This Will Grow Your Podcast Audience (Insider 204)
Big Podcast Playbook - Grow Your Podcast. Build Your Audience.
Release Date: 10/31/2024
Big Podcast Playbook - Grow Your Podcast. Build Your Audience.
David shares why you don’t need expensive gear to sound pro, reveals a behind-the-scenes radio launch, and dishes out quick audio upgrade tips in this episode of Big Podcast Playbook ... Big Ideas in This Episode $100 mic hacks: sound rich on a budget Presidential secrets: steal POTUS-level audio Audio cleanup tools pros don’t want you using Why I ghosted this podcast (and why you might, too) Behind the curtain: launching a national radio show The daily show grind: pressure that breaks creators Make your podcast so good, sponsors beg you Why You Should Listen Why a $100...
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Why your podcast’s “one-and-done” listeners aren’t sticking around, what thumbnail tweaks and audiograms get wrong, and the real strategy for building a loyal audience in this episode of Big Podcast Playbook ... Big Ideas in This Episode Why most guests won’t make your audience stick Is “YouTubey” clickbait ruining your growth? The brutal truth about social media conversion The 3% rule: why fans rarely follow Live events: your secret weapon for addicted listeners Are you pretending to work or actually growing? Become the authority founders trust—ditch the...
info_outlineBig Podcast Playbook - Grow Your Podcast. Build Your Audience.
When a big trucking show demanded on-the-fly pivots, David ditched dozens of quick clips for deeper interviews and story-rich moments ... How that shift brought better tape and what it means for your podcast in this episode of Big Podcast Playbook ... Big Ideas in This Episode Pivot like a pro ... ditch shallow, go deep Instantly build "podcast envy" with event energy Steal live event urgency for maximum exclusivity Unlock hidden stories behind the polished facades Leverage diversity (make your show sound huge) Turn fleeting moments into lasting podcast gold Get listeners lusting...
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How the rise of manosphere creators reveals the podcast growth tactics (and traps) of new media, plus what podcasters like you can learn (and avoid) from their success in this episode of Big Podcast Playbook ... Big Ideas in This Episode Why clarity trumps caution in building authority Outrage sells—how the manosphere exploits resentment Steal the art of “us vs. them” community Emotional triggers: your secret growth weapon One core message, repeated relentlessly, wins trust Absolutes over nuance: power moves podcasting Parasocial power: listeners want to be you Why You Should...
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Ever had a guest who shuts down or turns hostile? How to handle tough interviews, keep your cool, and still get great content for your audience in this episode of Big Podcast Playbook ... Big Ideas in This Episode Hostile guests: opportunity or total disaster? Rockstar interview meltdown—how to flip the script Jerry Lewis: masterclass in soul-crushing answers Turn tension with guests into listener gold Secrets of A-list rapport: homework beats fame Control the interview pace, not the guest Walk away: why ditching bad interviews wins Why You Should Listen The single biggest...
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What really keeps podcasters from quitting, and how you can build personal sustainability, master self-editing, manage momentum, process feedback, and adapt to an evolving audio world in this episode of Big Podcast Playbook ... Big Ideas in This Episode Flawless is overrated: when imperfection goes viral Self-editing: release envy-worthy episodes faster Burnout-proof systems the podcast elite use Why feedback can ruin your unique power Envy the legends? Here’s their real sustainability trick Adapt or die: gluttony for latest tech exposed The one upgrade even veteran podcasters...
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Want your podcast to go from just a show to a platform that attracts more listeners, sponsors, and lasting impact? How clear positioning, real audience engagement, and standout marketability make it happen in this episode of Big Podcast Playbook ... Big Ideas in This Episode Steal clarity: why defining “not” matters more Fame offers: reject celebrity guests for loyalty Burnout-proof: why fan engagement beats virality Binge-able content: outshine forgettable podcasters instantly Never beg: how recognition turns fans to superfans Power moves: grow faster with live events...
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Big updates are on the way as David wraps up his upcoming book and shares the behind-the-scenes journey of perfecting the Big Podcast Launch Plan in this episode of Big Podcast Playbook ... That's it! No other episode notes, since the episode itself is under five minutes. You want these links ... See for personalized podcast growth assistance The Newsletter for Podcasters Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, – it's free and you can unsubscribe at any time with a single click. Want...
info_outlineBig Podcast Playbook - Grow Your Podcast. Build Your Audience.
What keeps the podcast machine rolling when ice storms, guest rejections, and burnout threaten your production? How to book better guests, maintain your standards, and plan for resets in this episode of Big Podcast Playbook ... Big Ideas in This Episode Reject generic pitches; stand out and win guests I got rejected by Seth Godin ... Why to never start interviews with “Tell me about yourself” Ditch TikTok-style guest audio Steal Hollywood’s high-output secret Reset your podcast brand Don’t let your audience trap you forever Why You Should Listen How to book A-list podcast...
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A snowstorm threatened to derail his live show ... David breaks down exactly what production skills podcasters need to stay independent, keep their shows on track, and never miss an episode (even when things get wild) in this episode of Big Podcast Playbook ... Big Ideas in This Episode Build addiction: listeners willing to haul you through snow Podcasters crave loyalty, not just listeners Snowmageddon: Would your podcast survive? Control your sound, control your fate Envy-inducing: pro radio tools you can steal Quitters lose ... how to master your personal sustainability edge...
info_outlineUnlock your podcasting potential with tips on rebranding, leveraging Podcasting 2.0, improving audio quality, and an opportunity to join the 30-Day Solo Podcasting Challenge for a special price (see cart and use coupon FINAL27) in this episode of Build a Big Podcast with David Hooper.
Episode Topics
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General Advice
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Importance of giving listeners something to care about and something they'll miss if it's gone.
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Sponsor Advertisement: Riverside.fm
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Features and benefits of Riverside.fm
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Overview of multitrack recording and its importance.
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Free trial and discount code (BIGPODCAST) for Riverside.fm.
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30-Day Solo Podcast Challenge
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Details about joining the 30-day challenge.
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Benefits: improving hosting skills, clarifying your message, and working with David Hooper and Big Podcast
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Temporary Rebranding
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Example of Goldfish crackers rebranding to Chilean Sea Bass
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How to use creative rebranding to attract attention to your podcast
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Podcasting 2.0
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Overview of the concept and its current state
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Benefits: listener messages, direct donations, advanced RSS features
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Mention of players supporting Podcasting 2.0:
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Podverse
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Fountain
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Technical Tips: Audio Editing
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How to make your voice sound better in Audacity
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Sequence of editing steps: EQ, normalize, compress, normalize
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Listener Engagement
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Story about an April Fool's joke that didn't go over well
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Discussion on how passive listeners often do not interact but still care
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Encouragement to consider every listener, even those who don’t actively engage
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Internet Domain Importance
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Story about the disappearance of the ".io" domain extension
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Importance of controlling your domain name and using domain-based RSS wrappers
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You want these links ...
- Subscribe to Build a Big Podcast
- See Big Podcast AMP for personalized podcast growth assistance
Episode Timestamps
- 00:00 Halloween enables authenticity; use it for podcasting
- 04:14 Postproduction enhances podcast transitions and content delivery
- 08:32 Podcasting 2.0 offers substantial, evolving upgrades
- 13:31 Audacity adds nondestructive editing (and how to improve your voice)
- 17:01 Each email/comment you get represents many unspoken voices
- 20:22 Domain control isn't always guaranteed; consider alternatives
- 23:25 Join the 30-Day Solo Podcast Challenge
The Newsletter for Podcasters
This episode of Build a Big Podcast is brought to you by Riverside ...
Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.
About this episode of Build a Big Podcast:
This is the audio companion to Issue 204 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.
Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.
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