Let's talk about SEO in growing your business for the long-term - The Daniel Latto Podcast Show - Season 9 Episode 35
Release Date: 02/13/2024
The Daniel Latto Podcast Show
Self doubt rarely looks dramatic. It shows up as hesitation, second guessing, and waiting until you feel ready. Most people believe confidence comes first and action comes after. That belief is exactly what keeps them stuck. In this live podcast episode, I’ll break down: • Why confidence is built through action, not thinking • How overthinking becomes avoidance • Why certainty never appears before you move Join my 3 Day Breakthrough Masterclass for those ready to turn clarity into momentum. Register here: https://daniellatto.co.uk/masterclass/
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Most businesses aren’t doing enough marketing. They’re doing one or two pieces, and expecting it to behave like a full system. They post content, but there’s no follow up. They run ads, but there’s no relationship built. They collect emails, but there’s nothing consistent going out. In this livestream, I’ll break down where each part of marketing actually sits, and what job it’s meant to do. If you want this put together properly, as one joined system that runs week in, week out, you can see how we build it here: https://daniellatto.co.uk/growthenginepackage/
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At some point, everyone sets goals they genuinely care about. They’re motivated. They’re clear. They tell themselves, this time it’s different. And then for no reason… it fades. In this livestream, I’m breaking down why people fail to stick to the goals they once wanted, even when those goals really mattered to them at the time. I’ll also share details of a free 3 day masterclass (1 hour per day) designed to turn clarity into action and rebuild momentum fast. 👉 Join the next 3 Day Breakthrough Experience Masterclass here:
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You already know what to do. You’ve watched the videos, saved the posts, and told yourself you’ll start soon. But knowing and doing are not the same thing. This session is about closing that gap. No fluff, no motivation hype, just clear thinking, discipline, and momentum. If you’re stuck, not because you’re confused but because you’re hesitating, this is for you. Legends Coaching exists to help you move from intention to execution, consistently, calmly, and without burning out. Join us and start acting like the person you already know you can be.
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As a business owner, skipping workouts might seem harmless. But the truth is, your body is the foundation for your energy, focus, and results. In this episode, I break down the real cost of neglecting your fitness. Lower energy. Reduced stamina. Weaker confidence. Poorer decision-making. And yes, it affects your business results too. I’ll share why making training non‑negotiable in my own life, including CrossFit, has changed how I show up in business and day‑to‑day life. This isn’t about chasing a perfect physique. It’s about building strength, confidence, and the stamina to lead...
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You already know the answers. You should be in the gym. You should be eating better. You should be posting more, building your business, showing up like a leader. But you’re not. In this episode, we break down the real reason most men stay stuck, and it has nothing to do with time, motivation, or willpower. It’s about identity. The version of you you’re still operating from. The one that’s locked into old patterns, bad habits, and lower standards. If you want new results, you need a new operating system. I’ll walk you through what’s actually required to shift...
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Attention is becoming the most valuable asset in business. Not followers. Not views. Attention. In this livestream, we’re breaking down why 2026 will reward the people and businesses who understand how to earn, hold, and convert attention in a crowded digital world. We’ll cover: • Why attention is replacing money as the real currency • What platform saturation really means for your growth • How short-form content opens doors, but long-form builds trust and sales • Why chasing algorithms is a losing game • How owned audiences will outperform paid ads alone • What it takes to...
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In todays podcast show, I'm going to talk about why you (and your business) needs to be everywhere online. Being seen is vital for building relationships, and closing more sales. If you want a hand, book a strategy call - http://daniellatto.co.uk/workwithme
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Today I’m going live to break down a recent case study where we rescued a client’s website. They came to us after being let down by another agency. The site looked fine at a glance, but the user journey was broken. The header did not match the main site, the footer was full of missing links, products were hidden across multiple pages and the key actions were buried where customers could not find them. All of this stuff is important when you want your business to work properly and close more clients / sales. If you want to speak about your website - fill in our form...
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A new year isn’t about starting over, it’s about stepping forward with clarity. In this New Year’s Day episode, I talk about how to make 2026 the year things finally start to click. We cover - building simple daily habits that compound, - raising your personal standards, and - choosing who you want to become before life gets busy again. It’s about letting go of what’s behind you, focusing on what actually matters, and creating momentum that feels calm, confident, and intentional. If you want 2026 to feel more aligned, more successful, and more in...
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Hey everyone, it's Dan here, stressing the importance of SEO for long-term business success. It's not a quick fix, but investing in targeted keywords and niche phrases can set you apart. Reach out for a website audit and valuable insights. Don't miss the opportunity to boost your bottom line. Take that first step today!
Long Summary
Hey everyone, it's Dan here, and today I want to discuss the importance of search engine optimization (SEO) for the long-term success of your business. We have been tirelessly working on optimizing our website and helping our clients with their SEO strategies.
Now, I want to make it clear that SEO is not a quick fix or an overnight solution. If you're looking for immediate results, focusing on creating quality content will yield better short-term outcomes. However, if you're in it for the long haul and plan on growing your business over time, investing in SEO is absolutely crucial.
The great news is that SEO is more affordable than you might think. Contrary to popular belief, you don't need a huge budget to make it work for you. The key lies in targeting specific search terms that are relevant to your business and your target audience.
Sure, you may not be able to rank for generic terms like "plumber in Leeds." But fear not, there's a better approach. Focus on more specific terms such as "emergency plumber in Leeds" or even localize your targeting by using local postcodes. By homing in on these niche key phrases, you can effectively set yourself apart from the competition.
Don't waste your time trying to compete with big conglomerates for top-level search terms. Instead, channel your efforts towards connecting with your specific audience. For example, if you're in the credit card business, targeting terms like "best credit cards" may be out of reach. But you could pivot towards niche phrases like "credit cards for first-time buyers in Leeds." This way, you cater to a specific market and increase your chances of visibility.
The first step for you is to reach out to us. We can conduct a comprehensive website audit and provide you with valuable insights and advice on improving your search engine rankings. Even if you decide not to utilize our services, knowing where you currently stand can be immensely beneficial.
Remember, doing something is always better than doing nothing. So take that first step, whether it's contacting us or making necessary changes to your website. Investing in SEO can make a significant difference to your bottom line over time, so don't miss out on this opportunity.
I hope you found this information useful, and I'll catch up with you all in the next video. Until then, take care!
The Wealth Creation Podcast is brought to you by Daniel Latto, and is designed to help you learn the steps you need to take to achieve Financial Freedom in the next 5 years.
Discover how to make more money, turn that money into investments, and live from cashflow while never having to work again.
The podcasts covers three main areas
1. Cut Costs
2. Generate Cash (Business)
3. Invest the rest (Property)
Throughout the podcast episodes, I'll be going through the step by step actions you can take, including any Business & Property Strategies along the way that can accelerate your results.
The Podcast is hosted by Daniel Latto.
Daniel Latto is a business coach originally from Leeds, and now lives in the Mediterranean providing advice for business owners and entrepreneurs.
You can contact Daniel Latto at his website at http://www.daniellatto.co.uk
Let's talk about SEO in growing your business for the long-term - The Daniel Latto Podcast Show - Season 9 Episode 35