How to do content marketing - The Daniel Latto Podcast Show - Season 9 Episode 26
Release Date: 01/27/2024
How to Make Email, Content, and Video Work Together, Not Against You
The Daniel Latto Podcast Show
Most businesses aren’t doing enough marketing. They’re doing one or two pieces, and expecting it to behave like a full system. They post content, but there’s no follow up. They run ads, but there’s no relationship built. They collect emails, but there’s nothing consistent going out. In this livestream, I’ll break down where each part of marketing actually sits, and what job it’s meant to do. If you want this put together properly, as one joined system that runs week in, week out, you can see how we build it here: https://daniellatto.co.uk/growthenginepackage/
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Why Do We Start With Good Intentions That Fall Quickly Away?
The Daniel Latto Podcast Show
At some point, everyone sets goals they genuinely care about. They’re motivated. They’re clear. They tell themselves, this time it’s different. And then for no reason… it fades. In this livestream, I’m breaking down why people fail to stick to the goals they once wanted, even when those goals really mattered to them at the time. I’ll also share details of a free 3 day masterclass (1 hour per day) designed to turn clarity into action and rebuild momentum fast. 👉 Join the next 3 Day Breakthrough Experience Masterclass here:
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You Dont Need More Information, You Need Action!
The Daniel Latto Podcast Show
You already know what to do. You’ve watched the videos, saved the posts, and told yourself you’ll start soon. But knowing and doing are not the same thing. This session is about closing that gap. No fluff, no motivation hype, just clear thinking, discipline, and momentum. If you’re stuck, not because you’re confused but because you’re hesitating, this is for you. Legends Coaching exists to help you move from intention to execution, consistently, calmly, and without burning out. Join us and start acting like the person you already know you can be.
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The Fitness Struggle Killing Your Energy, Confidence, and Business
The Daniel Latto Podcast Show
As a business owner, skipping workouts might seem harmless. But the truth is, your body is the foundation for your energy, focus, and results. In this episode, I break down the real cost of neglecting your fitness. Lower energy. Reduced stamina. Weaker confidence. Poorer decision-making. And yes, it affects your business results too. I’ll share why making training non‑negotiable in my own life, including CrossFit, has changed how I show up in business and day‑to‑day life. This isn’t about chasing a perfect physique. It’s about building strength, confidence, and the stamina to lead...
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You Know What to Do, So Why Aren’t You Doing It?
The Daniel Latto Podcast Show
You already know the answers. You should be in the gym. You should be eating better. You should be posting more, building your business, showing up like a leader. But you’re not. In this episode, we break down the real reason most men stay stuck, and it has nothing to do with time, motivation, or willpower. It’s about identity. The version of you you’re still operating from. The one that’s locked into old patterns, bad habits, and lower standards. If you want new results, you need a new operating system. I’ll walk you through what’s actually required to shift...
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Why 2026 is going to be the year of attention
The Daniel Latto Podcast Show
Attention is becoming the most valuable asset in business. Not followers. Not views. Attention. In this livestream, we’re breaking down why 2026 will reward the people and businesses who understand how to earn, hold, and convert attention in a crowded digital world. We’ll cover: • Why attention is replacing money as the real currency • What platform saturation really means for your growth • How short-form content opens doors, but long-form builds trust and sales • Why chasing algorithms is a losing game • How owned audiences will outperform paid ads alone • What it takes to...
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Multi Channel Marketing Is Still Your Best Bet - Be EVERYWHERE
The Daniel Latto Podcast Show
In todays podcast show, I'm going to talk about why you (and your business) needs to be everywhere online. Being seen is vital for building relationships, and closing more sales. If you want a hand, book a strategy call - http://daniellatto.co.uk/workwithme
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How we rescued a clients website and Brought it back to life
The Daniel Latto Podcast Show
Today I’m going live to break down a recent case study where we rescued a client’s website. They came to us after being let down by another agency. The site looked fine at a glance, but the user journey was broken. The header did not match the main site, the footer was full of missing links, products were hidden across multiple pages and the key actions were buried where customers could not find them. All of this stuff is important when you want your business to work properly and close more clients / sales. If you want to speak about your website - fill in our form...
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What You Need in Place To make 2026 Your Best Ever Year!
The Daniel Latto Podcast Show
A new year isn’t about starting over, it’s about stepping forward with clarity. In this New Year’s Day episode, I talk about how to make 2026 the year things finally start to click. We cover - building simple daily habits that compound, - raising your personal standards, and - choosing who you want to become before life gets busy again. It’s about letting go of what’s behind you, focusing on what actually matters, and creating momentum that feels calm, confident, and intentional. If you want 2026 to feel more aligned, more successful, and more in...
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Easy 12 Week Marketing Plan for Small Businesses
The Daniel Latto Podcast Show
Most business owners set goals, but few actually hit them. In this session, I’ll walk you through a practical 90-day marketing plan that builds real momentum without burnout. We’ll break it down week by week so you can see exactly what to focus on: Month 1 – Setup & Quick Wins Get visible, get tracked, and get your content working. Month 2 – Lead Generation Foundations Start bringing in leads consistently. Month 3 – Optimise & Refine Tighten everything up. If you’ve ever struggled to turn “marketing activity” into actual growth, this 90-day structure...
info_outlineBrief Summary
In this conversation, we discuss the simplicity of content marketing and how it doesn't have to be complicated or fancy. The key is to create valuable content and share it on various platforms like Facebook, YouTube, and podcasts. We stress the importance of keeping it simple and not overthinking the process. You can grab your camera or phone and start recording your thoughts or insights. Content marketing is accessible to anyone, and it's the distribution that can come later. So don't hesitate, get started now and have a great day!
Long Summary
In this podcast episode, we delve into the world of content marketing. We discuss how people tend to make content marketing more complicated than it needs to be and emphasize the simplicity of the process. Content marketing boils down to creating valuable content and sharing it on various platforms such as Facebook, YouTube, and podcasts. It doesn't have to be extravagant or elaborate; you can simply grab your camera and start recording. We stress the importance of keeping content marketing simple: determine what you want to say, use your phone or video camera to film it, and then easily distribute it on platforms like Facebook, Twitter, LinkedIn, YouTube, and other podcast platforms.
We emphasize that content marketing doesn't have to be fancy or complicated; anyone has the ability to create content and share it widely. We acknowledge that some people may feel unsure about what to say, but encourage them not to overthink it. For example, in this podcast episode, we started with a simple headline and spoke off the cuff about what content marketing is. While we like to add editing and distribute the content to different platforms, we highlight that you can simply create content and upload it as is.
The key takeaway is to focus on creating the initial piece of content and then worry about distribution. We emphasize not overthinking the process, but rather grabbing your phone and starting to create content about your business or industry. It can be as simple as sharing your thoughts or insights. So, don't hesitate – get started now and have a great day!
The Wealth Creation Podcast is brought to you by Daniel Latto, and is designed to help you learn the steps you need to take to achieve Financial Freedom in the next 5 years.
Discover how to make more money, turn that money into investments, and live from cashflow while never having to work again.
The podcasts covers three main areas
1. Cut Costs
2. Generate Cash (Business)
3. Invest the rest (Property)
Throughout the podcast episodes, I'll be going through the step by step actions you can take, including any Business & Property Strategies along the way that can accelerate your results.
The Podcast is hosted by Daniel Latto.
Daniel Latto is a business coach originally from Leeds, and now lives in the Mediterranean providing advice for business owners and entrepreneurs.
You can contact Daniel Latto at his website at http://www.daniellatto.co.uk
How to do content marketing - The Daniel Latto Podcast Show - Season 9 Episode 26