556: Five Habits of Successful Owners
Beyond The Technique Podcast
In this episode, our founder and host, Kati Whitledge, reveals the five key habits that drive the success of top-performing business owners. We explore the powerful connection between brain, body, and behavior, and how these factors shape a winning mindset. Tune in as we discuss the critical role discipline and consistency play in achieving lasting success. WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: Join the PBA:
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555: Ordinary People Cultivating Extraordinary Salons
Beyond The Technique Podcast
n this episode, our founder and host, Kati Whitledge reflects on a powerful sermon she recently heard at church, drawing insightful connections to the salon and spa industry. She reveals three key principles that ordinary people can use to build extraordinary businesses, offering practical advice that every owner will find both inspiring and actionable. Tune in as Kati shares her personal takeaways that will resonate deeply with salon and spa professionals. WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: Join the...
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554: Therapy For Salon Owners
Beyond The Technique Podcast
In this episode, licensed clinical therapist Zelina Chinwoh opens up about the often-overlooked struggles of salon and spa ownership, shedding light on the unique challenges that no one prepares you for. Zelina’s candid and uplifting guidance offers practical coping skills and tools to help you compartmentalize your professional and personal life, ensuring your health and well-being remain intact. Tune in to discover how to thrive as a business owner without sacrificing your time at home with your family. WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT...
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553: Does Your Salon Inspire?
Beyond The Technique Podcast
Join us in this episode as we chat with Leslie Perry, Director of Membership and Education at the Professional Beauty Association (PBA). Leslie shares her industry journey, expertise, and insights on how your salon could be recognized as the Inspiring Salon of the Year at the 2025 NAHA Awards. Plus, get the scoop on the inaugural Salon Leaders Experience in early 2025 and why it’s a must-attend event for salon owners! WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: FOLLOW the PBA Website: NAHA: Salon...
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552: The Truth About Med Spas
Beyond The Technique Podcast
In this episode, we sit down with board-certified Physician Associate, Maria Hawkins to explore the truth about med spas and medical aesthetics. Maria shares her expert insights on avoiding complications, choosing the right professionals, and integrating aesthetic services into your business. She also discusses the evolving industry landscape, the mindset needed for success, and key considerations for today's medical spas and facilities. WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: Join the PBA: FOLLOW...
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551: Three Keys to A Profitable Salon
Beyond The Technique Podcast
In this episode, we sit down with the founder of HPSA, Jason Everett, who reveals the three keys to a profitable salon and the four ways an owner should pay themselves and their team. Jason shares the inspiring story of a High Performance Salon Academy member who, through the profit-first methodology, wrote herself a check for $450k. Tune in to discover why only 7% of salon owners make a profit and how you can increase your salon profitability today! WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: Join the PBA: ...
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550: What Makes a Winning Website
Beyond The Technique Podcast
In this episode, we sit down with Billy Davison, the owner of Occipital Salon Marketing, to discuss the critical role of a premium website in the beauty industry. Billy shares insights on the importance of strong SEO and strategies to ensure your salon gets found by customers. Learn how to transform your website into a 24/7 receptionist, equipped with the tools to convert visitors into loyal clients. WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: Join the PBA: FOLLOW OCCIPITAL SALON MARKETING Website:...
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549: Modern Financials for The Growing Salon
Beyond The Technique Podcast
Join first time guests, Kristi and Jolene, the salon industry's bookkeeping besties, as they reveal the most crucial financial report salons need to monitor. Discover their expert tips on ensuring salon owners and their businesses earn what they need, reasonably paying themselves, understanding employee costs, and calculating chair profitability. Tune in for invaluable insights to elevate your salon's financial health! WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: Join the PBA: FOLLOW SUMMA...
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548: Stages of Pain & Processing When Someone Exits Unethically & Unexpectedly
Beyond The Technique Podcast
Join Kati Whitledge, founder of mya and multi-location, award-winning salon owner, and our beloved host of the Beyond The Technique podcast. In this episode, Kati intimately shares the stages of pain and processing that occur when someone exits your business unethically or unexpectedly. Stay tuned until the end to discover a special resource designed to help you mitigate risks in operating a unique business model where revenue can be lost when team members leave. WATCH ON YOUTUBE: JOIN mya! LET’S CONNECT! BTT Instagram: MYA Instagram: Join the...
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547: My Salon Does 44% RTS!
Beyond The Technique Podcast
In today’s episode, we share the success story of The Headroom Salon, owned by the visionary Danielle Cherewyk. Remarkably, retail constitutes 44% of the salon's total sales, with a starting benchmark of 35% for entry-level stylists—a testament to the effective strategies Danielle has implemented. Firmly believing in elevating support over lowering expectations, she has pioneered robust systems that emphasize retail importance during every client interaction. Join us as we explore how Danielle's commitment to comprehensive training and meticulous inventory management has not only boosted...
info_outlineIn this episode, we sit down with Billy Davison, the owner of Occipital Salon Marketing, to discuss the critical role of a premium website in the beauty industry. Billy shares insights on the importance of strong SEO and strategies to ensure your salon gets found by customers. Learn how to transform your website into a 24/7 receptionist, equipped with the tools to convert visitors into loyal clients.
WATCH ON YOUTUBE: https://youtu.be/W236Sr4ag0s
JOIN mya! joinmya.com
LET’S CONNECT!
BTT Instagram: https://www.instagram.com/beyondthetechnique
MYA Instagram: https://www.instagram.com/join_mya/
Join the PBA: https://www.probeauty.org/
FOLLOW OCCIPITAL SALON MARKETING
Website: https://occipitalmarketing.com/
Instagram: https://www.instagram.com/occipitalsalonmarketing/
Email: [email protected]