Selling Your Business Made Easier with Strategic PR with Josh Weiss
Release Date: 12/04/2024
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info_outlineIn Ep. #57 of the #FoundersGuidePost Podcast, I had the chance to chat with Josh Weiss, the founder of 10 to 1 Public Relations.
Together, we unpacked the impact of PR in crafting strong reputations, achieving steady growth, and setting businesses up for successful transitions.
What You’ll Learn:
Crafting Strong Reputations: PR builds trust and credibility through consistent storytelling, positioning businesses as reliable and reputable in their industries.
Achieving Steady Growth: By leveraging strategies like media relations and thought leadership, PR drives sustained visibility and engagement that supports long-term business growth.
Setting Businesses Up for Transitions: PR prepares companies for major milestones like expansion or sale by enhancing their public image and fostering goodwill with customers and stakeholders.
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Links & Resources:
Reach out to Josh at [email protected]
Preserve Your American Success Story!
Find Armando on LinkedIn
About the Guest:
An industry veteran with more than 20 years experience in public relations and crisis communications, Josh Weiss is committed to strategic communications that are targeted, attention grabbing, and achieve client goals. He began honing his skills in high school and college, working at several radio stations including CBS Radio, where the list of high-level interviews included former U.S. Speaker Dick Gephardt and New York Governor George Pataki and rock stars Billy Joel and Don Henley.
After graduating from Kent State University, Josh worked for the Speaker of the Illinois House of Representatives, crafting news coverage for 60 House members to explain key votes and win support from local voters. After the 2000 election, he moved to Arizona and held a variety of PR roles including national Director of Public Relations for Rural/Metro, a leading national provider of private ambulance and fire protection services, and Director of Communications and Public Affairs for American Traffic Solutions, a national leader in traffic safety cameras.
In 2012, Josh founded 10 to 1 Public Relations to help clients engineer the perceptions of others, aligning creative strategies with their long-term goals and facilitating purposeful relationship building with key members of the media, government, and the broader community. For more than 20 years he has helped hundreds of clients across a wide spectrum of industries and services to build positive brands and manage reputations. In the process, he has won numerous awards for his clients, his company, and himself.
Frequently chosen to speak at local, state, and national conferences on best practices and media relations techniques for both proactive and crisis communications, Josh has been published in several publications.