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The Business of Real Estate – Episode #17

The Business of Real Estate

Release Date: 10/08/2024

The Winning Formula for Real Estate Teams | TBORE S2E14 show art The Winning Formula for Real Estate Teams | TBORE S2E14

The Business of Real Estate

⏱️ Top 10 Timestamps 0:00 – Introduction: Recruiting, Teams & The Business of Real Estate 1:20 – Jessica’s Recruiting Journey Across Major Brokerages 3:05 – Why Most Team Leads Don’t Actually Know What They’re Looking For 5:10 – The Real Cost of a 50/50 Split: Value vs. Income 7:50 – Why Agents Leave Teams (and What Team Leads Miss) 10:05 – Leads, Support & Camaraderie: Why Agents Join Teams 13:00 – The Sweet Spot Agent: Why 3–5 Deal Agents Win on Teams 17:25 – Why New Agents Should Start on a Team 20:10 – What Agents Should Look for in a Team Leader 27:15...

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Real Estate Power Couples: The Pros and Cons | TBORE S2E13 show art Real Estate Power Couples: The Pros and Cons | TBORE S2E13

The Business of Real Estate

⏱️ Timestamps 0:00 – Introduction: Working in Real Estate With Your Spouse — Can It Really Work? 0:45 – Meet Kelsey Cumberland & Andrew DeMars: A Family-Run Real Estate Business 2:00 – How COVID Changed Everything: From One Agent to a Husband-Wife Team 4:00 – Blurred Lines: Balancing Marriage, Kids & a 24/7 Business 6:15 – Playing to Strengths: Dividing Roles at Home and in the Business 8:30 – Two Personalities, One Presentation: Reading Clients in Real Time 10:45 – The Real Risks of Dual Commission Income & How to Prepare 13:00 – Building a “Family-First”...

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Burnout to Balance with Matthew Regan | TBORE S2 E12 show art Burnout to Balance with Matthew Regan | TBORE S2 E12

The Business of Real Estate

⏱️ Top 10 Timestamps 0:00 – Introduction: Can You Build a Massive Real Estate Business and Have a Life? 2:10 – From Lawn-Cutting at 12 to $500M+ in Sales: Early Lessons in Time & Focus 6:50 – Burnout, Anxiety & the Dark Side of “Success” in Your 20s 9:00 – The Cottage Epiphany: Redefining What Success Actually Means 12:05 – Stepping Out of Production: How Letting Go Changed Everything 15:40 – Working ON the Business vs. IN the Business 19:10 – The Two-Month Test: How to Know If You Truly Have a Business 26:30 – Time Boundaries, Client Expectations & Saying...

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The Power Of Authenticity And Grit in Real Estate With John Gaida show art The Power Of Authenticity And Grit in Real Estate With John Gaida

The Business of Real Estate

⏱️ Top 10 Timestamps 0:00 – Introduction: Grit, Authenticity & The Business of Real Estate 1:02 – John’s Evolution as a Realtor & Becoming His True Self 3:15 – Learning to Fire Clients and Protect Mental Energy 5:09 – Delegation, Admins & Letting Go of “Doing It All” 8:25 – The Messy Journey of Hiring the Right Support 9:53 – Becoming “The Rural Hipster” & Moving to Country Life 12:31 – Creative Client Events: Burn Parties, Pigs & Community Fun 13:32 – Facing Kidney Disease: Fear, Vulnerability & Asking for Help 18:14 – The Power of...

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The Secret Community No One Talks About — Inside the World of Modular & Mobile Homes show art The Secret Community No One Talks About — Inside the World of Modular & Mobile Homes

The Business of Real Estate

⏱️ Timestamps 00:01:10 – How Tina became the “Queen” of mobile & modular home sales 00:02:04 – Why professional photos help sell mobile homes faster 00:05:25 – What a land lease community really means for homeowners 00:08:25 – No-financing zones: how to sell cash-only mobile home properties 00:13:22 – Common buyer misconceptions about trailer parks 00:17:50 – Renovation & approval rules: what realtors must know 00:22:06 – How land-lease transactions differ from traditional home sales 00:29:27 – Modular home growth & the future of park communities 00:39:26...

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Turning Passion into Purpose With Andrea Florian | TBORE S2 E8 show art Turning Passion into Purpose With Andrea Florian | TBORE S2 E8

The Business of Real Estate

In this inspiring episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Andrea Florian, team leader of The Florian Team and community powerhouse in Burlington. Andrea shares her incredible journey — from her early days as a professional musician to becoming one of Burlington’s most community-driven real estate leaders. She opens up about starting the Burlington Cares Food Drive during the pandemic, integrating her love for music into her brand, and leading her team with authenticity and compassion. This episode is a masterclass on how passion...

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The TRUTH About Building Your Real Estate Team! | The Business Of Real Estate (TBORE) S2 E7 show art The TRUTH About Building Your Real Estate Team! | The Business Of Real Estate (TBORE) S2 E7

The Business of Real Estate

⏱️ Timestamps 00:00 – Introduction to Matthew Regan & Team Building in Real Estate 02:00 – The Early Entrepreneurial Mindset: From Lawn Mowing to Real Estate 04:15 – Why Building a Real Estate Team Matters 06:00 – The Power of Hiring the Right Admin and Paying for Talent 08:00 – Leverage, Leadership, and the Apple Analogy 10:30 – Creating Culture and Accountability in a Team 13:00 – Building Horizontal Growth vs. Top-Down Leadership 16:00 – Lessons from Failure, Mentorship, and Finding Your “Why” 20:00 – Recruiting the Right Agents and Setting Benchmarks 33:00 –...

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Struggling With Unsold Listings? Do THIS | The Business Of Real Estate (TBORE) | S2 E6 show art Struggling With Unsold Listings? Do THIS | The Business Of Real Estate (TBORE) | S2 E6

The Business of Real Estate

⏱️ Timestamps – Don’t Miss These Key Moments: 0:45 – Why agents are turning down listing appointments 2:54 – What to do when clients demand an unrealistic price 4:30 – The hidden emotional toll of overpriced listings 5:11 – “Your Home Sold Guaranteed” strategies explained 8:03 – Time vs. money: The #1 question every agent must ask 9:37 – How to promote the lifestyle of a home (not just features) 12:11 – The weekly call that can save your client relationships 17:12 – The secrets to making a house show-ready (cheap fixes!) 26:00 – Why networking with other agents is...

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How TikTok Grew My Real Estate Business w/ Madelyn Townes | S2 E5 show art How TikTok Grew My Real Estate Business w/ Madelyn Townes | S2 E5

The Business of Real Estate

In this episode of The Business of Real Estate podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Madelyn Townes, a rising star in real estate who has built a powerful personal brand through TikTok and Instagram. Madelyn shares her journey from traditional lead generation to becoming a social media powerhouse, attracting clients with authenticity, consistency, and valuable content. If you’re a real estate professional looking to harness social media marketing, grow your personal brand, and understand what it takes to connect with today’s digital-savvy clients, this conversation is...

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TO CONDO OR NOT TO CONDO | The Business Of Real Estate (TBORE) | S2 E4 show art TO CONDO OR NOT TO CONDO | The Business Of Real Estate (TBORE) | S2 E4

The Business of Real Estate

Timestamps⏱️ – Welcome & today’s topic: The complexities of condos – Key considerations for listing a condo (bylaws, reserve funds, special assessments) – Status certificates: Why timing is everything – Hidden condo issues lawyers & agents should watch for – Bylaws & lifestyle rules: Pets, rentals, and Airbnbs – Real stories: Rules that surprise buyers (noise, renovations, move-in restrictions) – What buyers don’t realize: Renovations, flooring, and condo board approvals – Inspections in condos: What matters and what doesn’t – Special...

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More Episodes

All About Coaching 

With Special Guests: Mary-Anne Gillespie, CEO of Red Apple Coaching, and David Greenspan, CEO and founder of MindShare 101 

Episode 17 of "The Business of Real Estate" podcast focuses on the importance of coaching in the real estate industry. Hosts Lynn Hoffmann and Eric Johnson are joined by two guests, Marianne Gillespie, CEO of Red Apple Coaching, and David Greenspan, CEO and founder of MindShare 101. The discussion revolves around the value of having a coach, what to look for in a coach, and how coaching can impact an agent's success. 

Key points discussed: 

  1. The Role of a Coach: 

    • Coaches provide accountability, helping real estate agents stay on track and push their limits. 

    • Not everyone may feel they need a coach, but those who seek to reach their goals faster and with fewer mistakes can significantly benefit from one. 
       

  2. What to Look for in a Coach: 

    • Experience: It's important to ask how many billable coaching hours a coach has. 

    • Full-Time Commitment: Ensure the coach is fully dedicated to coaching, rather than doing it as a side job. 

    • Social Proof: Look for testimonials and actual results from past clients to ensure credibility. 
       

  3. Why Coaching is Essential: 

    • Coaching is crucial for agents at all levels, from beginners to top performers. It helps in building necessary skills, navigating challenges, and achieving business goals. 

    • The guests emphasize that the real estate industry is becoming more challenging, and having a coach can provide the necessary edge to succeed. 
       

  4. Personal Experiences: 

    • Marianne shares her own journey of hiring multiple coaches to achieve her Ironman World Championship, underscoring the power of having expert guidance. 

    • David highlights the importance of continuous learning and being accountable, not just to a coach but also to oneself. 
       

Final Thoughts 

Both guests stress the importance of finding a coach who is passionate, experienced, and truly invested in the client’s success. The episode concludes with a reminder that while real estate is a tough industry, the right coaching can help agents live their dreams and achieve their full potential. 

For more information or to request any materials mentioned in the episode, contact us at: tbore@rmxemail.net