247: Barrel Global is Bringing Bourbon Ownership to Consumers

Jake is joined by George Koutsakis to discuss his latest venture in spirits, Barrel Global. Barrel Global is a whiskey startup that has the goal of connecting spirits buyers with spirits makers. Barrel Global makes barrel ownership possible for first-time collectors by allowing the purchase of just one barrel, so you too can enjoy the experience and rewards of barrel ownership. Whether it’s one barrel or many, Barrel Global is your one-stop-shop for buying and bottling your very own distilled spirit. How does it work? Tune into today’s episode for all the details.

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About Barrel Global:

One of the first front-facing barrel ownership companies in the US, Barrel Global works hand in hand with some of the most exciting, up-and-coming bourbon distilleries in the US to bring full barrel ownership to collectors, brands, and consumers. Founded by whisky expert and entrepreneur George Koutsakis, Barrel Global was created to simplify barrel ownership and make the experience as seamless and fun as possible. To guarantee the safety and security of the barrels, Barrel Global partners with distilleries and offers a state-of-the-art purchasing and stock management system for client use. Barrel Global is focused heavily on pushing the amazing bourbon and American Whiskey categories across the globe. Find out more at: https://barrelglobal.com/.

How it Works:

The first step to our process is to request access. From there, you’ll wait for your application to be approved before you can reserve a barrel. After receiving payment, you’ll receive an ownership certificate that provides legal documentation outlining your full barrel rights. You have the opportunity to visit your barrel for sampling but in order to comply with legal requirements, full barrels cannot be transported outside of an approved warehouse until they are bottled. If you don’t want to have your whiskey bottled, you can trade it for others you prefer or sell your collection for cash on the Barrel Global marketplace. When it comes time to bottle, we can help facilitate the design, packaging, and legally compliant shipping of the bottles.

We’re on a mission to make whiskey barrel ownership accessible to collectors worldwide. As the first ever global marketplace for whiskey barrels, you can connect with distilleries and collectors around the world to build your own portfolio. For a whiskey experience unlike any other, request access to their website here: https://barrelglobal.com/. 

About George Koutsakis: 

A recognised spirits and whisky expert and writer, George has reported on the whisky world for titles including Forbes, Financial Times, Food & Wine, and many others, George has watched the world of luxury whisky evolve. Living in Asia for over 6 years, George has worked with some of the biggest auction houses in HK. Most recently, he has worked with numerous companies in Web3, assisting to draw parallels between NFTs and Spirits.

He has done a TED talk on alcohol consumption and appeared with 2Chainz on The Most Expensivest by Vice. George also starred in a short show titled Unmapped, made by South China Morning Post, owned by Alibaba.

George now owns Coachbuilt Whisky alongside F1 champion, Jenson Button. He's the founder of Barrel Global, a US-focused barrel selling company, and MaltyVerse, the world's first original comic book and independent whisky brand.