S7E20 - Storytelling Marketing That Actually Converts with Meredith Banka
Lead Your Life with Debbie Heiser
Release Date: 10/07/2025
S7E23 - Your Mind Is the Master Key: Unlock the Universal Law of Thinking
Lead Your Life with Debbie Heiser
Where are your thoughts leading you? If you’ve ever caught yourself spiraling into self-doubt, overthinking, or feeling “stuck,” this episode will remind you just how powerful your mind truly is. I’m unpacking the Universal Law of Thinking, the principle that says whatever we consistently think about, with emotion and belief, expands into reality. In this conversation, I share how clarity and self-trust work together to turn invisible ideas into tangible results, both in life and business. You’ll learn how to recognize when your thoughts are working for you or against you, and how to...
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S7E22 - Real Beats Perfect: Chantal McDougall on Showing Up Real and Attracting Clients You Love
Lead Your Life with Debbie Heiser
Have you ever held back in your business because you were afraid of being “too much”? In this episode, I talk with Chantal McDougall, the Fairy Godmother of Storytelling, about what happens when you stop shrinking to fit in and start showing up real. Chantal shares how she went from hiding behind perfectionism to building a thriving brand that celebrates authenticity, personality, and heart. We explore what it means to let go of the rules, embrace your quirks, and build a business that actually feels like you. If you’ve ever struggled with people-pleasing, visibility blocks, or the...
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S7E21 - Subconscious Blocks: What If the Thing Holding You Back Isn’t Even Yours?
Lead Your Life with Debbie Heiser
Have you ever stopped to wonder if the very thing holding you back, might not even belong to you? In this intimate coaching episode, I invite you into a private mastermind call where two of my clients and I uncover the hidden subconscious blocks that keep so many women stuck between what they want and what they believe they’re allowed to have. We explore how old messages, family conditioning, and inherited “loyalty pacts” shape the way we show up in life and business, often without us realizing it. You’ll hear the real coaching moments that help bring awareness, freedom, and new...
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S7E20 - Storytelling Marketing That Actually Converts with Meredith Banka
Lead Your Life with Debbie Heiser
What if sharing your story felt natural, confident, and wildly effective without the salesy ick? In this episode, I sit down with Meredith Banka of True Story Marketing to explore the power of storytelling marketing that actually converts. We talk about showing up with confidence, leading with your values, and crafting a personal brand story that builds genuine know-like-trust. Whether you are running a business or simply posting online, your story is your superpower and it is time to use it. Meredith shares her journey from corporate marketing to entrepreneurship and how she overcame the...
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S7E19 - How Letting Go Creates Space for Growth in Life and Business with the Universal Law of Sacrifice
Lead Your Life with Debbie Heiser
What if the very thing keeping you stuck isn’t more effort, but what you’re unwilling to release? In this episode of the Lead Your Life Podcast, I explore how letting go creates space for more abundance, joy, and alignment, all through the lens of the Universal Law of Sacrifice. This law isn’t about pain or deprivation. It’s about consciously releasing the beliefs, habits, and patterns that no longer serve you so you can step into your higher self in both life and business. I share personal stories and practical strategies for moving past perfectionism, people-pleasing, and overwork....
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S7E18 - From Head to Heart: How Presence Attracts Aligned Clients
Lead Your Life with Debbie Heiser
Do you ever feel like you’re doing all the right things, yet your clients still aren’t showing up the way you want? This week, I’m sharing the powerful lessons I learned with horses at an equine retreat in Colorado. Horses have a way of reflecting back the truth of our energy. They don’t respond to strategy or perfection, they respond to presence. And that same principle is true in business. In this episode, I talk about why being stuck in our head can push people away, and how dropping into our heart opens the door for authentic leadership, genuine connection, and aligned clients. I...
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S7E17 - From Hustle to Harmony: Aligning with Abundance Through the Law of Compensation
Lead Your Life with Debbie Heiser
Are you stuck in hustle mode but still not receiving what you truly want—financially, emotionally, or energetically? In this solo episode, I’m breaking down the Universal Law of Compensation, a powerful principle that redefines how we receive, serve, and grow. You’ll learn that real abundance doesn’t come from over-efforting, it comes from alignment, expansion, and owning your unique value. Whether you’re a female entrepreneur, a leader, or someone building a business that feels as good as it looks, this episode will help you shift your strategy from doing more to becoming more, and...
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S7E16 - How Diane Cunningham Ellis Built a Faith-Based Business That Became a Movement
Lead Your Life with Debbie Heiser
What if your biggest breakdown became the start of your most powerful business breakthrough? In this week’s episode of Lead Your Life, I sit down with Diane Cunningham Ellis, a powerhouse business coach, author of 12 books, and the unapologetic creator of the Masterpiece Mastermind. Diane’s journey is one of courage, conviction, and calling. From surviving a literal plane crash to walking away from a marriage that no longer aligned with her purpose, she shares how choosing faith, fierce clarity, and bold self-leadership helped her transform her life, and turn her business into a movement....
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S7E15 - Stop Pushing, Start Aligning: The Real Power Behind Letting Go
Lead Your Life with Debbie Heiser
Are you stuck in indecision, constantly searching for clarity but not sure where to look? In this episode of the Lead Your Life Podcast, I’m sharing two powerful Universal Laws—Polarity and Non-Resistance—that will completely reframe the way you approach confusion, chaos, and decision-making in your life and business. These laws aren't just spiritual concepts. They’re practical tools that, when understood, will help you let go of the fight and start receiving the clarity, momentum, and support that’s already available. I've seen it in my own life and with clients over and over again:...
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S7E14 - Breaking Free from Control: Luna Marie’s Path to Radical Self-Trust
Lead Your Life with Debbie Heiser
What happens when your inner voice is silenced for decades—and what does it take to finally hear it again? In this powerful episode, I sit down with the courageous Luna Marie, a woman who spent over 40 years in high-control religious environments that dictated her identity, worth, and even her right to trust her own voice. Luna opens up about what it was like to grow up in a belief system that equated love with pain and obedience with value - and how she finally broke free to rediscover her true self. What I admire most about Luna is her refusal to see herself as a victim. Her story is not...
info_outlineWhat if sharing your story felt natural, confident, and wildly effective without the salesy ick?
In this episode, I sit down with Meredith Banka of True Story Marketing to explore the power of storytelling marketing that actually converts. We talk about showing up with confidence, leading with your values, and crafting a personal brand story that builds genuine know-like-trust. Whether you are running a business or simply posting online, your story is your superpower and it is time to use it.
Meredith shares her journey from corporate marketing to entrepreneurship and how she overcame the fear of visibility and comparison. Together, we break down practical ways to make authentic marketing feel less overwhelming and more effective so you can connect deeply with the people you want to serve.
☑️ Discover how to promote yourself without feeling spammy or salesy
☑️ Learn why values are the foundation of an authentic story
☑️ Get story hooks and visibility tips that help you attract the right people
Meredith also offers her free guide, 101 Story Hooks, to help you confidently start your next post, podcast, or intro. https://truestorymarketing.com/101hooks
If you are ready to stop hiding and start sharing the story that sells, this episode will give you both inspiration and tools to do it.
Subscribe to the podcast, share this episode with a friend, and let’s keep building businesses rooted in clarity, confidence, and connection.
Episode Highlights
01:00 Why Storytelling Beats Big Budget Marketing
03:02 Meredith’s Career Pivot and Capacity Mindset
10:58 Values First: The Root of Authentic Promotion
18:04 Visibility Without the Ick
26:20 Story vs. Spam: What Actually Converts
33:02 Resources, Hooks, and Next Steps
More About Meredith
Meredith Banka helps entrepreneurs turn their story into strategy and their message into magnetism so they can experience sustainable growth without burnout. She began her career at $10 an hour and rose to Vice President of Marketing, leading teams, launching campaigns, and managing multi-million-dollar budgets. After her son was born, she traded corporate life for freedom, building a business from home with a laptop, a secondhand desk, and a mission to help others market with more clarity and heart.
Today, through True Story Marketing, Meredith helps business owners get clear, confident, and results-driven by building marketing foundations that are story-first, strategy-smart, and supported by systems that actually work.
10 Story Hooks to Make You Stand Out Anywhere
https://truestorymarketing.com/101hooks
Join Meredith’s Free Community - Learn to tell your story so marketing feels like you
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HOW I CAN SUPPORT YOU
👉 Join the BuildHER Community
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