Be Real Show

I'm all about being REAL!! I've been doing this show for over 4 years now and we've focused on helping Business people, Brands, Advertising Agencies, PR Firms, Digital Agencies, and Consultants with strategies for successful Social Media, Business, Content and LIFE!

#458 - Alia Yasmin Khan gets REAL about CREATE-REWIRE-ACCOMPLISH 03/03/2025

#457 - Michal Stawicki gets REAL about helping solopreneurs to grow their business faster and with less stress 11/19/2024

#456- Jack Skeels gets REAL about Unmanaged: The proven way to unleash productivity and happiness in today’s most complex and over-managed organizations 11/11/2024

#455 - Brent Keltner gets REAL about The Revenue Acceleration Playbook 11/04/2024

#454 - Eli Packouz gets REAL about a Perfect Floss Every time in 10 Seconds! 10/21/2024

#453 - Dr. Monica Vermani gets REAL about Stop Existing and Start LIVING 09/23/2024

#452 - Ryan Hanley gets REAL about being On a mission to help leaders FINISH BIG. 09/12/2024

#451 - Cari Jacobs-Crovetto gets REAL about becoming a Highly Effective Uniquely HUMAN 08/23/2024

#450 - Mike Caldwell gets REAL about using Empathic Marketing Strategy to empower businesses and entrepreneurs with high-ticket offerings 05/14/2024

#449 - Jason Friedman gets REAL about Scaling Your Business by Obsessing over your Customers’ Success 04/30/2024

#449 - Jason Friedman gets REAL about Scaling Your Business by Obsessing over your Customers’ Success Imagine a captivating performance where the audience is completely transfixed. Not a peep. Total focus, until, suddenly, rising as one, they leap to their feet, furiously applauding and demanding more. Why? The audience was taken on a journey. Their needs were anticipated and then met. Their attention was earned and then held. Their entire experience was meticulously crafted and delivered. And then the audience demanded more. That's the power your organization can command to scale your business with the support of our team at CXFormula, LLC. Together my long-time business partner, Drew and I have taken all the experience we’ve gained over the past 25 years and distilled it into a powerful, proprietary formula that helps businesses grow and, more importantly, scale! We call this the Kinetic Customer Formula. Our approach is at the intersection of psychology, theatre, business and marketing. With decades of theatre experience between us, we combine the art of storytelling with the science of human behavior to create reliable and consistent customer momentum, generate massive engagement, and achieve incredible business growth. Part art and part science, our Kinetic Customer Formula delivers actively engaged customers to your business, customers who become your most effective marketing asset and your very own salesforce, driving even more ideal customers in your direction. Over the past 25 years, we’ve sold over $200 million in products and services through our various companies. We’ve consulted with hundreds of entrepreneurs, helping them to grow and scale their businesses. We’ve also worked with celebrated Fortune 100 companies, top universities and healthcare institutions, and major entertainment companies to create tremendous success in their businesses! Our secret? Obsessing over customer success. At CXFormula, LLC, through our programs, courses, workshops, and coaching, we teach our clients THE BEST FORMULA to create customer success. When our clients transform the customer journey into a Kinetic Pathway, an incredible customer experience becomes our clients’ key differentiator that can’t be copied by the competition. By putting this unbelievable asset to work, our clients achieve exponential organic growth, greater customer loyalty, and a legion of superfans. If you want to learn how the Kinetic Customer Formula can transform your customers’ experiences into the primary product of your business and scale your company, then we’d like to invite you to join us in our Kinetic Customer Formula Online Program or our 3-Day Live Intensive Workshops. /episode/index/show/bereal/id/31043793

#448- Shane Mishler gets REAL about Driving Operational Excellence and Relationship Building in Tech 04/18/2024

#447 - Arsh Sanwarwala gets REAL about Data-Driven And High-Converting Websites 03/28/2024

#447 - Arsh Sanwarwala gets REAL about Data-Driven And High-Converting Websites Investing in a website that is not optimized for conversions is like pouring water into a leaky bucket with a hole in it. You are likely spending thousands of dollars on your digital marketing efforts, all to have your website not properly optimized to convert that traffic into buyers. Acquiring traffic is becoming increasingly expensive and competitive every single day. With the increased cost of customer acquisition, it’s crucial that your brand converts as many visitors into buyers as possible. That’s where ThrillX comes in. We are a Canadian-based UX/UI Design and Conversion Rate Optimization agency helping eCommerce and B2B brands improve conversion rates without even touching your ads. We put you in a position to scale your marketing efforts so that when you receive more traffic, the revenue you generate is amplified. How do we do it? We have a unique data-driven and repeatable conversion optimization process that we use to increase your conversion rates and all your KPIs (AOV, RPV, etc) sustainably over time. Our process combines our expertise in human psychology and behavioral science with analytics tools such as heatmaps, scroll maps, user-testing, surveys, A/B testing, custom landing pages, and customer interviews to identify pain points and motivations. Every decision we make is based on real data and statistics, eliminating the guesswork and maximizing results. Here are some past client results: → Increased Influence Hunter’s form inquiries by 385% → Increased Wild Man Drinking’s e-commerce purchases by 97%, AOV by 13.5%, and delivered 5X ROI in just a few months → Increased apparel conversions for Optimal Sports Management by 115% → Increased Fiddler’s Green CBD’s product sales by 67% in just 1 month To schedule a free website audit and strategy session, use the link below: https://calendly.com/arshsanwarwala/30min /episode/index/show/bereal/id/30582238

#446 - Deanna Shimota gets REAL about Helping HR tech companies break through the clutter to achieve bigger growth. 02/29/2024

#446 - Deanna Shimota gets REAL about Helping HR tech companies break through the clutter to achieve bigger growth. As a fellow CEO and marketing leader, I know the pressure you face to scale your HR tech company. Hitting your growth targets likely keeps you up at night. You need your marketing firing on all cylinders to build awareness, create demand and drive revenue. But it's not delivering the results you expected. At GrowthMode Marketing, we focus on helping HR tech companies like yours achieve their ambitious growth goals. We know it takes long-term vision and commitment to stand out in the extremely crowded HR tech space. And it requires a modern approach aligned with how today's prospects research and buy solutions. That's why we help HR tech CEOs and marketing leaders like you evolve your marketing to focus on three pillars to build brand awareness, credibility, trust - and ultimately demand in the market for your solutions. Our demand generation process encompasses: Pillar 1: Strategy • Define your ideal customer profile to narrow down your audience to get better traction for bigger growth • Craft your unique point of view to break through the clutter and stand out in the minds of buyers • Map out a content marketing + demand generation plan that is the blueprint to hitting revenue targets Pillar 2: Content • Create cornerstone + cobblestone content that engages your ideal customers and keeps them coming back for more • Take an iterative approach to test, measure and refine the marketing approach to uncover what resonates in the market • Build a full-funnel digital footprint to support prospects no matter where they are at in their purchasing journey Pillar 3: Distribution • Enhance your website experience to drive more SEO rankings and keep visitors engaged on your site longer • Build an engaged audience through managed channels where they want to continually consume your content • Amplify your reach through 3rd-party channels to tap into existing audiences for bigger brand awareness and credibility We turn your digital footprint into your best sales rep - shortening sales cycles, improving close rates and lowering customer acquisition costs. If you're under pressure to scale your HR tech company, let's talk. We're ready to help you build an effective demand generation engine to drive the breakthrough growth you need. Schedule a free consultation with me: https://calendly.com/deannashimota/20min /episode/index/show/bereal/id/30171003

#445 - Jermane Cheathem gets REAL about Traveling the World & The Solopreneur Freedom Formula 02/20/2024

#444 - Josh Fuller gets REAL abou DX + Brand + People 01/30/2024

#443 - Milan Kordestani gets REAL about cultivating conscious capitalism and collaborative consensus to drive society forward 01/22/2024

#442 - Bob Donaldson gets REAL about The Lost Art of Collaboration 01/18/2024

#442 - Bob Donaldson gets REAL about The Lost Art of Collaboration ✔️ To Book A Free Leadership Strategy Call & Get A Custom New Manager Training Blueprint https://calendly.com/manufacturing-leadership-strategy/free-leadership-strategy-session 𝙄𝙛 𝙮𝙤𝙪 𝙖𝙧𝙚: 👉 A senior Operations leader in manufacturing (𝘾𝙊𝙊, 𝙑𝙋, 𝘿𝙞𝙧𝙚𝙘𝙩𝙤𝙧, 𝙚𝙩𝙘.) looking to train new managers & supervisors into effective leaders with Millennial & Gen-Z focused leadership training. ✔️ 𝐖𝐡𝐨 𝐰𝐞’𝐯𝐞 𝐡𝐞𝐥𝐩𝐞𝐝: 👉 Organizations promoting technical workers into first-time management roles 👉 Organizations with younger talent eager to manage but lacking experience 👉 Those whose supervisors are technical experts that may not have soft skills training 👉 Organizations who want improved alignment of frontline, middle & senior managers 👉 Those whose young leaders supervise diverse teams with demanding deadlines 👉 Those with ambitious new projects needing leadership to meet increased demands We help manufacturing Operations leaders train up-and-coming management talent based on my 𝟒𝟎 𝐲𝐞𝐚𝐫𝐬 of leadership experience. ✔️ 𝐒𝐨𝐦𝐞 𝐜𝐨𝐦𝐦𝐨𝐧 𝐩𝐫𝐨𝐛𝐥𝐞𝐦𝐬 𝐰𝐞 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮 𝐬𝐨𝐥𝐯𝐞: 1. Remove communication barriers by training your managers to build high quality relationships with bosses & direct reports. 2. Create a culture where Millennial and Gen-Z workers feel a sense of ownership of their work & loyalty to your mission. 3. Help your frontline supervisors and middle managers reduce the need to directly supervise projects, freeing up their calendars for critical tasks. 4. Train your technical managers to be inspiring leaders who earn the trust of their teams. 5. Train your middle managers & frontline supervisors in a problem-solving framework that eliminates 90% of decision-based errors. ✔️ 𝐎𝐮𝐫 𝐭𝐫𝐚𝐜𝐤 𝐫𝐞𝐜𝐨𝐫𝐝: 👉 Frank’s group saves one million a year 👉 Mendel of USFWS realized a wetland restoration project 👉 Robert’s group organized a $500 million project 👉 Jason’s organization saved millions on one project 👉 James’ group avoided catastrophic environmental disaster 👉 Miguel’s group rethought their organizational approach 👉 James’ group collaborated on a city-owned airport project 👉 Sean’s city water system became compliant with county orders 👉 Karl’s group’s morale and efficiency problems fixed in 6 months 👉 Clara’s group trained in leadership and collaboration 👉 Paul’s group staffed a new plant and predicted employee performance ✔️ Copy And Paste This URL To Book A Free Leadership Strategy Call: https://calendly.com/manufacturing-leadership-strategy/free-leadership-strategy-session /episode/index/show/bereal/id/29548543

#441 - Jim Kraus gets REAL about what influences Buyers most? 01/08/2024

#441 - Jim Kraus gets REAL about what influences Buyers most? **WHAT WE DO** We develop insights into what buyers need to know and experience before they will invest in your solution. These insights are 100% fact-based and developed through in-depth interviews with recent buyers. Buyer personas take all the guesswork out of marketing and sales by revealing your buyers: 1 - Priority Initiatives - what triggers buyers to look for your solution now 2 - Success Factors - results that buyers expect from their investment 3 - Perceived Barriers - purchase fears and concerns that they have 4 - Decision Criteria - criteria buyers use to evaluate their options 5 - Buyer's Journey - steps, people involved, resources trusted Use these insights to develop strategies and messaging that influence buyers at each stage in the funnel. **RESULTS YOU CAN EXPECT** (client testimonials): “It's like getting the answers before the test! Because we’re using the language of customers and focusing on their priorities, we’ve engaged 8,100 new buyers this year, nearly doubling the 4,400 from all of last year.” (CMO) “The pipeline experienced triple-digit growth from the new messaging. Our sales reps really appreciate it. We're making their lives easier because we’re telling them how to win!” (VP, Product Marketing) “At a recent trade show, our biggest competitor was across the aisle. When visitors came to our booth, they asked what made us different. We were ready – the persona work made it easy to communicate differentiation. It was the most successful trade show we’ve ever done!” (SVP, Marketing) “The insights told us what to say and not to say. It contributed to a new tagline and a deep awareness of buyer journey stages. It helped us build specific marketing elements for different stages: what to say to whom, when.” (CMO) “We streamlined our messaging to the most important touchpoints, to the kind of education buyers actually want. Now we can say to our colleagues, ‘These are the messages we need to say and why.’” (Director, Brand Marketing) **NEXT STEPS** Contact us to learn more; we'd love to hear about your buyer persona needs. https://buyerpersona.com/contact-us. /episode/index/show/bereal/id/29395003

#440 - Shachar Meron gets REAL about Shaping brands and minds 11/20/2023

#439 - Jen Heard gets REAL about Downsizing and Changing the World 11/15/2023

#438 - David CM Carter gets REAL about How the Entelechy Academy Limited is changing the World 11/06/2023

#438 - David CM Carter gets REAL about How the Entelechy Academy Limited is changing the World Entelechy Academy is the intentioned ‘entelechy’ of David’s career and life purpose – his mentoring legacy project – where he wants to make a positive difference to millions by supporting them (and himself) to actualise their potential and become the very best version of themselves. A 40+ year career has had a ‘red-thread’ of creating new business concepts and making them become a reality, despite being regularly told ‘that's not possible’. A tenacious visionary who bravely and courageously ‘gets stuff done’ that others often thought impossible. During his life, David has built a unique and precious asset. Not only has he understood the fundamental importance of character qualities as the foundation of personal growth and development. He has and for the first time, codified those qualities and developed a framework that links those qualities to the soft and technical skills that people need to succeed. During his twenties, David spent ten years in investment banking and private equity (living abroad in the USA, UK, Europe, Middle and Far East) where he learned a lot about how to do business in many key cultures around the world – as well as being involved in many business verticals. In his thirties he transitioned from advisor/consultant to be an entrepreneur in the UK leisure sector, including two start-ups, the first of which was sold, and the second launched on the AIM stock market. David spent the next 14 years building and leading, as Founder, CEO and Chairman, Merryck & Co., which eventually became the world’s leading CEO Business Mentoring Company. In 2010, he exited — and launched himself as THE MENTOR — using the techniques in his first book BREAKTHROUGH. David has enjoyed the highest of personal and business successes — as well as survived a few failures and near disasters, plus 20 years as a single parent, each time making a comeback as a ‘better version of himself’. David is a zen master at equanimity, and would be described by those who have worked with and for him as high impact, determined, creative, intelligent, imaginative, curious, interesting, and interested. David’s belief in others is matched only by his restless frustration that so little is done to unlock the potential that we all have. The Entelechy Academy practically addresses this challenge, for the benefit of individuals and society alike. /episode/index/show/bereal/id/28537007

#436 - Patrick Kelly gets REAL about Cloud Security & Cyber Tech for Business 10/03/2023

#436 - Patrick Kelly gets REAL about Cloud Security & Cyber Tech for Business Patrick is an Application Security Advisor, Cloud Security Architect, IAM Threat Detection & Response Consultant at Fannie Mae, a leading provider of mortgage financing in the US. He has over 20 years of technology, application security, artificial intelligence, data science, cybersecurity, fintech, machine learning, IoT and cyber physical security experience, spanning the full spectrum of securing the OSI Model. He is also a certified ScrumMaster (CSM) and a participant in the Constellation Network Flight Program, a blockchain-based platform for decentralized applications. Patrick has been trusted by the US Federal Government as a Senior Application Security Engineer & Architect at the High Risk Public Trust Sensitivity Level. Patrick was the first person ever hired in the position at the United States 🇺🇸 Railroad Retirement Board, an Independent Agency of the Executive Branch of the United States 🇺🇸 of America and worked 3 years in that position until accepting a position at Contrast Security as a Senior Application Security Solutions Architect in 2020 Patrick accepted a position at ZerNorth.io(Acquired by Harness.io in November 2021) & built their Rapid Integration Connector for Rapid Vulnerability Report Integrations into the ZeroNorth.io SaaS AppSec Testing & Posture Management platform, reducing new vulnerability reporting format integration timelines from months to minutes. Patrick is the founder of CyberArmor.ai, Gratitech Research And Charitable Endeavor Corporation, & Gratitech Incorporated, a company that offers an all-inclusive application security solution to the market, reducing time and cost of cybersecurity management, while increasing accuracy and protection. He leverages his expertise in artificial intelligence, predictive analytics, data science, machine learning & application security to create innovative software products and services for Gratitech and its customers, such as s3cr3tx, an open source secret protection/secret management project that protects secrets and credentials used by software, applications, source code, developers and software engineers. Patrick is passionate about coding, yoga, surfing, meditation, & Jeet Kune Do, & he is currently studying AI and Data Science at Northwestern University. Patrick also created and maintains a number of open source AppSec & AI projects including https://s3cr3tx.com an MVP/POC for cross platform/multi-infrastructure/multi cloud/programming language agnostic secret protection solution distributed via download for on-Premises use and SaaS or hybrid cloud systems use cases. /episode/index/show/bereal/id/28216013

#435 - Nelson Ho gets REAL about Visual Design for Brands 09/28/2023

#434 - Nik Tarascio gets REAL about Building an Private Jet Airline Company in 2023 09/21/2023

#434 - Nik Tarascio gets REAL about Building an Private Jet Airline Company in 2023 Understanding how to utilize private jets to serve your lifestyle or business needs can feel like a complex undertaking. At Ventura Air Services, we help people who want to charter or acquire an aircraft as well as those who already own but want to reduce costs or want support in maintaining their aircraft. I welcome the opportunity to discuss our services with you. https://venturajet.com/ Growing up at my parent’s flight school, I was immersed in the world of private aviation. My earliest memories are of completing my coloring books from the back of a prop plane. At 16, I earned my license to fly solo and mechanics certification. By 19, I was piloting jets. As CEO of Ventura, I help people create their own private aviation lifestyle. This is how we make it possible: • Define and source the right aircraft for your mission and secure financing • Set up ownership structures to maximize tax and financial benefits • Manage all aspects of your plane so you only need to show up for flights • Help make a financial return while reducing ownership costs • Hire and provide experienced pilots and crews • Find the right type of charter aircraft for your travels to anywhere • Provide certified and licensed aircraft maintenance, avionics services and complete aircraft upgrades I’ve heard colleagues say that the number one thing they would do if they made a big exit or had a big financial win is buy a jet. Once I show them the numbers, most are shocked that chartering and owning don’t require as much investment as expected. This inspired my book: Own Your Own Plane: It Costs Less Than You Think. Amazon: https://www.amazon.com/Own-Your-Plane-Costs-Think-ebook/dp/B079SDH2RG To make the dream of owning a plane possible, we created an aircraft ownership program that allows for an incredible tax benefit while eliminating fixed costs and provides a revenue stream to offset costs. When I am not flying or leading Ventura, I write and perform music in NYC. I enjoy biking, snowboarding, and talking about big ideas. /episode/index/show/bereal/id/28108457

#433 - Cary Sparrow gets REAL about Next Generation Compensation Intelligence 09/18/2023

#433 - Cary Sparrow gets REAL about Next Generation Compensation Intelligence At WageScape (formerly Greenwich.HR), we believe that your time is best spent creating solutions, not collecting data. We have made it our mission to offer the most comprehensive and up-to-date labor market data, opening doors to efficient, world-changing innovation. As CEO, serving our clients and building outstanding partnerships and meaningful relationships is the best part of my job. I have combined 35+ years of engineering, military, consulting, and operations leadership in tackling massive challenges and achieving organizational growth. Our Greenwich.HR team takes a serious and impactful approach to tackling big market issues, providing the best data to drive the best decisions, and helping businesses succeed in an $80T market. ✅ We are proud to have world-class clients ➤ Possessing an unmatched scope of labor information and high-performing analytics tools, we generate excellence on behalf of prestigious organizations worldwide, including Walmart, Aon, Stanford University, and Yahoo Finance. ✅ We build flexible, trusting, longstanding partnerships ➤ Striving to make our clients and partners proud, we work closely with consulting and enterprise technology firms, financial services groups, and developers to achieve compelling goals. ✅ We have the most comprehensive labor market dataset in the world ➤ Building robust datasets that power labor analytics, we use patented AI technology that updates data from 5.6M hiring organizations across 210 countries and all industries. ✅ We bring unrivaled timeliness, scale, and precision ➤ Allowing savvy data science and analytics teams to answer important questions, we make it simple to incorporate market insights aligned with specific application, service, and cost requirements. ✅ We enable insights, innovation, and endless possibilities ➤ Defining a new approach to the market for data, we unlock value by identifying trends, predicting market disruptions, decreasing risk, and driving innovation and profitability. 🟢 ACHIEVEMENT HIGHLIGHTS ➤ Three of the world's leading universities have utilized WageScape data to predict financial performance and trading strategies that outperform the S&P 500 by 5% or more. ➤ Integral to a Global Human Capital/Financial Services Consulting Firm building and launching an entire product line, creating a new practice and revenue stream. ➤ Provided data for a Global Media/Information Services Company to create a premium product that provided more insights on the company outlook, resulting in 20K users and $25M in new revenue. 🟢 Contact us at: https://greenwich.hr/contact/ /episode/index/show/bereal/id/28072155

#432 - Kevin Lisitsin gets REAL about starting in Insurance & Scaling Food Businesses 09/09/2023

#431 - George Breiwa gets REAL about high quality high performance Thermo Extraction Devices 07/09/2023

#430 - Eliana Gilad gets REAL about helping healing professionals to harness the power of their healing voice 06/21/2023

#430 - Eliana Gilad gets REAL about helping healing professionals to harness the power of their healing voice Two-time award winning TEDx speaker, #1 International Best-Selling Author, Innovative leader of helping healing professionals to harness the power of their healing voice for health, wellness and feminine empowerment. Healing Music Pioneer, Founder of Voices of Eden, ► [email protected] ◄ & ► 310.951.3947 ◄ ► www.VoicesOfEden.com/etworkshop Many people have been mesmerized by my unusual voice. When I was 8, I received a gift of Hebrew music and learned all the words sung in this ancient tongue, by heart. At 13, in Israel, a wise woman leader encouraged me to sing. This healed my humiliation of having my mouth washed out with soap when I’d express my truth, even when it contradicted what others thought was best for me. I learned to follow my inner voice. It guided me to leave the US, broadcast the Olympic Games for CBS, give two TEDx talks, and initiate the world’s first live healing music medical research project in a 50/50% Israeli-Palestinian neonatal intensive care unit that got featured in the worldwide press (and I’m not even a medical doctor)! I love helping leaders to trust their inner voice and tap into the ancient wisdom of feminine leadership. These are unprecedented times. It’s time we lead in unprecedented ways. Specialties: Feminine Leadership Coaching | Life Coaching For CEO-CFO-COO In Transition | Ancient Wisdom of Feminine Leadership Speaker / Author | Musical Keynote-Speaker on Mindful Leadership | Ancient Wisdom Retreat to Israel | Voice Your Feminine Power Immersion Training | Personal Immersion Days for Feminine Leaders . ★ Wondering how to best use your time so you emerge from these crises BETTER than before? In honor of my new#! International Best-Seller: Emerge Triumphant - Thrive through Uncertainty, I created a new FREE BONUS class to celebrate. Sign Up for FREE here: https://voicesofeden.com/etworkshop/ This 90-minute Free- Workshop training ($197 value) will give you certainty with: How to End Confusion and Connect to Your Clarity (so long frustrations!) What’s Blocking You from Moving Forward (goodbye fear…hello flow!) Inner Wisdom through a potent Vision Process (welcome what’s next!) Overcoming Your Overwhelm through Authentic Voice (what relief!) Workshop Date: Tues., 4/12,11:00 am PT Sign Up Here for FREE: https://voicesofeden.com/etworkshop Get Your Book Here: https://voicesofeden.com/book/ See less ★Are you still pushing the river or leading your life and business from feminine flow? You give give give, but who’s giving to you!? Let’s do a 20-minute complimentary discovery call 310-951-3947. /episode/index/show/bereal/id/27228405

#429 - Catherine Bell gets REAL about The Awakened Company 06/13/2023

#428 - Nils Lind gets REAL about Real-Time Revenue Monitoring for Digital Publishers 05/22/2023

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