The Business of Real Estate

Discussions on how real estate agents can build their business to a higher level. Designed for beginners to established agents, each episode includes discussions on a particular topic. Join Lynn Hoffmann and Eric Johnson, Leadership Team members with RE/MAX Escarpment Realty Inc. and RE/MAX Niagara Realty Ltd, as they share their knowledge and expertise.

The Winning Formula for Real Estate Teams | TBORE S2E14 01/21/2026

The Winning Formula for Real Estate Teams | TBORE S2E14 ⏱️ Top 10 Timestamps 0:00 – Introduction: Recruiting, Teams & The Business of Real Estate 1:20 – Jessica’s Recruiting Journey Across Major Brokerages 3:05 – Why Most Team Leads Don’t Actually Know What They’re Looking For 5:10 – The Real Cost of a 50/50 Split: Value vs. Income 7:50 – Why Agents Leave Teams (and What Team Leads Miss) 10:05 – Leads, Support & Camaraderie: Why Agents Join Teams 13:00 – The Sweet Spot Agent: Why 3–5 Deal Agents Win on Teams 17:25 – Why New Agents Should Start on a Team 20:10 – What Agents Should Look for in a Team Leader 27:15 – Shadowing, Mentorship & Accountability That Actually Works In this insightful episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Jessica Tsaturyan, Escarpment Niagara’s recruiter extraordinaire, to unpack the realities of recruiting, team structures, and what truly makes a real estate team successful. Drawing from years of hands-on recruiting experience, Jessica breaks down why so many teams struggle to attract and retain talent, the disconnect between splits and value propositions, and how changing market conditions have reshaped what agents actually need. Together, they explore why agents leave teams, how team leaders can better articulate their value, and why mentorship, systems, and accountability matter more than ever. This episode is essential listening for team leaders, solo agents considering teams, and agents navigating their next career move in an increasingly competitive real estate landscape. 🔑 In This Episode You’ll Learn: Why most teams fail to clearly communicate their value proposition What agents are really looking for when joining a team How splits, support, and systems impact long-term retention Why 3–5 deal agents are the ideal team recruits The importance of shadowing, mentorship, and accountability How to run a real estate team like a true business—not a side hustle 👉 Subscribe for more candid conversations on leadership, recruiting, and building sustainable real estate businesses. /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/39728860

Real Estate Power Couples: The Pros and Cons | TBORE S2E13 01/07/2026

Real Estate Power Couples: The Pros and Cons | TBORE S2E13 ⏱️ Timestamps 0:00 – Introduction: Working in Real Estate With Your Spouse — Can It Really Work? 0:45 – Meet Kelsey Cumberland & Andrew DeMars: A Family-Run Real Estate Business 2:00 – How COVID Changed Everything: From One Agent to a Husband-Wife Team 4:00 – Blurred Lines: Balancing Marriage, Kids & a 24/7 Business 6:15 – Playing to Strengths: Dividing Roles at Home and in the Business 8:30 – Two Personalities, One Presentation: Reading Clients in Real Time 10:45 – The Real Risks of Dual Commission Income & How to Prepare 13:00 – Building a “Family-First” Team (and Why Bigger Isn’t Always Better) 15:30 – Collaboration Over Competition: The Power of Office Culture 18:45 – Advice for Couples Thinking About Working Together 22:00 – Communication, Ego & Trust: What Makes It Work (and What Breaks It) 26:00 – Rentals, Relationships & Playing the Long Game 31:00 – Time Boundaries, Shared Calendars & Protecting Date Nights 35:30 – Final Advice: Designing a Business That Supports Family, Not Replaces It 🎙️ Episode Description In this insightful and refreshingly honest episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Kelsey Cumberland and Andrew DeMars, a husband-and-wife real estate team based out of the Brandt office, to explore what it really takes to build a successful real estate business together — without sacrificing marriage, family, or sanity. From navigating the transition into working side by side during COVID, to managing kids, clients, income volatility, and time boundaries, Kelsey and Andrew pull back the curtain on the realities of blending business and personal life. This episode goes far beyond “team structure” — it’s about communication, trust, ego management, and intentional design in both life and business. If you’ve ever considered working with your spouse, joining a family-based team, or simply want to build a more sustainable real estate career, this conversation is packed with real-world wisdom. 🔑 In This Episode You’ll Learn: Why strong communication is non-negotiable when working with your spouse How to divide roles naturally based on strengths (at work and at home) The financial realities — and risks — of dual commission income How shared calendars and time-blocking protect relationships Why collaboration beats competition inside brokerages How rentals and long-term relationships fuel sustainable growth The importance of protecting marriage time, not just business time 👉 Subscribe for more real, unfiltered conversations on real estate, leadership, teamwork, and building a business that supports your life — not the other way around. /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/39647745

Burnout to Balance with Matthew Regan | TBORE S2 E12 12/23/2025

Burnout to Balance with Matthew Regan | TBORE S2 E12 ⏱️ Top 10 Timestamps 0:00 – Introduction: Can You Build a Massive Real Estate Business and Have a Life? 2:10 – From Lawn-Cutting at 12 to $500M+ in Sales: Early Lessons in Time & Focus 6:50 – Burnout, Anxiety & the Dark Side of “Success” in Your 20s 9:00 – The Cottage Epiphany: Redefining What Success Actually Means 12:05 – Stepping Out of Production: How Letting Go Changed Everything 15:40 – Working ON the Business vs. IN the Business 19:10 – The Two-Month Test: How to Know If You Truly Have a Business 26:30 – Time Boundaries, Client Expectations & Saying No Without Guilt 33:00 – Why Social Media Doesn’t Sell Homes (and What Actually Does) 39:15 – Designing a Real Estate Career Around Life, Family & Freedom In this powerful and deeply honest episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Matthew Regan of the Regan Irish & Associates Team to answer a question most agents quietly ask: 👉 Can you build an elite real estate business without burning out your life, relationships, and health? Matthew shares his full journey — from cutting lawns at age 12, to selling over $500M annually, to hitting burnout in his 20s, and ultimately restructuring his business to prioritize freedom, family, and sustainability without sacrificing income. This episode is a masterclass in time leverage, leadership, delegation, mindset, and real ROI — not just financially, but personally. 🔑 In This Episode You’ll Learn: How burnout shows up even when income is high Why most agents confuse “busy” with “productive” The real test to know if you own a business or just a job How to set firm boundaries with clients and protect your time Why relationships — not marketing — drive long-term success When to let go of production and trust your team How to design a real estate career around the life you actually want 👉 Subscribe for more unfiltered conversations on real estate, leadership, lifestyle design, and building a business that serves your life — not the other way around. /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/39521400

The Power Of Authenticity And Grit in Real Estate With John Gaida 12/09/2025

The Power Of Authenticity And Grit in Real Estate With John Gaida ⏱️ Top 10 Timestamps 0:00 – Introduction: Grit, Authenticity & The Business of Real Estate 1:02 – John’s Evolution as a Realtor & Becoming His True Self 3:15 – Learning to Fire Clients and Protect Mental Energy 5:09 – Delegation, Admins & Letting Go of “Doing It All” 8:25 – The Messy Journey of Hiring the Right Support 9:53 – Becoming “The Rural Hipster” & Moving to Country Life 12:31 – Creative Client Events: Burn Parties, Pigs & Community Fun 13:32 – Facing Kidney Disease: Fear, Vulnerability & Asking for Help 18:14 – The Power of “Unreasonableness” & Refusing the Victim Mindset 27:50 – Mindset, Self-Talk & Surrounding Yourself With the Right People In this powerful episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with realtor John Gaida for one of the most vulnerable and inspiring conversations yet. John shares his raw journey—from battling hereditary kidney disease and undergoing a life-saving transplant, to rebuilding his life through authenticity, mindset, and unshakeable grit. He opens up about becoming the “rural hipster” realtor, embracing who he truly is, running a business aligned with his values, and refusing to let circumstances define his future. John also reveals how hiring help, delegating, and surrounding himself with the right people transformed not only his business—but his life. This episode is a masterclass in resilience, reinvention, and the mindset required to thrive in real estate while navigating some of life’s hardest challenges. 🔑 In This Episode You’ll Learn: How authenticity attracts the right clients (and repels the wrong ones) Why grit + mindset outperform talent in real estate The importance of delegating and building the right support team How to face adversity without slipping into victimhood The power of “unreasonableness” when life gets hard Why surrounding yourself with the right people changes everything 👉 Subscribe for more conversations with the leaders redefining real estate and business. /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/39346765

The Secret Community No One Talks About — Inside the World of Modular & Mobile Homes 11/12/2025

The Secret Community No One Talks About — Inside the World of Modular & Mobile Homes ⏱️ Timestamps 00:01:10 – How Tina became the “Queen” of mobile & modular home sales 00:02:04 – Why professional photos help sell mobile homes faster 00:05:25 – What a land lease community really means for homeowners 00:08:25 – No-financing zones: how to sell cash-only mobile home properties 00:13:22 – Common buyer misconceptions about trailer parks 00:17:50 – Renovation & approval rules: what realtors must know 00:22:06 – How land-lease transactions differ from traditional home sales 00:29:27 – Modular home growth & the future of park communities 00:39:26 – The real reason people love park living: community & connection 00:48:41 – Why land-lease and mobile home living are the next trend for downsizers 🏡 Episode Summary In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson talk with Tina Doyle, a real estate expert who specializes in mobile home parks, modular homes, and land-lease communities. Learn how to market and sell homes in land-lease and modular communities, educate clients on ownership structures, fees, and approvals, handle cash-only transactions and avoid common agent mistakes, build trust with clients in this overlooked but profitable niche, and understand why community and affordability drive this growing trend. 💬 About Tina Doyle Real estate agent Tina Doyle shares how she turned a niche into a thriving business by mastering trailer park and mobile home sales. She breaks down the rules, paperwork, and buyer psychology behind successful deals — insights every agent should know. 🎥 Watch now and subscribe to TBORE – The Business of Real Estate Podcast! #RealEstatePodcast #MobileHomes #TrailerParkHomes #LandLease #ModularHomes #Downsizing #AffordableHousing #TBORE #TinaDoyle #RealEstateAgentTips /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/39008445

Turning Passion into Purpose With Andrea Florian | TBORE S2 E8 10/28/2025

The TRUTH About Building Your Real Estate Team! | The Business Of Real Estate (TBORE) S2 E7 10/08/2025

The TRUTH About Building Your Real Estate Team! | The Business Of Real Estate (TBORE) S2 E7 ⏱️ Timestamps 00:00 – Introduction to Matthew Regan & Team Building in Real Estate 02:00 – The Early Entrepreneurial Mindset: From Lawn Mowing to Real Estate 04:15 – Why Building a Real Estate Team Matters 06:00 – The Power of Hiring the Right Admin and Paying for Talent 08:00 – Leverage, Leadership, and the Apple Analogy 10:30 – Creating Culture and Accountability in a Team 13:00 – Building Horizontal Growth vs. Top-Down Leadership 16:00 – Lessons from Failure, Mentorship, and Finding Your “Why” 20:00 – Recruiting the Right Agents and Setting Benchmarks 33:00 – Confronting the Brutal Facts: Leadership, Meetings, and Growth In this episode of TBORE – The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Matthew Regan, team leader of Regan Irish & Associates, to unpack the real truth behind building a sustainable, high-performing real estate team. Matthew shares his journey from starting a lawn business at age 12 to leading one of the most successful teams under the RE/MAX Escarpment Niagara banner. From hiring his first admin to merging two powerful teams, this episode dives deep into what it takes to lead with purpose, structure, and culture in today’s competitive real estate landscape. 🔑 Key Topics Covered: How Matthew’s entrepreneurial beginnings shaped his real estate career Why treating your real estate business like a publicly traded company changes everything The importance of hiring admin support before adding agents How culture, communication, and accountability build longevity Why great leaders help team members find their own why The dangers of ego-driven teams and how to create shared success Confronting the “brutal facts” to prevent burnout and business collapse How consistent systems, meetings, and mindset lead to scalable growth 🎧 Perfect for: Real estate team leaders, brokers, recruiters, and solo agents ready to build smarter, scale faster, and lead better. 👉 Subscribe to TBORE – The Business of Real Estate Podcast for weekly insights from industry leaders shaping the future of real estate. #RealEstatePodcast #TeamBuilding #MatthewRegan #REMAXEscarpment #Leadership #RealEstateCoaching #TBORE #BusinessOfRealEstate #AgentGrowth #RealEstateSuccess /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/38511825

Struggling With Unsold Listings? Do THIS | The Business Of Real Estate (TBORE) | S2 E6 09/24/2025

Struggling With Unsold Listings? Do THIS | The Business Of Real Estate (TBORE) | S2 E6 ⏱️ Timestamps – Don’t Miss These Key Moments: 0:45 – Why agents are turning down listing appointments 2:54 – What to do when clients demand an unrealistic price 4:30 – The hidden emotional toll of overpriced listings 5:11 – “Your Home Sold Guaranteed” strategies explained 8:03 – Time vs. money: The #1 question every agent must ask 9:37 – How to promote the lifestyle of a home (not just features) 12:11 – The weekly call that can save your client relationships 17:12 – The secrets to making a house show-ready (cheap fixes!) 26:00 – Why networking with other agents is your secret weapon 33:03 – The budgeting mistake that’s bankrupting realtors 🎙️ Welcome to another episode of The Business of Real Estate Podcast with Lynn Hoffmann and Eric Johnson. In today’s episode, we dive deep into one of the toughest challenges facing realtors right now: carrying listings in a buyer’s market. If you’re a real estate agent struggling with unsold listings, unrealistic sellers, or skyrocketing staging costs, this episode is packed with strategies you can use today. ✅ What you’ll learn in this episode: How to handle grossly overpriced listings without losing your sanity Why some homes sit on the market for months—and how to fix it Low-cost tips to make your listings show like model homes How to structure contracts to protect your time and money The key mindset shift that separates top agents from burned-out agents Why networking and agent-to-agent relationships sell more homes than open houses ever will The truth about pricing psychology and the “race to the bottom” trap This episode is a must-listen for any agent who wants to win more listings, close faster, and survive the stress of today’s shifting real estate market. 💡 Whether you’re a new realtor or a seasoned pro, these insights will help you protect your business, your budget, and your mental health while still delivering for your clients. 👉 Don’t forget to like, subscribe, and comment below with your biggest takeaway. Which strategy are you going to try first? #realestate #realtortips #buyersmarket #realestateagent #realestatepodcast #listings #realestatecoaching #stagingtips /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/38342145

How TikTok Grew My Real Estate Business w/ Madelyn Townes | S2 E5 09/09/2025

TO CONDO OR NOT TO CONDO | The Business Of Real Estate (TBORE) | S2 E4 08/26/2025

THE PRICE IS RIGHT! OR IS IT? | TBORE S2E3 08/12/2025

Buy A Home in 2025! (Even With Low Credit) | TBORE S2 E2 07/29/2025

Buy A Home in 2025! (Even With Low Credit) | TBORE S2 E2 🎙 Buy A Home in 2025! (Even With Low Credit) | TBORE S2 E2 w/ Kelly Sauriol (Mission 35) 00:42 – Why Renters Are Hesitating in 2025 03:10 – Turning Renters into Buyers: Where to Start 05:20 – Fixing Credit Fast (Even in the 600s) 07:45 – Using Rental Income to Qualify for a Mortgage 10:50 – How Agents Can Save Deals with Mortgage Partners 15:30 – Why Cash Flow Matters More Than Interest Rates 18:25 – Mortgage Renewals: What to Tell Clients Facing Rate Shock 21:15 – Why Every Open House Needs a Mortgage Specialist 26:05 – The Power of Agent–Mortgage Partnerships 28:20 – Rent-to-Own: Does It Ever Work? 30:10 – Kelly’s Biggest Tip: Creativity Beats “No” In this action-packed episode of The Business of Real Estate (TBORE), hosts Lynn Hoffmann and Eric Johnson sit down with Kelly Sauriol of Mission 35 to tackle the biggest challenge facing REALTORS® today: how to turn hesitant renters and first-time buyers into happy homeowners — even in a tough 2025 market. Kelly shares: Why the media is scaring first-time buyers — and how to change their mindset Creative ways to get clients mortgage-ready (even with bad credit or no savings) How agents can use rental income, extended amortizations, and refinancing strategies to help buyers qualify The importance of mortgage partnerships to close more deals (and save deals before closing) Why cash flow, not interest rates, is the real key to getting buyers off the sidelines Whether you’re a new agent, a seasoned REALTOR®, or a mortgage pro looking to grow your business, this episode will help you educate, empower, and convert more clients in today’s changing market. 🔔 Subscribe for weekly episodes on real estate growth, lead generation, and agent success. 📲 Connect with Kelly Sauriol & Mission 35: @kelly.sauriol_mortgages @mission35mortgages #realestatepodcast #firsttimehomebuyer #mortgagetips #realtorsuccess #KellySauriol #Mission35 #realestateinvesting #TBORE #agentgrowth #ontariorealestate #REMAX #realtortraining #homeownership /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/37509120

She Bought 3 Triplexes by 25 — Here’s What Every REALTOR® Can Learn From Her | TBORE S2 E1 07/08/2025

She Bought 3 Triplexes by 25 — Here’s What Every REALTOR® Can Learn From Her | TBORE S2 E1 🎙 She Bought 3 Triplexes by 25 — Here’s What Every REALTOR® Can Learn From Her | TBORE S2 E1 w/ Rachel Stempski 00:51 – Bought Her First Triplex at 22 03:07 – Lessons from Owning 3 Triplexes by 25 06:26 – Is Airbnb Still Worth It? 10:14 – Agents: Know the Airbnb Rules! 16:16 – Why She Only Uses Month-to-Month Leases 18:02 – The Only Legal Way to Remove a Tenant in Ontario 22:15 – Cash-for-Keys Horror Stories ($50K!?) 25:12 – Every Agent Should Know the Landlord-Tenant Act 32:09 – Rachel’s #1 Tip: Start Investing Yourself What does it take to build a real estate investment portfolio in your early 20s? In this powerful season premiere of The Business of Real Estate (TBORE), hosts Lynn Hoffmann and Eric Johnson sit down with Rachel Stempski, a seasoned realtor and investor who purchased 3 triplexes before turning 25 and now manages over 30 rental units — including long-term and Airbnb properties. Rachel reveals: How she started investing right out of high school Why she chose multi-family over single-family homes The difference between managing Airbnbs vs long-term rentals How to screen tenants effectively and avoid landlord nightmares The must-know legal pitfalls agents and investors face in Ontario Why every agent working with investors MUST understand the Landlord & Tenant Act Whether you’re a new agent looking to work with investors, a seasoned pro exploring passive income, or just curious about how to scale in real estate — this episode is packed with gold. 🔔 Subscribe for weekly episodes on real estate success, investing, lead generation & agent growth. 📲 Connect with Rachel Stempski: @realtorrachelstempski #RealEstatePodcast #AirbnbInvesting #RentalPropertyTips #RealtorSuccess #RachelStempski #RealEstateInvesting #TBORE #InvestorClients #LandlordTips #OntarioRealEstate #REMAX #RealtorTraining #PassiveIncome /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/37339165

Episode 34 - Master the Market Use Stats to WIN Every Deal with Special Guest Conrad Zurini 04/29/2025

Episode 34 - Master the Market Use Stats to WIN Every Deal with Special Guest Conrad Zurini Episode 34 - Master the Market Use Stats to WIN Every Deal with Special Guest Conrad Zurini "Stop Guessing. Start Knowing: Why Stats Make You the Smartest Agent in the Room." ✨ Episode 34 of The Business of Real Estate (TBORE) dives deep into: In Episode 34 of The Business of Real Estate, Lynn Hoffmann and Eric Johnson welcome back RE/MAX Escarpment's own "Stat King" Conrad Zurini to break down how market stats, price per square foot, absorption rates, and HPI can give REALTORS® the ultimate edge. Learn how to remove emotion from pricing, become the local market expert, and master your CMAs with data that speaks louder than guesses. Whether you're dealing with buyers who’ve been watching the market for 24 months or sellers emotionally attached to last year’s prices, this episode teaches you how to lead with facts and win with confidence. 💼 Understand why month-over-month trends matter more than year-over-year 🏡 Learn to navigate neighbourhood-specific pricing variances 📉 Discover how market share, DOM, and listing behaviour tell the full story 📍Position yourself as the go-to REALTOR® in your local market 📌 What You’ll Learn: Why price per square foot is the ultimate pricing equalizer How to use months of inventory & absorption rate to set expectations The power of hyperlocal data vs. broad averages The value of tracking showings per sale and online traffic How to create strategic pricing plans with sellers How the market has shifted post-2022—and why your strategy must too Tips to become the market authority clients trust and competitors respect #RealEstateStats #CMAtools #PricePerSquareFoot #REALTORTraining #RealEstatePodcast #MarketAuthority #HomePriceIndex #RealEstateData #REMAXEscarpment #SellerStrategy #RealEstateMarketing #LocalExpert #KnowYourNumbers #AbsorptionRate #MonthOverMonth #ListingSuccess /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/36295020

Episode 33 – The Questions Every REALTOR® Regrets Not Asking 04/24/2025

Episode 32 - Are You SabotagingYour Own Listings? | TBORE 04/08/2025

STOP saying "I'm a Realtor"... say THIS instead | TBORE Episode 31 04/01/2025

BRANDING, MINDSET & SALES SECRETS : Luxury Real Estate Masterclass | TBORE Episode 30 03/25/2025

Phase 1, 2 & 3 EXPLAINED!! The Commercial Real Estate Minefield | Episode 29 03/19/2025

Why You're Failing at Follow-Ups (And How to Fix It) | Episode 28 03/11/2025

Why You're Failing at Follow-Ups (And How to Fix It) | Episode 28 🚀 Struggling to Find New Clients? Here’s How to Fix That! 🚀 In this episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Erik Johnson dive deep into real estate lead generation, client retention, and how to build a referral-based real estate business without spending a fortune on marketing. ✅ Key Topics Covered: 🔹 How to use real estate database marketing to stay top of mind with clients 🔹 The power of handwritten notes for real estate agents and why they work 🔹 The best follow-up techniques for real estate agents that turn leads into clients 🔹 Why you should stop buying leads and start leveraging your sphere of influence 🔹 How AI tools for real estate agents and CRMs can help you work smarter, not harder 🔹 Real estate phone scripts & cold calling tips to start more conversations 🔹 The #1 real estate prospecting strategy to increase referrals and boost sales 🔹 How to generate real estate leads without cold calling 🔹 The secret to effective real estate networking and winning more clients 🔹 Why documenting client interactions can protect your business 👥 Who is this for? New and experienced real estate agents looking to grow their business Agents struggling with follow-ups, referrals, and lead generation Anyone who wants to build long-term client relationships and stop chasing cold leads 💡 Resources Mentioned: 📌 Best CRM for real estate agents – How to use it for better follow-ups 📌 Real estate sales techniques that work in any market 📌 Tools to help you stay in touch with past clients and generate more referrals 🔥 Want to Grow Your Real Estate Business? Hit SUBSCRIBE & Turn on Notifications! 🔥 📩 Let’s Connect! 👉 Drop a comment below: What’s your biggest struggle with real estate prospecting? #RealEstateLeadGeneration #RealEstateReferrals #RealEstateCRM #RealEstateMarketing #ColdCallingTips #RealEstateNetworking #ClientRetention #LeadFollowUp #HandwrittenNotes #RealEstateBusinessGrowth /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/35643440

Episode 26 - The Business of Real Estate - “To Admin or Not to Admin?” 02/04/2025

Episode 25 - The Business of Real Estate - Exceeding Client Expectations 01/28/2025

Episode 24 - The Business of Real Estate - All About Referrals 01/21/2025

The Business of Reat Estate – EPISODE #23 12/24/2024

The Business of Real Estate – EPISODE #22 12/10/2024

The Business of Reat Estate – EPISODE #21 12/03/2024

The Business of Reat Estate – EPISODE #20 11/19/2024

The Business of Reat Estate – EPISODE #19 11/12/2024

The Business of Reat Estate – EPISODE #18 11/05/2024

The Business of Real Estate – Episode #17 10/08/2024

The Business of Real Estate – Episode #17 All About Coaching With Special Guests: Mary-Anne Gillespie, CEO of Red Apple Coaching, and David Greenspan, CEO and founder of MindShare 101 Episode 17 of "The Business of Real Estate" podcast focuses on the importance of coaching in the real estate industry. Hosts Lynn Hoffmann and Eric Johnson are joined by two guests, Marianne Gillespie, CEO of Red Apple Coaching, and David Greenspan, CEO and founder of MindShare 101. The discussion revolves around the value of having a coach, what to look for in a coach, and how coaching can impact an agent's success. Key points discussed: The Role of a Coach: Coaches provide accountability, helping real estate agents stay on track and push their limits. Not everyone may feel they need a coach, but those who seek to reach their goals faster and with fewer mistakes can significantly benefit from one. What to Look for in a Coach: Experience: It's important to ask how many billable coaching hours a coach has. Full-Time Commitment: Ensure the coach is fully dedicated to coaching, rather than doing it as a side job. Social Proof: Look for testimonials and actual results from past clients to ensure credibility. Why Coaching is Essential: Coaching is crucial for agents at all levels, from beginners to top performers. It helps in building necessary skills, navigating challenges, and achieving business goals. The guests emphasize that the real estate industry is becoming more challenging, and having a coach can provide the necessary edge to succeed. Personal Experiences: Marianne shares her own journey of hiring multiple coaches to achieve her Ironman World Championship, underscoring the power of having expert guidance. David highlights the importance of continuous learning and being accountable, not just to a coach but also to oneself. Final Thoughts Both guests stress the importance of finding a coach who is passionate, experienced, and truly invested in the client’s success. The episode concludes with a reminder that while real estate is a tough industry, the right coaching can help agents live their dreams and achieve their full potential. For more information or to request any materials mentioned in the episode, contact us at: /episode/index/show/6452fe3d-c376-4a3f-b8a4-23185b210bf1/id/32974222

The Business of Real Estate

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