When you should be using google pay per click, and when you shouldn't ? - The Daniel Latto Podcast Show - Season 9 Episode 57
Release Date: 03/27/2024
Why Your Facebook Ads Probably Aren’t Working (And How to Fix Them!)
The Daniel Latto Podcast Show
In this livestream, I’m going to break down why your Facebook Ads aren’t working, and more importantly, how to fix them. If you want to speak with one of our team about your Paid Ads Campaign, sign up here and get a Free 15 Minute Strategy Call daniellatto.co.uk/workwithme It’s not just about the ad. For a campaign to actually work, every part of the funnel has to do its job. I’ll walk you through: Why your ad isn’t getting clicks What your landing page needs do to stop losing traffic How to actually get people to opt in And the follow-up mistakes that kill conversions before...
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What Your Digital Marketing Agency MUST Deliver in 2025
The Daniel Latto Podcast Show
If you're working with a digital marketing agency (or thinking about hiring one), you need to know what good actually looks like in 2025. In this live session, we're lifting the lid on what a digital marketing agency should be doing for you to get results – not just taking your money and sending vague reports. We’ll cover: ✅ How your agency should be using client interviews to create meaningful, authentic content ✅ Why scheduled content and consistency still win in 2025 ✅ The role of paid ads (and what to expect from your budget) ✅ What real reporting looks like – not fluff ✅...
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How To Find AMAZING Property Deals in the UK 2025 Deal Sourcing Property in The UK
The Daniel Latto Podcast Show
In this episode, we’re diving deep into the world of deal sourcing in the UK property market. You’ll learn exactly what deal sourcing is, how to do it the right way, and how it can become a solid income stream – all without needing to own any property yourself. Whether you're completely new or already testing the waters, this episode is packed with insights, including: ✅ What deal sourcing really means and how it works ✅ The legal side – compliance and staying above board ✅ How to find motivated sellers and cash-ready buyers ✅ Tips for packaging and presenting your deals like a...
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When you're a Business Owner, every day is a blank canvas. Time to paint yours!
The Daniel Latto Podcast Show
Being a Business Owner means you wake up with the power to reinvent, refocus, and restart. No two days are ever the same, and that’s both the tragedy / beauty of it. One decision, one idea, one bold move can flip the script completely. If today was rough, tomorrow is a fresh chance to win again. For most people, getting leads is the biggest problem in their business, and I'm not for one second saying that making that change is easy to do, but there are plenty of things you can do to help. Let’s talk about what makes being a business owner the ultimate adventure 💬 💥 If you want...
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Why Combining Ads AND Content Makes Your Marketing 3X More Powerful!
The Daniel Latto Podcast Show
In this episode, we are diving into how ads and content work way better together than they ever do on their own. If you are just running ads without content, you are making it harder (and more expensive) than it needs to be. And if you are just posting content without ads, you are leaving a load of opportunity on the table. Let’s talk about how mixing the two can build real trust, get you better results, and actually grow your brand properly.
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Property Prices Are Shockingly High Right Now - here's the Property Sourcing Opporttunities
The Daniel Latto Podcast Show
Property Sourcing Training: Discover the Hidden Opportunities in Today’s Market 🏘️ Property prices may be at all-time highs, but smart sourcers know... there's always a deal to be found. In this livestream, we dive into one of today’s overlooked opportunities — city centre flats. Why now? Because cladding issues, leasehold nightmares like doubling ground rents, and sky-high service charges have created temporary fear in the market. For savvy investors and property sourcers, that means massive opportunity. 🎯 Whether you're new to property sourcing or ready to take things to the...
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The Only 2 Ways to Drive Online Traffic - Organic Content & Paid Ads
The Daniel Latto Podcast Show
In today's digital landscape, there are only two primary methods to drive traffic to your online platforms: organic content and paid advertising. Join me as we delve into why both are essential for a robust online presence. Key Takeaways: Organic Content: Learn how consistent, high-quality content builds trust, authority, and long-term engagement with your audience. Paid Advertising: Discover how targeted ads can provide immediate visibility and drive quick results when executed correctly. The Synergy Between the Two: Understand how combining organic strategies with paid campaigns can maximize...
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Why Daily Content Creation Will EXPLODE Your Growth in 2025!
The Daniel Latto Podcast Show
Why You Need to Post 3 to 4 Pieces of Content Per Day for Organic Traffic with Daily Content Creation 🎯 Video Marketing Tips for Business Owners & Content Creators If you're serious about organic traffic and brand visibility, then 3 to 4 pieces of content per day isn’t excessive — it’s the baseline. In this video, we break down why consistent volume matters, which platforms demand even more, and how to stay visible in a crowded feed. Learn how video marketing can help you build momentum, attract leads, and grow your business without spending a fortune on ads. 👉 Whether...
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We're end of Q1 already! What’s your year looking like so far ?
The Daniel Latto Podcast Show
Can You Believe We're Already 3 Months Into the Year? Time is flying, and now is the perfect moment to pause, reflect, and refocus. If you are serious about hitting your goals this year, ask yourself these four key questions: ✔️ How does your revenue so far compare to this time last year? ✔️ What does your sales pipeline look like for the next quarter? ✔️ Do you have a clear, actionable plan for the next 9 months? ✔️ Are your systems strong enough to avoid repeating last year’s challenges? If you are already behind, or feeling the pressure, it is not too late—but it is time...
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How to Build a Marketing System That Fills Your Sales Pipelin
The Daniel Latto Podcast Show
How to Build a Marketing System That Works Even When You’re Not In today’s podcast, we are diving into how to create a marketing system that runs on autopilot and continues to bring in leads and sales, even when you are not actively working. Many businesses struggle with inconsistent marketing. One month they are putting out loads of content, running ads, and getting leads, and the next month, they are too busy delivering work and their marketing stops. The problem is, if your marketing stops, so do your leads. The solution? A rolling marketing strategy that keeps...
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Long Summary
The narrative underscores the significance of "owning the racecourse," a metaphor symbolizing the control and autonomy one must have over their business operations. The scenario illuminates the risks associated with placing the majority of income generation in the hands of external platforms like social media or online booking services. The vulnerability of being at the mercy of these platforms is evident when they decide to sever ties, leaving businesses in a precarious position.
To mitigate such risks, it's essential to establish a strong digital presence through channels that are within one's control, such as a dedicated website. By owning the racecourse, businesses can safeguard themselves against disruptions caused by external circumstances or conflicts with third-party entities. The episode emphasizes the need for diversification in driving traffic and revenue streams, rather than relying on a single platform for the bulk of business operations.
Furthermore, the discussion advocates for the creation of a centralized database or platform to reduce reliance on external services like Booking.com. While replicating the scale of such established platforms is challenging, the importance of establishing a degree of independence and control over essential business functions is paramount. By taking ownership of crucial aspects of their operations, businesses can better navigate unexpected challenges and fluctuations in the external landscape.
In essence, the episode serves as a cautionary tale, urging businesses to prioritize resilience, independence, and strategic foresight in their operational strategies. By recognizing the risks associated with overreliance on external platforms and taking proactive steps to fortify their own digital infrastructure, businesses can enhance their long-term sustainability and adaptability in an ever-evolving business environment.
The Wealth Creation Podcast is brought to you by Daniel Latto, and is designed to help you learn the steps you need to take to achieve Financial Freedom in the next 5 years.
Discover how to make more money, turn that money into investments, and live from cashflow while never having to work again.
The podcasts covers three main areas
1. Cut Costs
2. Generate Cash (Business)
3. Invest the rest (Property)
Throughout the podcast episodes, I'll be going through the step by step actions you can take, including any Business & Property Strategies along the way that can accelerate your results.
The Podcast is hosted by Daniel Latto.
Daniel Latto is a business coach originally from Leeds, and now lives in the Mediterranean providing advice for business owners and entrepreneurs.
You can contact Daniel Latto at his website at http://www.daniellatto.co.uk
When you should be using google pay per click, and when you shouldn't ? - The Daniel Latto Podcast Show - Season 9 Episode 57