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38:Soft Skills-The Key To Technician Success w/Chris Craig of RockED

InteliChek Presents: The Multi-Point Inspection Podcast

Release Date: 08/06/2024

47.A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way show art 47.A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.       Summary In this conversation, Jay Goninen, co-founder and president of WrenchWay, discusses the...

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47.UNCUT:A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way show art 47.UNCUT:A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.       Summary In this conversation, Jay Goninen, co-founder and president of WrenchWay, discusses the...

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46.What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance show art 46.What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary In this conversation, the co-founders of Vesperio Performance discuss the evolving landscape of...

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46:UNCUT-What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance show art 46:UNCUT-What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary In this conversation, the co-founders of Vesperio Performance discuss the evolving landscape of...

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45:How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon show art 45:How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary In this conversation, Brandon Nixon, the Chief Revenue Officer at Update Promise, discusses the...

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45UNCUT: How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon show art 45UNCUT: How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary In this conversation, Brandon Nixon, the Chief Revenue Officer at Update Promise, discusses the...

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Ep.44 How Robinson Toyota WOWs Its Customers w/Ronnie Patterson show art Ep.44 How Robinson Toyota WOWs Its Customers w/Ronnie Patterson

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary In this conversation, Ronnie Patterson, the Fixed Operations Director at Robinson Toyota, shares his...

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Ep.44UNCUT: How Robinson Toyota WOWs Its Customers w/Ronnie Patterson show art Ep.44UNCUT: How Robinson Toyota WOWs Its Customers w/Ronnie Patterson

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary In this conversation, Ronnie Patterson, the Fixed Operations Director at Robinson Toyota, shares his...

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43: Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon show art 43: Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary The conversation delves into the development of BlueOval City in West Tennessee, highlighting the...

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43.UNCUT:Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon show art 43.UNCUT:Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon

InteliChek Presents: The Multi-Point Inspection Podcast

Want to add strategic pricing to your marketing tool box? Go to  or call 877-827-7273 and ask about our Series!     contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.   Summary The conversation delves into the development of BlueOval City in West Tennessee, highlighting the...

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More Episodes
Want to add strategic pricing to your marketing tool box? Go to InteliChek or call 877-827-7273 and ask about our InteliShare Series!
 
InteliShare  contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget.
 
Summary
In this conversation, Chris Craig, an expert in the automotive industry, discusses the qualities and skills that make a technician successful. He emphasizes the importance of willingness to work and learn, time management, thoroughness, and a positive attitude. Chris also highlights the need for technicians to adapt to industry changes and the automotive culture. He conducted a survey with industry experts to gather insights on these topics and found that technical knowledge and ASE certifications were not as highly valued as attitude and behavior. The discussion also touches on the challenges faced by new hire technicians and the importance of their willingness to learn, attitude, attendance, and adaptability. The conversation explores the importance of leadership and soft skills in the automotive industry, particularly for entrant technicians. It highlights the need for effective communication, willingness to learn, attitude, thoroughness, and attendance as key competencies for success. The survey conducted by Chris Craig reveals that these soft skills are often overlooked and not adequately trained in vocational education. The conversation also touches on the impact of technology and the internet on expectations in the industry, as well as the challenges faced by schools in incorporating soft skills into their curriculum.
 
Takeaways
Willingness to work and learn, time management, thoroughness, and a positive attitude are key qualities for technician success in the automotive industry.
Technicians should focus on continuing to learn, improving their technical knowledge, developing a positive attitude, adapting to industry changes, and being thorough in their work.
New hire technicians should prioritize willingness to learn, asking questions, willingness to work, attitude, attendance, and adaptability to the automotive culture.
Technical knowledge and ASE certifications are not as highly valued as attitude and behavior in the industry.
The automotive industry needs to address the challenges faced by new hire technicians and provide training and support to help them succeed. Leadership is crucial in developing the necessary soft skills in entrant technicians.
Soft skills such as effective communication, willingness to learn, attitude, thoroughness, and attendance are essential for success in the automotive industry.
The industry needs to prioritize the training and development of these soft skills in vocational education.
The impact of technology and the internet has raised expectations in the industry, requiring technicians to adapt and meet higher standards.
Schools face challenges in incorporating soft skills into their curriculum due to limited time and the need to teach both basic and advanced technical knowledge.
 
Sound Bites
"Willingness to work is what makes technicians successful in today's automotive industry."
"Willingness to learn is important to successful outcomes in today's automotive industry for a technician."
"Time management is very important, especially in a larger dealership, larger shop."
"I think this is just like a recurring kind of thing."
"You can solve every single bit of this with leadership, every single bit of it."
"Cleanliness was in the bottom three, only 59 or 53.9% agreed that that's important."
 
 
Music: