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How a Garage Sale Launched a Syrup Empire

The Small Business Spotlight

Release Date: 07/29/2025

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In this episode of the Credit Banc Small Business Spotlight, Irv Cruz sits down with Amber Burr, co-founder of Daddy’s Homemade Syrups, to talk about building a syrup empire rooted in clean ingredients, family values, and pure nostalgia.

What started as a way to make healthier breakfasts for her family turned into a full-fledged small business, with hand-drawn jars, a sold-out garage sale debut, and over 20 syrup flavors later, Amber shares what it really takes to turn a kitchen creation into a growing national brand.

From navigating the challenges of launching during the pandemic to finding purpose beyond profits, this conversation is packed with lessons for any entrepreneur looking to scale a product-based business while staying true to their values.

🔥 What You’ll Learn:

✅ How she turned a family health concern into a thriving syrup brand with over 20 core flavors.
✅ Daddy’s Homemade Syrups launched at a garage sale and sold out on Day 1.
✅ They use no artificial preservatives and let customer feedback drive flavor development.
✅ COVID-19 shifted their marketing strategy to focus on social media and e-commerce.
✅ Nostalgia is central to their brand—reminding customers of family, comfort, and tradition.

 

🔗 Connect with Amber:

 

Who is Irv?

Irv Cruz is a business advisor at Credit Banc, specializing in funding solutions, business credit, and strategic growth for small businesses. Whether you need capital, better credit, or a plan to scale, he’s here to help. Book a call with him today!

 

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