Jennie Hudspeth: Leading with Data to Multiply Success in Your Business

In this heartfelt and powerful live episode from CG Select and Elevate, I sit down with Jennie Hudspeth—coach, founder of REI Sales Tools, and a true leader in sales team development. From struggling to afford groceries to becoming a top-tier manager of massive sales teams, Jennie shares her transformational journey from the bottom to the top.

 

We discuss how she helps lead managers, acquisition reps, and sales managers evolve into the highest version of themselves through deep coaching, foundational belief work, and tactical training. You’ll also hear how she approaches leadership from a place of humility, identity, and human triumph—and why her mission is more than just about KPIs. This is a must-listen for any investor or visionary who’s ready to multiply their impact through better leadership.

 

---

 

Timeline Summary:

[0:00] – Meet Jennie Hudspeth, founder of REI Sales Tools and CG first-time podcaster

[1:24] – What Jennie actually does—and why she calls it the “homeschool version” of sales training

[2:41] – The six-month curriculum: teaching belief, behavior, and the building blocks of sales success

[3:53] – Communication, engagement, and turning repeatable concepts into company culture

[4:39] – Most team members can’t define investing—why that’s a core issue

[5:03] – Are teams getting more prepared before they hire? Jennie’s honest answer

[6:13] – Teaching her kids (and her clients) the two most important values: ownership and open-mindedness

[7:29] – Jennie’s quick hitter topic: mindset and belief systems that drive conversion

[8:16] – Everyone’s definition of success is different—know your own before you R&D

[8:58] – Leadership is about casting a foundation your team can build on

[11:12] – From unemployed to hired: Jennie’s story of taking a lead manager job at $27K/year

[12:34] – “Your data is wrong”—how Jennie stood up to a CEO and earned her first leadership role

[13:34] – Growing from one market to eight and managing over 100 salespeople

[14:41] – Why leadership is teaching people to solve their own problems—not putting out fires

[16:08] – The “KG slap” and how this room humbles even the best

[17:22] – Everyone has imposter syndrome—even at the highest levels

[18:08] – Why Jennie wakes up excited to manage, mentor, and multiply leaders

[18:57] – How to work with Jennie and what to expect on a discovery call

[19:34] – The human side: photos of her kids, purpose beyond profit, and a mission to serve

 

---

 

Key Takeaways

 

1. Leadership Is Multiplication: True impact comes from building leaders—not just teams. Jennie’s passion is helping sales managers become multipliers.
2. Your Data Is Your Power: Track your value. Measure your performance. Then own your seat at the table.
3. Define Success Before You Chase It: Your goals, your culture, and your team are unique. Build systems that reflect your version of success—not someone else’s.

 

---

 

Links & Resources

 

• Website: https://www.reisalestools.com
• Email: [e-mail]
• Facebook: facebook.com/jenniehudspeth
• Explore CG Membership: https://www.explorecg.com

 

---

 

Closing Remark

 

If Jennie’s story moved you—and you’re ready to lead with more clarity, humility, and power—rate, follow, and review the Collective Genius Podcast. Share this episode with your sales manager or team lead, and if you’re ready to scale with people like Jennie in your corner, visit explorecg.com and apply to join us.