Creating a Cohesive Brand: Strategies for Health Professionals to Enhance Impact and Income with Trina Fisher
The Health Business Growth Show
Release Date: 09/19/2024
3 Health Pros Share What's Actually Working in Their Business
The Health Business Growth Show
We’re back with Part 3 of our special Mic Drop series—and these short and powerful stories just keep getting better. We’re bringing you again three powerful “mic drop” moments from our community—real strategies that helped these health practitioners grow, simplify, and stay in love with their business. You’ll hear from Dr. Yvonne Karney, a midlife wellness expert and Founder of Vitality Renewal, who shares how she shifted from traditional care to a hybrid model that helped her see more patients and feel less overwhelmed. Then, Dr. Rudrani Banik—a Neuro-ophthalmologist and...
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Inside the Winning Tactics of Successful Health Entrepreneurs
The Health Business Growth Show
You know those moments when someone shares one little thing they did in their business and you're like… whoa, that changes everything? That’s exactly what today’s episode feels like — and it’s actually part 2 of our Mic Drop series. If you caught part 1, you already know these short, sharp stories pack a punch. We’re pulling back the curtain on three more behind-the-scenes moments from last year’s summit — quick, powerful stories from health pros who’ve built seriously impactful businesses by doing things a little differently. Dr. Tabatha Barber opens up about how she...
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Game-Changing Moves That Took These Health Businesses to the Next-Level
The Health Business Growth Show
Sometimes the most impactful lessons come in short, sharp bursts—and today, you’re getting three. We’re sharing exclusive mic drop moments from last year’s summit, featuring powerful strategies that actually moved the needle for real health business owners. You’ll hear exactly how Margaret Floyd Barry scaled her practice without burnout, how Jodi Cohen utilizes affiliate marketing to drive revenue and growth to her business, and how Susan Bratton turned podcast guesting into a million-dollar revenue stream. Margaret Floyd Barry, Functional Nutritionist, Educator, and Founder of...
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The Power of Story: Why Owning Your Narrative Makes You Unstoppable – with Bo Eason
The Health Business Growth Show
Most nine-year-olds don’t map out their life for the next two decades—but Bo Eason did, and it took him straight to the NFL. Then he did it again—this time as a playwright, storyteller, and speaker who’s worked with everyone from Morgan Stanley to small business owners trying to find their voice. In this episode, Bo opens up about how owning your story isn’t just inspiring—it’s essential if you want to lead, connect, and grow. If you’ve ever wondered how to stand out in a noisy space, Bo’s got some seriously good advice. You’ll hear how Bo’s approach to storytelling is...
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Dr. Robert Whitfield - Scaling a Leading Breast Explant Surgery Practice
The Health Business Growth Show
Dr. Robert Whitfield had no idea just how much his business would change when the pandemic hit—but instead of backing down, he completely reimagined how he practiced medicine. He talks about how he reshaped his clinic into a full healing center, built a dream team from his mission and vision standpoint, and started creating a premium experience that actually feels personal and supportive. He shares what worked, what didn’t, and the mindset shifts that made all the difference. If you’re running a health business (or thinking about it), this is one of those stories you’ll want to hear...
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Sara Lingenfelter’s Guide to Streamlining Operations and Delegation for Entrepreneurs
The Health Business Growth Show
When your operations are messy, your whole business feels harder than it needs to be. That’s why we brought in our amazing Business Mentor, Sara Lingenfelter—CEO of Virtual Biz Partner and certified systems expert—to unpack what’s really going on behind the scenes in most health businesses. We talked about why getting your ops in order is just as important as marketing (if not more), and how it can actually give you more time back to focus on what lights you up. Sara’s been helping moms build successful online businesses for years, and her advice is the kind that just makes sense. ...
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How to Grow Your Health Business Without Doing It All Yourself with Will Humphreys
The Health Business Growth Show
A life-changing accident sent Will Humphreys down an unexpected path, but it also unlocked a purpose bigger than he ever imagined—helping health business owners build thriving, mission-driven companies. In this conversation, he opens up about the lessons he’s learned, from growing multiple businesses to creating a leadership style that actually works. We’re getting into what makes a team truly great, how aligning with purpose leads to more freedom, and why virtual assistants are a game-changer for health entrepreneurs. If you’ve ever wondered how to scale without sacrificing your...
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Matthew Crofoot - Coaching Health Entrepreneurs to Build Thriving Businesses
The Health Business Growth Show
Feeling like the tech side of your health business is more of a headache than a help? You’re not alone. So many health pros waste time and money on systems that don’t actually work for them. That’s why Matthew Crofoot—IT and Tech Solutions Expert, Quantum Energy Healer, Functional Nutritional Therapy Practitioner, and Holistic Health Coach—is here to break it all down. He’s sharing how to make your website work for you, get your emails seen (instead of lost in spam), and use AI in a way that actually saves you time without losing the personal touch. Think about your...
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Marketing in the Wellness Industry
The Health Business Growth Show
If you’re trying to grow your audience, connect with potential clients, and actually make money from your expertise, podcasting might be your best-kept secret. Victoria LaFont—Founder of The LaFont Agency and one of our Health Business Growth Collective mentors—knows exactly how to turn listeners into loyal clients. We’re talking about creating content that feels natural, using AI and SEO to get noticed, and keeping it simple so you actually stick with it. Whether you’ve got a podcast already or you’re just thinking about starting one, you’ll walk away with ideas you can use...
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Burned Out & Overworked? Build a Practice That Fuels You, Not Drains You with Dr. Sean Robertson
The Health Business Growth Show
Burnout is real, and it’s hitting health practitioners hard—75% of Canadian dentists are feeling it. If you’ve ever wondered how to keep your practice running without running yourself into the ground, you’re not alone. Dr. Sean Robertson has seen this struggle firsthand—not just as a former practicing dentist but as an expert in practice management and business growth. Now, as the Director of Partnerships, Integration, and Business Education for The Confident Clinician and Author of The Profitable Clinician, he’s here to share what’s really behind that constant exhaustion and,...
info_outlineIn today’s competitive landscape, building a strong brand goes beyond aesthetics; it’s a crucial element of business success, where your unique personality and values can truly set you apart, especially in the health and wellness sector.
In this episode, Trina Fisher from Left Right Labs shares her unique branding journey, beginning with an unexpected psych evaluation that shaped her deep understanding of brand identity. Learn how defining your brand’s personality can increase your revenue while fostering stronger connections with your clients. Trina’s expertise offers practical knowledge into how a well-crafted brand can become your biggest asset.
Trina emphasizes the emotional connection that a clear brand personality creates, helping potential clients feel a sense of familiarity before they even meet you. She shares strategies for involving your team in the branding process, making sure everyone is aligned and enthusiastic about representing your business. If you're looking for actionable tips to build a brand that resonates with clients, this episode is filled with strategies you can apply immediately.
Ready to take your business to the next level? Don’t forget to download the FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income, and discover the secrets to growing your income without being tied to your practice 24/7. Get your copy now: https://bit.ly/42YnYki.
Timestamps:
[00:01:02] Building customer relationships for revenue.
[00:03:46] Brand personality and revenue increase.
[00:07:07] Brand soul and personality.
[00:10:17] Brand personality and perception.
[00:15:16] Emotional connection in branding.
[00:16:39] The importance of personal stories.
[00:20:40] Building relationships through branding.
[00:23:38] Team involvement in branding.
[00:27:12] Benefits of brand soul discovery.
[00:30:30] Team alignment and culture.
[00:33:13] Transformative company culture.
Memorable Quotes:
"When you discover your brand soul, it honestly becomes the fast track to more sales because people feel like they know you. And you get to show up exactly as you are, day in and day out." [00:05:48] – Trina Fisher
"What's really incredible, this unexpected benefit of knowing your brand personality and your brand soul, is that all of a sudden your team can speak so much easier about what you do because it's been broken down at the highest level." [00:25:54] – Trina Fisher
Connect with Trina Fisher:
Website: http://leftrightlabs.com/
Instagram: https://www.instagram.com/leftrightlabs/
Facebook: https://www.facebook.com/leftrightlabs/
Links Mentioned In This Episode:
Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/
Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/
Get your playbook below click here👇
THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1
Produced by Evolved Podcasting: www.evolvedpodcasting.com