DT #632 Rally Your Region: A New Playbook for Economic Development
Develop This: Economic and Community Development
Release Date: 03/25/2026
Develop This: Economic and Community Development
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info_outlineIn this episode of Develop This!, Dennis Fraise sits down with Mark Perna to explore “Rally Your Region,” a powerful new initiative developed in partnership with the International Economic Development Council.
Designed to help communities break through silos, build consensus, and take real action, Rally Your Region provides a structured, customizable framework to align stakeholders around a shared vision for economic and workforce success.
If your region struggles to align education, employers, and community leaders, this episode offers a clear path forward.
What You’ll Learn
The Concept Behind Rally Your Region
- Why regions need a central rally point to move forward
- How alignment drives measurable economic outcomes
- What makes this initiative different from traditional planning efforts
Why Regional Collaboration Is So Hard
- Competing priorities across organizations
- Lack of shared goals and accountability
- The challenge of moving from discussion to action
Building True Consensus
- How to create buy-in across sectors
- The importance of a shared “why”
- Turning agreement into execution
Connecting Education and Workforce
- Why the education-to-employment pipeline is often broken
- How to better align:
- K-12 systems
- Higher education
- Employers
- Why mindset matters:
“Young people are not a problem to be solved.”
The Power of a Rally Point
At the core of the initiative is a simple but powerful idea:
Create a rally point where everyone buys in
- A shared vision
- A common language
- A coordinated strategy
Without it, regions remain fragmented.
With it, they can move forward together.
Actionable Steps for Your Community
- Identify key regional stakeholders
- Establish a neutral, trusted convening space
- Define shared priorities and goals
- Customize the Rally Your Region framework to fit your community
- Focus on implementation—not just planning
Key Insights
✔ The world of work has fundamentally changed
✔ Alignment is now more important than ever
✔ Collaboration must lead to clear action steps
✔ Workforce development is a regional challenge
✔ Flexibility and customization are critical for success
Memorable Sound Bites
- “Creating a rally point where everyone buys in.”
- “The world has completely changed.”
- “Young people are not a problem to be solved.”