The Blind Spot To Goals - The Science of Success
Maximize Your Influence
Goal setting isn't just a feel-good exercise—it's the fuel that propels top performers to 10X their results. Mastering goal setting gives you the edge to influence outcomes, close deals faster, and skyrocket your personal and professional growth. As Brian Tracy teaches, success is no accident—it's the direct result of setting specific, actionable goals that drive relentless action. Without it, you're drifting; with it, you're unstoppable. But hold on—goal setting isn't all sunshine and rainbows. If mishandled, it can backfire, leading to burnout, bad shortcuts, and a narrow focus that...
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What Spam Teaches Us About Influence And Human Nature
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There is a free, billion-dollar persuasion laboratory running 24/7 that most influencers completely ignore - and it’s teaching the truth about human nature. Top persuaders don’t guess what works; they study what already moves millions of people every day. That laboratory is your spam folder. Once you understand the brutal psychological triggers spam exploits - and how to adapt them ethically - you will never struggle to get attention, build desire, or close deals again. This is how you influence, negotiate, and sell at the highest level. Spam exposes the raw buttons of human...
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The Hidden Reason Prospects Say “I’ll Think About It”
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There is one invisible enemy that destroys more sales, negotiations, and influence attempts than any objection, competitor, or recession combined. Top producers don’t suffer from it because they’ve learned to crush it. That enemy is Decision Fatigue—and once you understand and conquer it, you will influence faster, and negotiate better with less effort than ever before. Here’s the brutal truth: Decision Fatigue is the mental exhaustion that hits after making too many choices, causing your brain to slow down, avoid decisions, or pick the easiest option -like doing nothing at all. Your...
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The One Brain Glitch That’s Costing You Deals
Maximize Your Influence
There is a hidden psychological trap that 99% of salespeople, negotiators, and leaders fall into every single day—and it is silently hurting your closes, your relationships, and your bank account. This one mental error is called the Fundamental Attribution Error (FAE), and once you master it you will never take rejection personally again and your income will explode. When you master the Fundamental Attribution Error you stop fighting people and start solving situations. You turn the “NO” into “YES.” Discover additional ways to how this hidden bias can be turned to...
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Rejection Proof - Resistance into Revenue
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If you want more YES in your life, there is ONLY ONE SKILL that separates the average from the top 1%, and the frustrated from the fulfilled. That skill? Mastering rejection, crushing resistance, and turning the pain of “NO” into rocket fuel for your success. Champions don’t fear rejection – they FEED on it. This isn’t theory. This is how you sell, influence, negotiate, and win in the real world – whether you’re closing a million-dollar contract, asking for the promotion, or getting your kids to clean their room. Master rejection and resistance and you master money, power,...
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Street Smarts Decoded - Influence Secrets the Books Don’t Teach
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Street smarts is the REAL currency—the raw, gut-level intelligence that turns weak negotiators into deal-closers, and average salespeople into legends. This isn’t theory. This is survival-level dominance—the kind that reads a room in 3 seconds, flips objections into yeses, and makes people beg to buy from you. Without it? You’re getting eaten alive. With it? You can increase your income, your influence, your LIFE. Street smarts defined: It’s your social IQ —reading people like a book, adapting in chaos, and making split-second moves that win. It’s not EQ. It’s not book smarts....
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Beat Prospect Procrastination - Close Deals Faster
Maximize Your Influence
Let’s talk about the silent killer of sales, influence, and motivation: Inaction Inertia. This psychological trap is costing you deals, delaying decisions, and keeping your prospects stuck in neutral. Inaction Inertia happens when someone misses an opportunity and becomes less likely to act on similar ones later. It’s not just hesitation—it’s psychological sabotage. Studies show that when people pass on a good deal, they feel regret, and that regret makes them avoid future decisions to protect themselves from more disappointment. This isn’t just psychology—it’s persuasion...
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How Poker And Other Games Can Help Us Influence And Negotiate
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Poker - Your Secret Weapon to DOMINATE Influence & Negotiation Most people think poker is about luck or counting cards. WRONG. The game of poker is a masterclass in influence—reading people, and understanding human nature. If you can’t influence at the table, you’re getting crushed in the corporate world, sales calls, and life. Poker is influence training on steroids. Want to crush negotiations and close bigger deals? Discover tools and techniques that will help you become a power persuader.
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Cognitive Defusion for Smarter Decisions and Stronger Influence
Maximize Your Influence
In today's fast-paced world, your mindset is the ultimate game-changer. It shapes how you respond to challenges, build meaningful connections, and influence others. But what if you could step back from the mental chatter that holds you back? Understanding cognitive defusion—a powerful psychological tool—can transform your inner dialogue, triggering increased motivation, and personal growth. It's not about suppressing thoughts; it's about mastering them to live more intentionally and effectively. Beyond personal benefits, cognitive defusion can be a secret weapon for influencing others. By...
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The Deal Killer: Top Negotiation Mistakes to Avoid
Maximize Your Influence
The Biggest Negotiation Mistakes Negotiation skills are essential in both personal and professional life, empowering individuals to resolve conflicts, and secure better deals. Whether closing a business contract, discussing salary raises, or navigating family disputes, effective negotiation leads to win-win outcomes, fostering trust and efficiency. Poor negotiation, however, can result in lost opportunities, financial setbacks, or damaged partnerships. Failing to prepare adequately undermines even the strongest positions, turning potential successes into regrettable failures. By...
info_outlineEmotional States: Understanding Feelings and Moods
Charismatic people know there is a fine line between logic and emotion. To influence someone you have to have both. Emotion will override logic every time. I am going to assume here (I know I shouldn’t do that) you have the ability to form a logical argument. Emotion is the missing piece for most people that want to become more charismatic. Very few really know how emotional states, feelings, subconscious triggers and moods affect other people and affect (good and bad) your ability to maintain charisma and influence.
Logic tends to be more temporary while emotion will carry your message into the future. Emotion inspires us to take action, but logic justifies those actions. We know it is difficult for most people to distinguish between logic and emotion. We know that is difficult to identify many of the emotions that are felt throughout a day. We know people can’t forecast what emotions they will feel, how long they will feel it and how strong the emotion will be. Most people just sense if you or your message makes them feel good or feel bad. Your goal is to change or maintain their emotional state or mood.
These are the emotions that will detract from your charisma and decrease your ability to influence.
Anger
Anger is a sign that something is out of line. Anger is also known as a secondary emotion. What they are angry about and really angry about are usually two different things. You can help decrease a person’s anger by finding out the main reason they are upset. It is also useful to ask for their help, opinions, or advice. This will usually diffuse their anger or even help change their demeanor. Sometimes the person doing the influencing may want to use anger to make a certain point or to evoke a certain reaction.
Worry
When someone is worried or preoccupied with something occurring now or could happen in the future, your ability to change their mood or influence them declines. Worry could cause you to feel nervous, uneasy or anxious. Worry can be referred to as a negative vision of the future. Help them by bringing them back to reality. Worry will subside when you can substitute their negative images with positive ones. Another way worry decline is when you help them make a decision. Worry decreases with decisions.
Fear
Fear is anxiety or tension caused by danger or apprehension. The possibility of harm can be real, but it is usually an overactive imagination. Fear motivates us and moves us away from perceived unpleasant circumstances or certain danger. Logic rarely reduces fear. The key to understanding fear is to realize that is has been learned from a past experience. Remember that fear is very real to them. Make sure when they are in fear that you can provide a solution for them. Then your job as a great influencer is to help them feel capable of overcoming this fear.