#424 - Fred Vallaeys gets REAL about how Optmyzr saves clients Millions in Pay Per Click Advertising
Release Date: 03/21/2023
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As a teacher: "Show up. On time. Ask questions. Take notes. Try." As a copywriter: "History is written by the writers." As a creative director: "I'll have a Jack on the rocks." As a strategist: "What's puzzling you is the nature of my game." As an agency owner: "Be who you say you are." As a cartoonist: "Thank you for your vote." https://bluegreenbranding.com/
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Jennifer Heard is a founder of an app that helps people donate their unwanted items to charities, and a full-time organizational consultant for home and small businesses. She has an MBA from University of Detroit Mercy, a certificate in global leadership from Thunderbird School of Global Leadership, and is fluent in Spanish. With over 20 years of experience in the organizing and coaching field, Jennifer has a passion for helping busy families and professionals achieve their goals and optimize their time and resources. She has worked with diverse clients and industries, providing marketing and...
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Entelechy Academy is the intentioned ‘entelechy’ of David’s career and life purpose – his mentoring legacy project – where he wants to make a positive difference to millions by supporting them (and himself) to actualise their potential and become the very best version of themselves. A 40+ year career has had a ‘red-thread’ of creating new business concepts and making them become a reality, despite being regularly told ‘that's not possible’. A tenacious visionary who bravely and courageously ‘gets stuff done’ that others often thought impossible. During his life, David has...
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Patrick is an Application Security Advisor, Cloud Security Architect, IAM Threat Detection & Response Consultant at Fannie Mae, a leading provider of mortgage financing in the US. He has over 20 years of technology, application security, artificial intelligence, data science, cybersecurity, fintech, machine learning, IoT and cyber physical security experience, spanning the full spectrum of securing the OSI Model. He is also a certified ScrumMaster (CSM) and a participant in the Constellation Network Flight Program, a blockchain-based platform for decentralized applications. Patrick has...
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York & Chapel is an integrated Marketing Communications and Graphic Design agency with concentration in three core areas: Branding and Design, Marketing Communications and Internet Technology and Strategy. Our mission is to provide our clients with strategically-focused ideas and unexpected creative solutions that help to build their business. Specialties: Visual design, UI/UX design, branding, web development, SEO/SEM, environmental design, motion graphics, CD development, e-comm development, advertising, interaction design, installation, identity programs, brand and visual strategy. ...
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Understanding how to utilize private jets to serve your lifestyle or business needs can feel like a complex undertaking. At Ventura Air Services, we help people who want to charter or acquire an aircraft as well as those who already own but want to reduce costs or want support in maintaining their aircraft. I welcome the opportunity to discuss our services with you. https://venturajet.com/ Growing up at my parent’s flight school, I was immersed in the world of private aviation. My earliest memories are of completing my coloring books from the back of a prop plane. At 16, I earned my...
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At WageScape (formerly Greenwich.HR), we believe that your time is best spent creating solutions, not collecting data. We have made it our mission to offer the most comprehensive and up-to-date labor market data, opening doors to efficient, world-changing innovation. As CEO, serving our clients and building outstanding partnerships and meaningful relationships is the best part of my job. I have combined 35+ years of engineering, military, consulting, and operations leadership in tackling massive challenges and achieving organizational growth. Our Greenwich.HR team takes a serious and...
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Kevin Lisitsin was born in Modesto, California, the first of three sons. His mother, Cindy, is a Central Valley native, and father, Keith, is originally from the San Francisco bay area, the son of a Russian immigrant. Kevin learned from his parents at an early age the value of hard work and self-sufficiency. He has been promoted and has brought greater productivity and profitability to every company he’s worked for, and he has a long history of youth development, volunteering as a mentor to middle school-age students including inmates in local juvenile justice programs and involved in many...
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George was born in rural Wisconsin and was an early graduate of Lego University at the age of 6. In 7th grade, lasers came into focus and, with the help of a few teachers, convinced the school to purchase its first laser. The drive to invent and solve problems has been a lifelong passion. Now, George is a serial entrepreneur and inventor, with multiple patents across 14 countries, and the founder of DynaVap, LLC - a company with the mission to "Make Smoking History". Under George's leadership, DynaVap has become one of the fastest-growing companies in the USA, making the Inc. 5000 list 2...
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Two-time award winning TEDx speaker, #1 International Best-Selling Author, Innovative leader of helping healing professionals to harness the power of their healing voice for health, wellness and feminine empowerment. Healing Music Pioneer, Founder of Voices of Eden, ► [email protected] ◄ & ► 310.951.3947 ◄ ► www.VoicesOfEden.com/etworkshop Many people have been mesmerized by my unusual voice. When I was 8, I received a gift of Hebrew music and learned all the words sung in this ancient tongue, by heart. At 13, in Israel, a wise woman leader encouraged me to sing. This healed my...
info_outlineFrederick (Fred) Vallaeys is a Silicon Valley entrepreneur, author, and leading influencer in pay-per-click search marketing. One of Google’s first 500 employees, Fred quickly established a reputation as a pioneer in PPC marketing as the company’s first AdWords Evangelist. Today he serves as Co-Founding CEO of Optmyzr, a leading and multiple award-winning PPC management software system. https://www.optmyzr.com/
Fred and the Optmyzr team are at the forefront of evolution in PPC marketing through Optmyzr’s deep automation, driven by machine learning and artificial intelligence. Optmyzr has evolved to become the PPC Expert’s Toolkit, empowering PPC pros to eliminate barriers in their search marketing programs and become much more strategic as effective marketers.
Optmyzr continues to expand its capabilities across multiple platforms, including Google, Microsoft, Amazon, and Facebook - expanding to other areas related to search marketing and eCommerce.
A sought-after industry thought leader, Fred is a fixture on the marketing conference circuit and blazed new trails with online industry learning through Optmyz’s bi-weekly PPC Town Hall web program. Journalists, writers, and podcasters routinely seek his industry insight and vision.
His forthcoming second book entitled “Unlevel the Playing Field” (launching spring 2021) provides deep insight for marketers to beat the competition by mastering PPC automations, rather than being mastered BY automations. The book comes on the heels of his 2018 debut book “Digital Marketing in an AI World.”
With operations on 4 continents, Optmyzr routinely earns industry accolades including multiple “Best PPC Management Suite” titles from the US Search Awards, UK Search Awards, and Canadian Search Awards.
Outside of his life as a marketing/tech pioneer, Fred enjoys time with his family and honing his photography skills in his adopted hometown in Silicon Valley.