InteliChek Presents: The Multi-Point Inspection Podcast
The Automotive Industry is rapidly changing. And keeping up with the news and trends is part of the job. Ever wish you could get this news in a more fun and entertaining way? We at InteliChek sure do. So we decided to do something about it. Introducing The Multipoint Inspection Podcast from InteliChek. The Multipoint Inspection Podcast will keep you informed and entertained with the latest happenings in the automotive world. Infotainment if you will. The Multipoint Inspection Podcast goes beyond the headlines with real stories from the industry, including the challenges AND solutions to help you navigate the sometimes choppy waters of this rapidly changing industry. So buckle up, we’re taking a trip! Welcome to The Multipoint Inspection Podcast InteliChek: Know Your Competition
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47.A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way
01/07/2025
47.A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Jay Goninen, co-founder and president of WrenchWay, discusses the challenges and opportunities within the automotive and diesel industries, particularly focusing on technician recruitment and retention. He highlights the importance of initiatives like School Assist, which aims to support educational institutions in training future technicians. The conversation also delves into the results of a recent survey on technician satisfaction, revealing concerns about pay, work culture, and the need for better communication within the industry. Jay emphasizes the importance of flexibility and proper equipment in shops, as well as the need to hear from various voices within the industry, including collision repair professionals and educators. The conversation delves into the challenges faced by technicians in the automotive industry, focusing on work-life balance, generational communication, and the need for transparency in business operations. The speakers discuss the importance of effective communication between leadership and technicians, the evolving preferences for compensation structures, and the overall satisfaction of technicians with their current employers. The discussion highlights the need for businesses to adapt to changing workforce dynamics and improve their practices to retain talent and foster a positive work environment. Takeaways WrenchWay aims to improve technician recruitment and retention. School Assist helps educational institutions connect with industry needs. Apprenticeship programs are crucial for industry growth. Technician satisfaction is a pressing concern in the industry. Pay remains the top priority for technicians. Proper equipment in shops is essential for technician satisfaction. Flexibility in work schedules is increasingly important. The collision repair sector needs more representation in surveys. Educators play a vital role in shaping the future workforce. Open communication is necessary for industry improvement. Workaholism can lead to burnout, even in enjoyable jobs. A significant portion of the workforce is aging, raising concerns about industry sustainability. Generational communication is crucial for attracting younger talent. Profitability must be balanced with employee welfare. Transparency in business operations fosters trust and understanding. Technicians often lack knowledge about profit and loss, impacting their perceptions. Flat rate compensation structures can create anxiety among technicians. Technicians are increasingly preferring hourly or salary compensation for stability. A large percentage of technicians are willing to work more hours for better pay. Communication from leadership is a critical area for improvement in the industry. Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/34682470
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47.UNCUT:A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way
01/07/2025
47.UNCUT:A Look In The Mirror-The Voice Of Technician Survey Report w/Jay Goninen of Wrench Way
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Jay Goninen, co-founder and president of WrenchWay, discusses the challenges and opportunities within the automotive and diesel industries, particularly focusing on technician recruitment and retention. He highlights the importance of initiatives like School Assist, which aims to support educational institutions in training future technicians. The conversation also delves into the results of a recent survey on technician satisfaction, revealing concerns about pay, work culture, and the need for better communication within the industry. Jay emphasizes the importance of flexibility and proper equipment in shops, as well as the need to hear from various voices within the industry, including collision repair professionals and educators. The conversation delves into the challenges faced by technicians in the automotive industry, focusing on work-life balance, generational communication, and the need for transparency in business operations. The speakers discuss the importance of effective communication between leadership and technicians, the evolving preferences for compensation structures, and the overall satisfaction of technicians with their current employers. The discussion highlights the need for businesses to adapt to changing workforce dynamics and improve their practices to retain talent and foster a positive work environment. Takeaways WrenchWay aims to improve technician recruitment and retention. School Assist helps educational institutions connect with industry needs. Apprenticeship programs are crucial for industry growth. Technician satisfaction is a pressing concern in the industry. Pay remains the top priority for technicians. Proper equipment in shops is essential for technician satisfaction. Flexibility in work schedules is increasingly important. The collision repair sector needs more representation in surveys. Educators play a vital role in shaping the future workforce. Open communication is necessary for industry improvement. Workaholism can lead to burnout, even in enjoyable jobs. A significant portion of the workforce is aging, raising concerns about industry sustainability. Generational communication is crucial for attracting younger talent. Profitability must be balanced with employee welfare. Transparency in business operations fosters trust and understanding. Technicians often lack knowledge about profit and loss, impacting their perceptions. Flat rate compensation structures can create anxiety among technicians. Technicians are increasingly preferring hourly or salary compensation for stability. A large percentage of technicians are willing to work more hours for better pay. Communication from leadership is a critical area for improvement in the industry. Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/34682510
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46.What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance
12/10/2024
46.What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, the co-founders of Vesperio Performance discuss the evolving landscape of dealership management, emphasizing the importance of focusing on fixed operations, proactive management, and employee development. They highlight the challenges of forecasting in a changing economic climate and the impact of turnover on dealership performance. The discussion also covers the need to optimize customer experience and retention rather than simply increasing traffic. In this conversation, the speakers discuss the importance of setting teams up for success through effective training and support systems. They share real-world stories that highlight the challenges and successes of implementing training programs in dealership environments. The conversation emphasizes the need for accountability and engagement in training, as well as the unique value that Vesperio's training program offers to new managers and employees. The speakers also touch on the significance of data-driven decision-making and the importance of providing resources that empower managers and employees to improve performance. Takeaways The shift back to fixed operations is crucial post-COVID. Communication between departments is key for efficiency. Proactive management can prevent reactive chaos in dealerships. Forecasting should consider both data and human resources. High turnover rates impact dealership performance significantly. Employee development is essential for retaining talent. Customer lifetime value should be prioritized over immediate sales. Optimizing existing traffic is more beneficial than just increasing volume. Celebrating achievements in current roles is important for morale. A strong development pipeline is necessary for future leadership. Setting your team up for success is crucial. Intentions may be good, but execution matters more. Support and training are essential for new managers. Real-world stories illustrate the impact of training. Engagement and accountability drive training success. Vesperio empowers managers to lead effectively. Data-driven insights can reveal performance gaps. Training should not be a mere checkbox exercise. Resources provided in training help bridge execution gaps. Self-sustainability is the ultimate goal for teams. Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/34334850
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46:UNCUT-What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance
12/10/2024
46:UNCUT-What 2025 Has In Store For Dealerships w/Tom Fennen & Kyle Newsom of Visperio Performance
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, the co-founders of Vesperio Performance discuss the evolving landscape of dealership management, emphasizing the importance of focusing on fixed operations, proactive management, and employee development. They highlight the challenges of forecasting in a changing economic climate and the impact of turnover on dealership performance. The discussion also covers the need to optimize customer experience and retention rather than simply increasing traffic. In this conversation, the speakers discuss the importance of setting teams up for success through effective training and support systems. They share real-world stories that highlight the challenges and successes of implementing training programs in dealership environments. The conversation emphasizes the need for accountability and engagement in training, as well as the unique value that Vesperio's training program offers to new managers and employees. The speakers also touch on the significance of data-driven decision-making and the importance of providing resources that empower managers and employees to improve performance. Takeaways The shift back to fixed operations is crucial post-COVID. Communication between departments is key for efficiency. Proactive management can prevent reactive chaos in dealerships. Forecasting should consider both data and human resources. High turnover rates impact dealership performance significantly. Employee development is essential for retaining talent. Customer lifetime value should be prioritized over immediate sales. Optimizing existing traffic is more beneficial than just increasing volume. Celebrating achievements in current roles is important for morale. A strong development pipeline is necessary for future leadership. Setting your team up for success is crucial. Intentions may be good, but execution matters more. Support and training are essential for new managers. Real-world stories illustrate the impact of training. Engagement and accountability drive training success. Vesperio empowers managers to lead effectively. Data-driven insights can reveal performance gaps. Training should not be a mere checkbox exercise. Resources provided in training help bridge execution gaps. Self-sustainability is the ultimate goal for teams. Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/34334820
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45:How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon
11/12/2024
45:How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Brandon Nixon, the Chief Revenue Officer at Update Promise, discusses the evolution of customer experience in the automotive industry, particularly in dealership service departments. He shares insights on the challenges faced by independent collision shops, the importance of technology in enhancing customer engagement, and the impact of video and photo communication on repair orders. Nixon emphasizes the shift towards online payments and changing communication preferences among customers, highlighting the need for dealerships to adapt to these trends to improve customer satisfaction. In this conversation, Brandon Barnett and Brandon Nixon discuss the evolving landscape of customer experience in the automotive service industry, emphasizing the importance of technology, particularly AI, in improving scheduling and service efficiency. They explore the balance between technology and human interaction, the significance of strong leadership in service departments, and the need to address customer complaints to enhance overall satisfaction. The launch of the Service Lounge podcast is highlighted as a platform for gathering customer feedback and insights. The discussion also touches on the competitive dynamics between dealerships and independent service providers, stressing the necessity for dealerships to innovate and communicate their value effectively. Takeaways Update Promise aims to enhance customer experience in automotive service. The company originated from a need in the collision repair industry. Independent collision shops face increasing challenges from larger conglomerates. Younger generations expect seamless, technology-driven experiences. Scheduling and wait times are major complaints in the automotive service industry. Video and photo communication significantly boost repair order values. Online payment options lead to higher customer satisfaction. Text messaging has become the preferred communication method for customers. The opt-out rate for text messaging has drastically decreased. Technology is essential for modernizing the automotive service experience. Retail has become more personal with technology. Scheduling appointments improves customer planning. AI can significantly reduce appointment scheduling time. The human element is essential in customer service. Strong leadership drives better customer experiences. Customer complaints provide valuable insights for improvement. The Service Lounge podcast focuses on customer feedback. Automotive industry has the highest rate of customer complaints. Independents are quickly adopting new technologies. Dealerships must communicate their unique value to customers. Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33866202
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45UNCUT: How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon
11/12/2024
45UNCUT: How The Human Factor Factors In For A Great Customer Experience w/Brandon Nixon
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Brandon Nixon, the Chief Revenue Officer at Update Promise, discusses the evolution of customer experience in the automotive industry, particularly in dealership service departments. He shares insights on the challenges faced by independent collision shops, the importance of technology in enhancing customer engagement, and the impact of video and photo communication on repair orders. Nixon emphasizes the shift towards online payments and changing communication preferences among customers, highlighting the need for dealerships to adapt to these trends to improve customer satisfaction. In this conversation, Brandon Barnett and Brandon Nixon discuss the evolving landscape of customer experience in the automotive service industry, emphasizing the importance of technology, particularly AI, in improving scheduling and service efficiency. They explore the balance between technology and human interaction, the significance of strong leadership in service departments, and the need to address customer complaints to enhance overall satisfaction. The launch of the Service Lounge podcast is highlighted as a platform for gathering customer feedback and insights. The discussion also touches on the competitive dynamics between dealerships and independent service providers, stressing the necessity for dealerships to innovate and communicate their value effectively. Takeaways Update Promise aims to enhance customer experience in automotive service. The company originated from a need in the collision repair industry. Independent collision shops face increasing challenges from larger conglomerates. Younger generations expect seamless, technology-driven experiences. Scheduling and wait times are major complaints in the automotive service industry. Video and photo communication significantly boost repair order values. Online payment options lead to higher customer satisfaction. Text messaging has become the preferred communication method for customers. The opt-out rate for text messaging has drastically decreased. Technology is essential for modernizing the automotive service experience. Retail has become more personal with technology. Scheduling appointments improves customer planning. AI can significantly reduce appointment scheduling time. The human element is essential in customer service. Strong leadership drives better customer experiences. Customer complaints provide valuable insights for improvement. The Service Lounge podcast focuses on customer feedback. Automotive industry has the highest rate of customer complaints. Independents are quickly adopting new technologies. Dealerships must communicate their unique value to customers. Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33866197
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Ep.44 How Robinson Toyota WOWs Its Customers w/Ronnie Patterson
10/29/2024
Ep.44 How Robinson Toyota WOWs Its Customers w/Ronnie Patterson
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Ronnie Patterson, the Fixed Operations Director at Robinson Toyota, shares his unique journey into the automotive industry, detailing his transition from retail to automotive sales and eventually to service management. He discusses the growth of Robinson Toyota, the importance of company culture, and the strategies implemented to enhance customer experience through a 'wow' factor. Patterson emphasizes the significance of hiring the right people and maintaining a positive work environment, which contributes to the dealership's success and customer satisfaction. In this conversation, Ronnie Patterson discusses the implementation of video multipoint inspections in the automotive service industry, emphasizing the importance of continuous improvement and innovative customer recovery strategies. He highlights the impact of technology, particularly video MPI, on building customer trust and satisfaction. Patterson also shares insights on measuring success through customer feedback and the significance of creating a 'WOW' experience for clients. Takeaways Ronnie Patterson transitioned from retail to automotive sales. Robinson Toyota has grown significantly since its early days. Company culture is crucial for employee retention and customer satisfaction. The 'wow' factor in customer service sets Robinson Toyota apart. Hiring for personality is key to maintaining a positive work environment. Long-term employees contribute to a stable and knowledgeable team. Customer feedback is essential for continuous improvement. Innovative service practices enhance customer engagement. Maintaining a clean and welcoming environment is important. Community involvement and legacy are integral to the dealership's identity. Video multipoint inspections can significantly enhance customer trust. Continuous improvement is essential for long-term success. Offering gift cards can be a more effective recovery strategy than free services. Video MPI allows customers to see the condition of their vehicle firsthand. Texting has become a preferred communication method for customers. In-lane alignment checkers can prevent costly tire replacements. Customer satisfaction scores are a key indicator of service quality. The WOW experience is a mindset that can transform customer interactions. Technological advancements are crucial in modern customer service. Building a culture of improvement can lead to greater profitability. Sound Bites "It's been a great time and a lot of fun." "If you surround yourself with good people, you look really good." "We need to figure a way to bottle it and sell it." "We're going to make everybody more money." "There is no best, only better." "I hope our worst day is better than anybody else's best day." Music This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33644812
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Ep.44UNCUT: How Robinson Toyota WOWs Its Customers w/Ronnie Patterson
10/29/2024
Ep.44UNCUT: How Robinson Toyota WOWs Its Customers w/Ronnie Patterson
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Ronnie Patterson, the Fixed Operations Director at Robinson Toyota, shares his unique journey into the automotive industry, detailing his transition from retail to automotive sales and eventually to service management. He discusses the growth of Robinson Toyota, the importance of company culture, and the strategies implemented to enhance customer experience through a 'wow' factor. Patterson emphasizes the significance of hiring the right people and maintaining a positive work environment, which contributes to the dealership's success and customer satisfaction. In this conversation, Ronnie Patterson discusses the implementation of video multipoint inspections in the automotive service industry, emphasizing the importance of continuous improvement and innovative customer recovery strategies. He highlights the impact of technology, particularly video MPI, on building customer trust and satisfaction. Patterson also shares insights on measuring success through customer feedback and the significance of creating a 'WOW' experience for clients. Takeaways Ronnie Patterson transitioned from retail to automotive sales. Robinson Toyota has grown significantly since its early days. Company culture is crucial for employee retention and customer satisfaction. The 'wow' factor in customer service sets Robinson Toyota apart. Hiring for personality is key to maintaining a positive work environment. Long-term employees contribute to a stable and knowledgeable team. Customer feedback is essential for continuous improvement. Innovative service practices enhance customer engagement. Maintaining a clean and welcoming environment is important. Community involvement and legacy are integral to the dealership's identity. Video multipoint inspections can significantly enhance customer trust. Continuous improvement is essential for long-term success. Offering gift cards can be a more effective recovery strategy than free services. Video MPI allows customers to see the condition of their vehicle firsthand. Texting has become a preferred communication method for customers. In-lane alignment checkers can prevent costly tire replacements. Customer satisfaction scores are a key indicator of service quality. The WOW experience is a mindset that can transform customer interactions. Technological advancements are crucial in modern customer service. Building a culture of improvement can lead to greater profitability. Sound Bites "It's been a great time and a lot of fun." "If you surround yourself with good people, you look really good." "We need to figure a way to bottle it and sell it." "We're going to make everybody more money." "There is no best, only better." "I hope our worst day is better than anybody else's best day." Music This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33644707
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43: Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon
10/15/2024
43: Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary The conversation delves into the development of BlueOval City in West Tennessee, highlighting the collaborative efforts of local economic development leaders. They discuss the historical context of the project, the challenges faced in infrastructure development, and the long-term benefits expected for the region. The recent announcement of delays in production timelines raises concerns, but the speakers emphasize the importance of preparation and the potential for future growth in the automotive industry. They also address the political dynamics surrounding electric vehicles and the need for diversification in the local economy. Takeaways The development of BlueOval City is a collaborative effort among local leaders. Infrastructure challenges have been significant but are being addressed. The project is expected to create tens of thousands of jobs in the region. Delays in production timelines are not uncommon in large projects. Ford's investment is seen as a long-term commitment to the area. The automotive industry in West Tennessee is poised for significant growth. Local communities are preparing for the influx of new residents and businesses. The importance of diversifying the local economy is emphasized. Political dynamics play a crucial role in the future of electric vehicles. The project is viewed as a transformative opportunity for West Tennessee. Sound Bites "This is the gift that keeps on giving." "We need to make sure that we continue to diversify our economy." "The delay is beneficial for all of us." News Clips: Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33453792
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43.UNCUT:Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon
10/15/2024
43.UNCUT:Ford's BlueOval City-The Sky Isn't Falling w/Aaron Stewart, Mark Herbison & Kyle Spurgeon
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary The conversation delves into the development of BlueOval City in West Tennessee, highlighting the collaborative efforts of local economic development leaders. They discuss the historical context of the project, the challenges faced in infrastructure development, and the long-term benefits expected for the region. The recent announcement of delays in production timelines raises concerns, but the speakers emphasize the importance of preparation and the potential for future growth in the automotive industry. They also address the political dynamics surrounding electric vehicles and the need for diversification in the local economy. Takeaways The development of BlueOval City is a collaborative effort among local leaders. Infrastructure challenges have been significant but are being addressed. The project is expected to create tens of thousands of jobs in the region. Delays in production timelines are not uncommon in large projects. Ford's investment is seen as a long-term commitment to the area. The automotive industry in West Tennessee is poised for significant growth. Local communities are preparing for the influx of new residents and businesses. The importance of diversifying the local economy is emphasized. Political dynamics play a crucial role in the future of electric vehicles. The project is viewed as a transformative opportunity for West Tennessee. Sound Bites "This is the gift that keeps on giving." "We need to make sure that we continue to diversify our economy." "The delay is beneficial for all of us." News Clips: Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33453737
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SPECIAL EDITION:Cleaning Up After Helene-An Update From Richard Lupo with Apple Tree Honda/Acura
10/04/2024
SPECIAL EDITION:Cleaning Up After Helene-An Update From Richard Lupo with Apple Tree Honda/Acura
Summary In this special edition of the Multi-Point Inspection podcast, Brandon Barnett speaks with Richard Lupo from Apple Tree Honda/Acura about the devastating impact of Hurricane Helene on Asheville, North Carolina. They discuss the immediate effects of the hurricane, including severe flooding and utility disruptions, as well as the community's response and recovery efforts. Richard shares personal updates and highlights the importance of charitable contributions to support those affected by the disaster. The conversation emphasizes the need for long-term recovery and resilience in the face of such unprecedented events. Takeaways Richard Lupo shares that his family is safe after the hurricane. The flooding in Asheville reached historic levels, with 20 inches of rain. Community response has been overwhelming, with supplies being brought in from all over. Hurricane Helene is considered a once in a 500-year event for the area. Many communities along the river were devastated and may not recover. Honda has contributed significantly to relief efforts through donations. Mercury One is a reputable charity that ensures 100% of donations go to relief efforts. It's crucial to verify the legitimacy of charities before donating. Long-term recovery will require sustained community effort beyond immediate relief. The automotive community is stepping up to support those affected by the hurricane.
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42:Dealership Spotlight-Matt Bowers Ford: Darryl Terrell Talks Doubling Shop Hours
10/01/2024
42:Dealership Spotlight-Matt Bowers Ford: Darryl Terrell Talks Doubling Shop Hours
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Daryl Terrell, the Parts and Service Director at Matt Bowers Ford, shares his journey in the automotive industry, discussing his unique background, the transformation of his dealership, and the importance of mentorship and leadership. He emphasizes the significance of customer experience, technology integration, and adapting to industry changes, particularly with the rise of electric vehicles. Daryl's personal philosophy revolves around continuous improvement and fostering a winning culture among his team. Takeaways Daryl Terrell has been in the automotive industry for 20 years, starting as an intern at 16. He emphasizes the importance of mentorship and hiring individuals without prior experience. Customer experience is crucial, and transparency builds trust with clients. The transformation of Matt Bowers Ford included expanding from 30 to 48 service bays. Technology, such as video inspections, enhances customer service and trust. Daryl believes in adapting to industry changes, especially with the rise of EVs. He aims to create a winning culture within his team, similar to successful sports teams. Continuous improvement in personal and professional life is essential for success. Daryl's leadership style focuses on accountability and support for his team. He views his career as a game, constantly working to improve his skills. Sound Bites "I was born into this field, like it was my calling." "You teach somebody how to make money in the industry, they never want to leave." "Sales is all about taking care of the people." Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33233582
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42.UNCUT:Dealership Spotlight-Matt Bowers Ford: Darryl Terrell Talks Doubling Shop Hours
10/01/2024
42.UNCUT:Dealership Spotlight-Matt Bowers Ford: Darryl Terrell Talks Doubling Shop Hours
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Daryl Terrell, the Parts and Service Director at Matt Bowers Ford, shares his journey in the automotive industry, discussing his unique background, the transformation of his dealership, and the importance of mentorship and leadership. He emphasizes the significance of customer experience, technology integration, and adapting to industry changes, particularly with the rise of electric vehicles. Daryl's personal philosophy revolves around continuous improvement and fostering a winning culture among his team. Takeaways Daryl Terrell has been in the automotive industry for 20 years, starting as an intern at 16. He emphasizes the importance of mentorship and hiring individuals without prior experience. Customer experience is crucial, and transparency builds trust with clients. The transformation of Matt Bowers Ford included expanding from 30 to 48 service bays. Technology, such as video inspections, enhances customer service and trust. Daryl believes in adapting to industry changes, especially with the rise of EVs. He aims to create a winning culture within his team, similar to successful sports teams. Continuous improvement in personal and professional life is essential for success. Daryl's leadership style focuses on accountability and support for his team. He views his career as a game, constantly working to improve his skills. Sound Bites "I was born into this field, like it was my calling." "You teach somebody how to make money in the industry, they never want to leave." "Sales is all about taking care of the people." Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33233517
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Ep.41:Driving Change w/Data That Matters (w/Jim Bernasek, Josh Paul and Trent Hauschild)
09/17/2024
Ep.41:Driving Change w/Data That Matters (w/Jim Bernasek, Josh Paul and Trent Hauschild)
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary Chameleon Limited is a company that provides a software solution called TimeAI, which helps dealerships in the automotive industry manage their fixed operations. The company was founded by Jim Bernasek, who has extensive experience in the automotive industry and a passion for educating people in the business. The turnover rate in the industry is high due to a lack of awareness and education for individuals to grow into management roles. Chameleon Limited aims to address this issue by providing a system that displays vital information in a simple and user-friendly way, allowing managers to easily identify areas that need improvement and take action. The TimeAI software offers features such as AI statements, labor grids, and customizable reports, all designed to help dealerships increase revenue and drive change. Chameleon is a company that provides a fixed operations command center called Time AI, which helps dealerships improve their service and parts departments. The tool allows users to analyze data and identify areas for improvement, such as increasing labor and parts sales. It also helps to hold employees accountable and prevent fraudulent activities. Chameleon has grown organically through word of mouth and aims to continue driving change in the industry. They have plans to expand their services and introduce a new Part Sync system to help dealerships manage their inventory more efficiently. Takeaways Chameleon Limited provides the TimeAI software solution to help dealerships in the automotive industry manage their fixed operations. The high turnover rate in the industry is attributed to a lack of awareness and education for individuals to grow into management roles. TimeAI offers features such as AI statements, labor grids, and customizable reports to help dealerships increase revenue and drive change. Chameleon Limited values customer engagement and actively seeks feedback to improve their software and meet the specific needs of dealerships. Chameleon's Time AI tool helps dealerships improve their service and parts departments by analyzing data and identifying areas for improvement. The tool holds employees accountable and helps prevent fraudulent activities. Chameleon has grown organically through word of mouth and aims to continue driving change in the industry. They have plans to expand their services and introduce a new Part Sync system to help dealerships manage their inventory more efficiently. Sound Bites "TimeAI is like having a fixed operations expert consultant and a personal assistant 24/7." "With TimeAI, you can put your whole team on the same page and focus on the same goal together." "Chameleon Limited values customer engagement and actively seeks feedback to improve their software and meet the specific needs of dealerships." "This is where the data is." "Chameleon is very open to how they can put different parts of what we need into their program." "Driving change is not just for our clients. Driving change is also for us." Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
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Ep.41 UNCUT:Driving Change w/Data That Matters (w/Jim Bernasek, Josh Paul and Trent Hauschild)
09/17/2024
Ep.41 UNCUT:Driving Change w/Data That Matters (w/Jim Bernasek, Josh Paul and Trent Hauschild)
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary Chameleon Limited is a company that provides a software solution called TimeAI, which helps dealerships in the automotive industry manage their fixed operations. The company was founded by Jim Bernasek, who has extensive experience in the automotive industry and a passion for educating people in the business. The turnover rate in the industry is high due to a lack of awareness and education for individuals to grow into management roles. Chameleon Limited aims to address this issue by providing a system that displays vital information in a simple and user-friendly way, allowing managers to easily identify areas that need improvement and take action. The TimeAI software offers features such as AI statements, labor grids, and customizable reports, all designed to help dealerships increase revenue and drive change. Chameleon is a company that provides a fixed operations command center called Time AI, which helps dealerships improve their service and parts departments. The tool allows users to analyze data and identify areas for improvement, such as increasing labor and parts sales. It also helps to hold employees accountable and prevent fraudulent activities. Chameleon has grown organically through word of mouth and aims to continue driving change in the industry. They have plans to expand their services and introduce a new Part Sync system to help dealerships manage their inventory more efficiently. Takeaways Chameleon Limited provides the TimeAI software solution to help dealerships in the automotive industry manage their fixed operations. The high turnover rate in the industry is attributed to a lack of awareness and education for individuals to grow into management roles. TimeAI offers features such as AI statements, labor grids, and customizable reports to help dealerships increase revenue and drive change. Chameleon Limited values customer engagement and actively seeks feedback to improve their software and meet the specific needs of dealerships. Chameleon's Time AI tool helps dealerships improve their service and parts departments by analyzing data and identifying areas for improvement. The tool holds employees accountable and helps prevent fraudulent activities. Chameleon has grown organically through word of mouth and aims to continue driving change in the industry. They have plans to expand their services and introduce a new Part Sync system to help dealerships manage their inventory more efficiently. Sound Bites "TimeAI is like having a fixed operations expert consultant and a personal assistant 24/7." "With TimeAI, you can put your whole team on the same page and focus on the same goal together." "Chameleon Limited values customer engagement and actively seeks feedback to improve their software and meet the specific needs of dealerships." "This is where the data is." "Chameleon is very open to how they can put different parts of what we need into their program." "Driving change is not just for our clients. Driving change is also for us." Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/33044947
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40.Technology & A Better Customer Experience w/Jeff Adams, Cory Coler & Richard Lupo
09/04/2024
40.Technology & A Better Customer Experience w/Jeff Adams, Cory Coler & Richard Lupo
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary The conversation covers various topics related to fixed operations in the automotive industry. The participants discuss the recent Amplify 2024 event, the importance of the four golden metrics in fixed ops, the impact of Reynolds products on dealership success, and the focus on customer experience. They highlight the benefits of using tools like Service Price Guides, GoMoto, and Advanced Service to improve efficiency, increase profitability, and enhance customer satisfaction. The conversation also touches on the integration of Reynolds products, the value of Reynolds' customer support, and the role of technology in streamlining processes and improving productivity. The conversation focused on the various tools and technologies provided by Reynolds that have greatly improved the efficiency and effectiveness of fixed operations in the automotive industry. The use of advanced service, Service Touch, and video MPIs has increased productivity, improved customer satisfaction, and boosted sales. The integration of AI into the service process and the acquisition of ReconVision have further enhanced the capabilities of Reynolds' tools. The conversation also highlighted the importance of transparency, accountability, and customer trust in the service process. Overall, Reynolds' tools have revolutionized the way fixed operations are managed and have resulted in significant improvements in the customer experience and profitability. Takeaways Reynolds products, such as Service Price Guides, GoMoto, and Advanced Service, play a crucial role in improving efficiency, increasing profitability, and enhancing customer satisfaction in fixed operations. The integration of Reynolds products streamlines processes and reduces complexities, leading to better results and higher dealership gross. Reynolds' focus on customer support and the development of its associates contribute to the success of dealerships and the satisfaction of customers. Tools like GoMoto and Advanced Service provide opportunities to improve transparency, increase customer engagement, and drive customer retention. The use of videos, pictures, and e-approval in customer interactions helps to educate and engage customers, leading to higher closing ratios and improved service outcomes. The automotive industry is evolving, and dealerships need to adapt by leveraging technology and providing a seamless customer experience to stay competitive and retain customers. Reynolds provides a range of tools and technologies that have greatly improved the efficiency and effectiveness of fixed operations in the automotive industry. The use of advanced service, Service Touch, and video MPIs has increased productivity, improved customer satisfaction, and boosted sales. The integration of AI into the service process and the acquisition of ReconVision have further enhanced the capabilities of Reynolds' tools. Transparency, accountability, and customer trust are crucial in the service process and can be achieved through tools like video MPIs. Reynolds' tools have revolutionized the way fixed operations are managed and have resulted in significant improvements in the customer experience and profitability. Sound Bites "Dealerships sell hours. The more hours you sell, the more money you'll make." "Reynolds products are closely intertwined, taking out the complexities and helping dealers make more money." "More tools give your guys and gals in the front lines better results." "Dispatching, know, no favoritism. Get equal access to the ROs and sometimes technicians are caught in situations and other dealers or other places where they're fighting, you know, a human dispatch system." "Customers get happy and our technicians get paid." "You can't manage what you can't measure." Music: This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/32880827
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40-UNCUT:Technology & A Better Customer Experience w/Jeff Adams, Cory Coler & Richard Lupo
09/04/2024
40-UNCUT:Technology & A Better Customer Experience w/Jeff Adams, Cory Coler & Richard Lupo
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary The conversation covers various topics related to fixed operations in the automotive industry. The participants discuss the recent Amplify 2024 event, the importance of the four golden metrics in fixed ops, the impact of Reynolds products on dealership success, and the focus on customer experience. They highlight the benefits of using tools like Service Price Guides, GoMoto, and Advanced Service to improve efficiency, increase profitability, and enhance customer satisfaction. The conversation also touches on the integration of Reynolds products, the value of Reynolds' customer support, and the role of technology in streamlining processes and improving productivity. The conversation focused on the various tools and technologies provided by Reynolds that have greatly improved the efficiency and effectiveness of fixed operations in the automotive industry. The use of advanced service, Service Touch, and video MPIs has increased productivity, improved customer satisfaction, and boosted sales. The integration of AI into the service process and the acquisition of ReconVision have further enhanced the capabilities of Reynolds' tools. The conversation also highlighted the importance of transparency, accountability, and customer trust in the service process. Overall, Reynolds' tools have revolutionized the way fixed operations are managed and have resulted in significant improvements in the customer experience and profitability. Takeaways Reynolds products, such as Service Price Guides, GoMoto, and Advanced Service, play a crucial role in improving efficiency, increasing profitability, and enhancing customer satisfaction in fixed operations. The integration of Reynolds products streamlines processes and reduces complexities, leading to better results and higher dealership gross. Reynolds' focus on customer support and the development of its associates contribute to the success of dealerships and the satisfaction of customers. Tools like GoMoto and Advanced Service provide opportunities to improve transparency, increase customer engagement, and drive customer retention. The use of videos, pictures, and e-approval in customer interactions helps to educate and engage customers, leading to higher closing ratios and improved service outcomes. The automotive industry is evolving, and dealerships need to adapt by leveraging technology and providing a seamless customer experience to stay competitive and retain customers. Reynolds provides a range of tools and technologies that have greatly improved the efficiency and effectiveness of fixed operations in the automotive industry. The use of advanced service, Service Touch, and video MPIs has increased productivity, improved customer satisfaction, and boosted sales. The integration of AI into the service process and the acquisition of ReconVision have further enhanced the capabilities of Reynolds' tools. Transparency, accountability, and customer trust are crucial in the service process and can be achieved through tools like video MPIs. Reynolds' tools have revolutionized the way fixed operations are managed and have resulted in significant improvements in the customer experience and profitability. Sound Bites "Dealerships sell hours. The more hours you sell, the more money you'll make." "Reynolds products are closely intertwined, taking out the complexities and helping dealers make more money." "More tools give your guys and gals in the front lines better results." "Dispatching, know, no favoritism. Get equal access to the ROs and sometimes technicians are caught in situations and other dealers or other places where they're fighting, you know, a human dispatch system." "Customers get happy and our technicians get paid." "You can't manage what you can't measure." This episode is possible with the help of , which provides tailored solutions to ignite Automotive Dealership Fixed Operations Performance & Profit. Find out more at:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/32880642
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39:What Every Dealership & Consumer Should Know About EVs w/Bruno Lucarelli of EV Safety Inc.
08/20/2024
39:What Every Dealership & Consumer Should Know About EVs w/Bruno Lucarelli of EV Safety Inc.
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary Bruno Lucarelli, the managing partner of EV Safety Inc., discusses the importance of fire safety in the electric vehicle (EV) industry. He highlights the dangers of thermal runaway in EV batteries and the potential for fires to spread to other vehicles and infrastructure. Bruno emphasizes the need for safety measures such as fire blankets and barriers to mitigate the risks associated with EV fires. He also addresses the concerns about EV safety and the future of the EV market, noting that affordable EVs are gaining popularity and that other countries have implemented stricter safety regulations. The conversation discusses the lack of fire safety measures in electric vehicle (EV) charging stations and dealerships. It highlights the need for fire safety equipment and training to prevent accidents and injuries. The conversation also emphasizes the importance of consumer and dealer awareness regarding EV fire safety. The lack of government regulations and guidance on fire safety is a concern. The conversation concludes with a brief discussion about the music scene in Nashville and the speaker's experience as a musician. Takeaways Thermal runaway in EV batteries can lead to fires that spread to other vehicles and infrastructure. Safety measures such as fire blankets and barriers are crucial in mitigating the risks associated with EV fires. Affordable EVs are gaining popularity, and the demand for EVs is driven by price and convenience. Other countries have implemented stricter safety regulations for EVs, including the requirement for fire blankets at charging stations. Waterless firefighting is preferred in EV accidents to avoid hazmat situations caused by tainted water. Charging stations lack fire safety equipment, making them prone to fires during charging. Dealerships and consumers need to be educated about EV fire safety and take necessary precautions. The lack of government regulations and guidance on EV fire safety is a concern. The speaker has a background in music and has performed with renowned musicians. Sound Bites "Any damage to the battery casing...you're practically guaranteed you're going to push that car into thermal runaway at some point." "EVs burn at a peak heat rate of 2000 degrees or more...plenty to pretty much destroy, melt, or combust everything within 20 feet." "People buy on price and convenience...they don't care what it runs on." "Waterless firefighting is the preference now to avoid the hazmat situation of all of that tainted water." "Charging stations are where most of these fires have been occurring, okay, at least anecdotally what we see in other countries." "Inexpensive safety measure, it seems like a no brainer." News Clips: Music:
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39.UNCUT:What Every Dealership & Consumer Should Know About EVs w/Bruno Lucarelli of EV Safety Inc.
08/20/2024
39.UNCUT:What Every Dealership & Consumer Should Know About EVs w/Bruno Lucarelli of EV Safety Inc.
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary Bruno Lucarelli, the managing partner of EV Safety Inc., discusses the importance of fire safety in the electric vehicle (EV) industry. He highlights the dangers of thermal runaway in EV batteries and the potential for fires to spread to other vehicles and infrastructure. Bruno emphasizes the need for safety measures such as fire blankets and barriers to mitigate the risks associated with EV fires. He also addresses the concerns about EV safety and the future of the EV market, noting that affordable EVs are gaining popularity and that other countries have implemented stricter safety regulations. The conversation discusses the lack of fire safety measures in electric vehicle (EV) charging stations and dealerships. It highlights the need for fire safety equipment and training to prevent accidents and injuries. The conversation also emphasizes the importance of consumer and dealer awareness regarding EV fire safety. The lack of government regulations and guidance on fire safety is a concern. The conversation concludes with a brief discussion about the music scene in Nashville and the speaker's experience as a musician. Takeaways Thermal runaway in EV batteries can lead to fires that spread to other vehicles and infrastructure. Safety measures such as fire blankets and barriers are crucial in mitigating the risks associated with EV fires. Affordable EVs are gaining popularity, and the demand for EVs is driven by price and convenience. Other countries have implemented stricter safety regulations for EVs, including the requirement for fire blankets at charging stations. Waterless firefighting is preferred in EV accidents to avoid hazmat situations caused by tainted water. Charging stations lack fire safety equipment, making them prone to fires during charging. Dealerships and consumers need to be educated about EV fire safety and take necessary precautions. The lack of government regulations and guidance on EV fire safety is a concern. The speaker has a background in music and has performed with renowned musicians. Sound Bites "Any damage to the battery casing...you're practically guaranteed you're going to push that car into thermal runaway at some point." "EVs burn at a peak heat rate of 2000 degrees or more...plenty to pretty much destroy, melt, or combust everything within 20 feet." "People buy on price and convenience...they don't care what it runs on." "Waterless firefighting is the preference now to avoid the hazmat situation of all of that tainted water." "Charging stations are where most of these fires have been occurring, okay, at least anecdotally what we see in other countries." "Inexpensive safety measure, it seems like a no brainer." News Clips: Music:
/episode/index/show/65b5b2c5-c254-42bf-ab79-450ed0258f75/id/32644602
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38:UNCUT:Soft Skills-The Key To Technician Success w/Chris Craig of RockED
08/06/2024
38:UNCUT:Soft Skills-The Key To Technician Success w/Chris Craig of RockED
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Chris Craig, an expert in the automotive industry, discusses the qualities and skills that make a technician successful. He emphasizes the importance of willingness to work and learn, time management, thoroughness, and a positive attitude. Chris also highlights the need for technicians to adapt to industry changes and the automotive culture. He conducted a survey with industry experts to gather insights on these topics and found that technical knowledge and ASE certifications were not as highly valued as attitude and behavior. The discussion also touches on the challenges faced by new hire technicians and the importance of their willingness to learn, attitude, attendance, and adaptability. The conversation explores the importance of leadership and soft skills in the automotive industry, particularly for entrant technicians. It highlights the need for effective communication, willingness to learn, attitude, thoroughness, and attendance as key competencies for success. The survey conducted by Chris Craig reveals that these soft skills are often overlooked and not adequately trained in vocational education. The conversation also touches on the impact of technology and the internet on expectations in the industry, as well as the challenges faced by schools in incorporating soft skills into their curriculum. Takeaways Willingness to work and learn, time management, thoroughness, and a positive attitude are key qualities for technician success in the automotive industry. Technicians should focus on continuing to learn, improving their technical knowledge, developing a positive attitude, adapting to industry changes, and being thorough in their work. New hire technicians should prioritize willingness to learn, asking questions, willingness to work, attitude, attendance, and adaptability to the automotive culture. Technical knowledge and ASE certifications are not as highly valued as attitude and behavior in the industry. The automotive industry needs to address the challenges faced by new hire technicians and provide training and support to help them succeed. Leadership is crucial in developing the necessary soft skills in entrant technicians. Soft skills such as effective communication, willingness to learn, attitude, thoroughness, and attendance are essential for success in the automotive industry. The industry needs to prioritize the training and development of these soft skills in vocational education. The impact of technology and the internet has raised expectations in the industry, requiring technicians to adapt and meet higher standards. Schools face challenges in incorporating soft skills into their curriculum due to limited time and the need to teach both basic and advanced technical knowledge. Sound Bites "Willingness to work is what makes technicians successful in today's automotive industry." "Willingness to learn is important to successful outcomes in today's automotive industry for a technician." "Time management is very important, especially in a larger dealership, larger shop." "I think this is just like a recurring kind of thing." "You can solve every single bit of this with leadership, every single bit of it." "Cleanliness was in the bottom three, only 59 or 53.9% agreed that that's important." Music:
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38:Soft Skills-The Key To Technician Success w/Chris Craig of RockED
08/06/2024
38:Soft Skills-The Key To Technician Success w/Chris Craig of RockED
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this conversation, Chris Craig, an expert in the automotive industry, discusses the qualities and skills that make a technician successful. He emphasizes the importance of willingness to work and learn, time management, thoroughness, and a positive attitude. Chris also highlights the need for technicians to adapt to industry changes and the automotive culture. He conducted a survey with industry experts to gather insights on these topics and found that technical knowledge and ASE certifications were not as highly valued as attitude and behavior. The discussion also touches on the challenges faced by new hire technicians and the importance of their willingness to learn, attitude, attendance, and adaptability. The conversation explores the importance of leadership and soft skills in the automotive industry, particularly for entrant technicians. It highlights the need for effective communication, willingness to learn, attitude, thoroughness, and attendance as key competencies for success. The survey conducted by Chris Craig reveals that these soft skills are often overlooked and not adequately trained in vocational education. The conversation also touches on the impact of technology and the internet on expectations in the industry, as well as the challenges faced by schools in incorporating soft skills into their curriculum. Takeaways Willingness to work and learn, time management, thoroughness, and a positive attitude are key qualities for technician success in the automotive industry. Technicians should focus on continuing to learn, improving their technical knowledge, developing a positive attitude, adapting to industry changes, and being thorough in their work. New hire technicians should prioritize willingness to learn, asking questions, willingness to work, attitude, attendance, and adaptability to the automotive culture. Technical knowledge and ASE certifications are not as highly valued as attitude and behavior in the industry. The automotive industry needs to address the challenges faced by new hire technicians and provide training and support to help them succeed. Leadership is crucial in developing the necessary soft skills in entrant technicians. Soft skills such as effective communication, willingness to learn, attitude, thoroughness, and attendance are essential for success in the automotive industry. The industry needs to prioritize the training and development of these soft skills in vocational education. The impact of technology and the internet has raised expectations in the industry, requiring technicians to adapt and meet higher standards. Schools face challenges in incorporating soft skills into their curriculum due to limited time and the need to teach both basic and advanced technical knowledge. Sound Bites "Willingness to work is what makes technicians successful in today's automotive industry." "Willingness to learn is important to successful outcomes in today's automotive industry for a technician." "Time management is very important, especially in a larger dealership, larger shop." "I think this is just like a recurring kind of thing." "You can solve every single bit of this with leadership, every single bit of it." "Cleanliness was in the bottom three, only 59 or 53.9% agreed that that's important." Music:
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37. UNCUT After The CDK Moment: A Discussion About Data Literacy w/Tim Hayden, CEO of Brain+Trust Partners
07/17/2024
37. UNCUT After The CDK Moment: A Discussion About Data Literacy w/Tim Hayden, CEO of Brain+Trust Partners
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary The conversation discusses the recent CDK cyber attack and its implications for data governance and cybersecurity in the retail automotive industry. Tim Hayden, CEO of Brain Trust Partners, highlights the importance of data literacy and the need for companies to build a single source of truth by unifying and resolving information. He emphasizes the significance of cybersecurity and regulatory compliance in the wake of the attack. The conversation also touches on the right to repair act and the challenges of managing comprehensive data and cybersecurity in the automotive industry. Hayden provides five key strategies for dealerships to shield themselves from cyber threats. Takeaways Data literacy is crucial in understanding the role of data in artificial intelligence, media, and dealership operations. Dealerships need to invest in cybersecurity and ensure that vendors are SOC 2 tested. Implementing privileged and least privileged access protocols and enforcing regular password changes can enhance data security. Customer data platforms and master data management systems can improve operational efficiency and provide a backup in case of system disruptions. Dealerships should prioritize data management and protection to navigate the evolving landscape of data and technology. Music:
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37: After The CDK Moment: A Discussion About Data Literacy w/Tim Hayden, CEO of Brain+Trust Partners
07/17/2024
37: After The CDK Moment: A Discussion About Data Literacy w/Tim Hayden, CEO of Brain+Trust Partners
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary The conversation discusses the recent CDK cyber attack and its implications for data governance and cybersecurity in the retail automotive industry. Tim Hayden, CEO of Brain Trust Partners, highlights the importance of data literacy and the need for companies to build a single source of truth by unifying and resolving information. He emphasizes the significance of cybersecurity and regulatory compliance in the wake of the attack. The conversation also touches on the right to repair act and the challenges of managing comprehensive data and cybersecurity in the automotive industry. Hayden provides five key strategies for dealerships to shield themselves from cyber threats. Takeaways Data literacy is crucial in understanding the role of data in artificial intelligence, media, and dealership operations. Dealerships need to invest in cybersecurity and ensure that vendors are SOC 2 tested. Implementing privileged and least privileged access protocols and enforcing regular password changes can enhance data security. Customer data platforms and master data management systems can improve operational efficiency and provide a backup in case of system disruptions. Dealerships should prioritize data management and protection to navigate the evolving landscape of data and technology. Music:
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36.UNCUT:A Look Into The REPAIR ACT & The SMART ACT With Tom Kline & Ed Roberts
07/09/2024
36.UNCUT:A Look Into The REPAIR ACT & The SMART ACT With Tom Kline & Ed Roberts
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this episode, Brandon, Ed, and Tom discuss the Right to Repair Act and its implications for dealerships. They explore the key provisions of the act, including the requirement for manufacturers to provide specifications to third parties and the disclosure of vehicle information captured in telematics. The conversation also touches on the potential impact on warranties, patents, and personal data. The hosts debate the need for regulation in the automotive industry and the balance between consumer choice and intellectual property rights. They also discuss the history and future of the repair act and its potential effects on the industry. The conversation discusses the impact of proposed legislation on the use of aftermarket parts in vehicle repairs. The speakers explore the history of aftermarket parts, the role of certifications, and the potential consequences of the legislation. They also touch on the influence of insurance companies and the importance of educating customers about their repair options. The conversation concludes with a discussion on data privacy and the need for consumers to be informed and make their own decisions. Takeaways The Right to Repair Act is an attempt by Congress to level the playing field between dealerships and manufacturers, but it may put dealers and manufacturers at a disadvantage. The act requires manufacturers to provide specifications to third parties and disclose all vehicle information captured in telematics, which raises concerns about intellectual property rights and personal data privacy. Dealerships are already heavily regulated, and the act adds another layer of complexity and cost, potentially driving up prices for consumers. The act may lead to more subscription services and increased prices for vehicles, as manufacturers find alternative ways to recoup costs. The future of the repair act is uncertain, with different states passing their own legislation and the potential for changes depending on the political landscape. The quality of aftermarket parts has improved over time, and they can be a cost-effective alternative to OEM parts. The proposed legislation would require OEMs to share their patents and information with aftermarket manufacturers, potentially impacting competition and innovation. Insurance companies may prefer the use of aftermarket parts to keep costs down, but customers should be educated about their repair options. Data privacy is a concern, and consumers should have the choice to share their vehicle data or not. Clips: Music: Guests:
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36. A Look Into The REPAIR ACT & The SMART ACT With Tom Kline & Ed Roberts
07/09/2024
36. A Look Into The REPAIR ACT & The SMART ACT With Tom Kline & Ed Roberts
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary In this episode, Brandon, Ed, and Tom discuss the Right to Repair Act and its implications for dealerships. They explore the key provisions of the act, including the requirement for manufacturers to provide specifications to third parties and the disclosure of vehicle information captured in telematics. The conversation also touches on the potential impact on warranties, patents, and personal data. The hosts debate the need for regulation in the automotive industry and the balance between consumer choice and intellectual property rights. They also discuss the history and future of the repair act and its potential effects on the industry. The conversation discusses the impact of proposed legislation on the use of aftermarket parts in vehicle repairs. The speakers explore the history of aftermarket parts, the role of certifications, and the potential consequences of the legislation. They also touch on the influence of insurance companies and the importance of educating customers about their repair options. The conversation concludes with a discussion on data privacy and the need for consumers to be informed and make their own decisions. Takeaways The Right to Repair Act is an attempt by Congress to level the playing field between dealerships and manufacturers, but it may put dealers and manufacturers at a disadvantage. The act requires manufacturers to provide specifications to third parties and disclose all vehicle information captured in telematics, which raises concerns about intellectual property rights and personal data privacy. Dealerships are already heavily regulated, and the act adds another layer of complexity and cost, potentially driving up prices for consumers. The act may lead to more subscription services and increased prices for vehicles, as manufacturers find alternative ways to recoup costs. The future of the repair act is uncertain, with different states passing their own legislation and the potential for changes depending on the political landscape. The quality of aftermarket parts has improved over time, and they can be a cost-effective alternative to OEM parts. The proposed legislation would require OEMs to share their patents and information with aftermarket manufacturers, potentially impacting competition and innovation. Insurance companies may prefer the use of aftermarket parts to keep costs down, but customers should be educated about their repair options. Data privacy is a concern, and consumers should have the choice to share their vehicle data or not. Clips: Music: Guests:
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35: The Amazonification Of The Dealership Parts Department w/Ibrahim Mesbah of RevolutionParts
06/25/2024
35: The Amazonification Of The Dealership Parts Department w/Ibrahim Mesbah of RevolutionParts
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary , the co-founder and CEO of , discusses his background and the mission of his company. Revolution Parts is an e-commerce platform for auto parts that partners with over 2,000 retailers, franchise dealers, and automakers to sell parts online. Ibrahim shares his personal journey from Egypt to the United States and his experience working at PayPal. He explains the challenges and opportunities in the automotive industry and how Revolution Parts aims to make the parts buying experience easier and more efficient. The company's goal is to be the e-commerce platform of choice for auto parts and to continue growing and innovating in the industry. Takeaways Revolution Parts is an e-commerce platform for auto parts that partners with retailers, franchise dealers, and automakers to sell parts online. The automotive industry faces challenges in the parts buying experience, and Revolution Parts aims to make it easier and more efficient. The company focuses on improving supply chain visibility, reducing friction, and providing a seamless online shopping experience for customers. Revolution Parts plans to expand its network of retailers and partner with brands to enable sales through their network of dealers and distributors. Sound Bites "We still see a ton of room to really make that as easy as shopping for toilet paper on Amazon." "Imagine if they went online, found their neighborhood Ford dealer, easily find what they're looking for, build a cart, go to checkout and see that they have an option to receive this part within hours in a pretty cost-effective way." "There's likely $4 to $5 billion of OEM parts sold online." Music:
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35:UNCUT: The Amazonification Of The Dealership Parts Department w/Ibrahim Mesbah of RevolutionParts
06/25/2024
35:UNCUT: The Amazonification Of The Dealership Parts Department w/Ibrahim Mesbah of RevolutionParts
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary , the co-founder and CEO of , discusses his background and the mission of his company. Revolution Parts is an e-commerce platform for auto parts that partners with over 2,000 retailers, franchise dealers, and automakers to sell parts online. Ibrahim shares his personal journey from Egypt to the United States and his experience working at PayPal. He explains the challenges and opportunities in the automotive industry and how Revolution Parts aims to make the parts buying experience easier and more efficient. The company's goal is to be the e-commerce platform of choice for auto parts and to continue growing and innovating in the industry. Takeaways Revolution Parts is an e-commerce platform for auto parts that partners with retailers, franchise dealers, and automakers to sell parts online. The automotive industry faces challenges in the parts buying experience, and Revolution Parts aims to make it easier and more efficient. The company focuses on improving supply chain visibility, reducing friction, and providing a seamless online shopping experience for customers. Revolution Parts plans to expand its network of retailers and partner with brands to enable sales through their network of dealers and distributors. Sound Bites "We still see a ton of room to really make that as easy as shopping for toilet paper on Amazon." "Imagine if they went online, found their neighborhood Ford dealer, easily find what they're looking for, build a cart, go to checkout and see that they have an option to receive this part within hours in a pretty cost-effective way." "There's likely $4 to $5 billion of OEM parts sold online." Music:
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34:UNCUT:Just Dropped In To See What Condition My Recondition Was In with Randy Kobat of Repair OnDemand
06/11/2024
34:UNCUT:Just Dropped In To See What Condition My Recondition Was In with Randy Kobat of Repair OnDemand
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary , President of , discusses the automotive industry, the role of Repair OnDemand, and the impact of COVID-19 on the used car market. He also delves into the challenges of reconditioning, the significance of BlueDriver, and the growth of ADAS calibration services. Takeaways The automotive industry has seen significant changes due to COVID-19, impacting the used car market and reconditioning processes. Repair On Demand plays a crucial role in streamlining reconditioning workflows and addressing the challenges of the automotive industry. BlueDriver provides valuable diagnostic information to consumers and businesses, offering transparency and knowledge about vehicle repairs. The growth of ADAS calibration services reflects the increasing complexity of modern vehicles and the need for specialized maintenance and repair services. Sound Bites "Getting a car frontline ready faster has never been more important." "The majority of repairs today are programming rather than fixing a mechanical part." "The best performing reconditioning dealers are independents, creating a used car factory." Music T
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34: Just Dropped In To See What Condition My Recondition Was In with Randy Kobat of Repair OnDemand
06/11/2024
34: Just Dropped In To See What Condition My Recondition Was In with Randy Kobat of Repair OnDemand
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary , President of , discusses the automotive industry, the role of Repair OnDemand, and the impact of COVID-19 on the used car market. He also delves into the challenges of reconditioning, the significance of BlueDriver, and the growth of ADAS calibration services. Takeaways The automotive industry has seen significant changes due to COVID-19, impacting the used car market and reconditioning processes. Repair On Demand plays a crucial role in streamlining reconditioning workflows and addressing the challenges of the automotive industry. BlueDriver provides valuable diagnostic information to consumers and businesses, offering transparency and knowledge about vehicle repairs. The growth of ADAS calibration services reflects the increasing complexity of modern vehicles and the need for specialized maintenance and repair services. Sound Bites "Getting a car frontline ready faster has never been more important." "The majority of repairs today are programming rather than fixing a mechanical part." "The best performing reconditioning dealers are independents, creating a used car factory." Music T
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Ep.33:UNCUT: Journalism Isn't Dead-With Dan Shine, Senior Editor at Automotive News
05/28/2024
Ep.33:UNCUT: Journalism Isn't Dead-With Dan Shine, Senior Editor at Automotive News
Want to add strategic pricing to your marketing tool box? Go to or call 877-827-7273 and ask about our Series! contains all of our promotional tools that you can use to promote your favorable prices, including our InteliAds, the printable flyers that you can show off in easel displays, InteliMedia, for your Digital Media Boards AND InteliWidgets, so you can show off price comparisons on your website and even let your customers schedule from the widget. Summary Dan Shine, Senior Editor at Automotive News, discusses his background in journalism and the evolution of the newspaper industry. He shares his experiences working in newspapers, covering a wide range of topics from crime to sports. Dan also talks about the transition to digital journalism and the importance of being adaptable and continuously learning. He highlights the role of journalism in keeping people informed and the value of being an authority in a sea of noise. Dan provides insights into his role as an editor at Automotive News, overseeing reporters and editing stories for both online and print publications. The conversation with Dan Shine covered various topics related to his work as an editor at Automotive News. Some of the main themes discussed include the process of moving and editing stories, the autonomy of writers, the importance of innovative and creative stories, the challenges in the automotive industry, the right to repair act, and the evolution of multimedia in journalism. Takeaways Dan Shine comes from a newspaper family and has a background in journalism, covering various topics from crime to sports. The newspaper industry has undergone a transition to digital journalism, requiring journalists to be adaptable and continuously learn new skills. Journalism still plays a vital role in keeping people informed and serving as a watchdog for society. Being an authority and differentiating oneself in a crowded media landscape is crucial. As an editor at Automotive News, Dan oversees reporters and edits stories for online and print publications. Editors at Automotive News have to move and edit multiple stories on a daily basis, with some weeks being busier than others. Writers at Automotive News are autonomous and proactive in finding story ideas, and they have their own set of sources and research materials. Innovative and creative stories that showcase best practices and unique approaches in the automotive industry are highly valued. Challenges in the industry include the shortage of technicians, finding ways to better engage customers, and improving service department wait times. The right to repair act is a topic of discussion, with different perspectives on the balance between proprietary software and consumer options. Automotive News is evolving its approach to include multimedia content such as podcasts, videos, and social media to cater to different audience preferences. Sound Bites "I was born into a newspaper family." "If you can write well, there will be a job market for you." "There's still a vital watchdog role to be played by journalism and journalists." "On an average day, I might move one to five stories." "The writers at Automotive News are autonomous and proactive in finding story ideas." "I like stories that showcase innovative and creative approaches in the industry."
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