Morgan Stanley CMO Alice Milligan Shares How the Brand Balances Legacy and Innovation
Release Date: 04/04/2023
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info_outlineMorgan Stanley CMO Alice Milligan is tasked with balancing legacy and innovation for a company founded nearly 90 years ago that has become one of the biggest names in finance.
It’s a common dilemma for companies: how do you balance holding on to the brand legacy while embracing the future?
This episode is sponsored by Thinkific.
Blake Morgan is a customer experience futurist, keynote speaker, and author of the bestselling book The Customer Of The Future.