013 | Automate Your Content and Make ChatGPT Sound Human
CONVERSaiTION - the AI in Business podcast
Release Date: 02/18/2025
CONVERSaiTION - the AI in Business podcast
Forget the hype. In this episode, we’re shining a light on the quiet AI revolution happening inside small and medium-sized businesses - where spreadsheets still rule, inboxes are overflowing, and people are quietly building game-changing GPT workflows without a single hoodie in sight. I’m breaking down why the Mittelstand - those deeply-rooted, often family-run businesses -might just be the real trailblazers in AI adoption. We’ll explore how assistants, project managers, and back-office problem solvers are using automation to reclaim time, reduce friction, and make room for the work that...
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If you’ve ever typed a half-baked prompt into ChatGPT and felt let down by what came back… this episode is for you. Because what if the issue isn’t the tool—but how you’re leading it? In this refreshingly honest conversation, Julia flips the narrative around AI and leadership. This isn’t another tech tutorial—it’s a mirror. You’ll discover how your prompting habits reveal deeper patterns in how you delegate, give feedback, communicate expectations, and show up as a leader. Whether you’re building a solo business or leading a growing team, this episode will change the way...
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If you’ve been trying to choose AI tools for your business but keep running into options that are either too complicated, too vague, or just not made for teams like yours - you’re not alone. In this episode of CONVERSaiTION, I’m walking you through the exact 5-step framework I use to evaluate which AI assistant platforms are actually worth your time. From data privacy to ease of use, I’ll help you filter through the noise so you can make a smart, sustainable decision - no tech degree required. And if you’re in the EU or working with clients who care about data regulations? I’ve...
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In this episode, I’m taking you behind the scenes of a tech experiment that’s equal parts fascinating and futuristic: I used AI to clone my voice. Yep - some of what you’re hearing today wasn’t actually recorded by me… but by a machine that sounds like me. Can you tell which parts? We’ll dive into: What voice cloning is and how it actually works My full setup process with ElevenLabs (plus a real convo with their AI assistant) The pros and cons of using AI voice tech How small businesses and content creators can use voice cloning in meaningful, ethical ways And of course, a fun...
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What if your biggest business vulnerability isn't what you're building - but how you're protecting it? In this eye-opening episode, Dr. Alex Heublein joins Julia to talk about the urgent intersection of AI and cybersecurity, especially for small and mid-sized businesses. From real-world hacks to proactive protection strategies, this isn’t fear-mongering - it’s a playbook. With decades of experience at tech giants like HP, Oracle, and Red Hat, Alex pulls back the curtain on how cybercrime is scaling like a business - and how AI is being used on both sides of the battlefield. If you're using...
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If you’ve ever wished your content, leads, or admin tasks could just handle themselves, you’re going to love today’s episode. We’re diving into what no-code automation actually is — in real, non-techy language — and how simple tools like Make and Zapier can start running the background parts of your business quietly and efficiently. You’ll learn why even one smart automation can free up hours of your time every month, how to choose the right platform for your workflow, and what small steps you can take today to start clearing space for bigger moves No code needed. No tech degree...
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What do you do when your niche is deeply personal, wildly in demand, and... not exactly camera-friendly? You get creative. In this episode, I’m joined by intimacy and sexuality coach Bill McKinley, whose work has quietly empowered thousands - many of whom prefer to stay anonymous. We talk about what it really takes to create content in a space most people are too shy to discuss - and how Bill has used AI tools to build systems, stay authentic, and reach a massive (but discreet) audience. From bulk-creating social media posts to crafting a digital course, Bill shares his behind-the-scenes...
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What if your next marketing teammate didn’t need coffee breaks, never missed a deadline, and could adapt to your brand voice instantly? In this episode, we’re diving into the world of AI agents for marketing - the next evolution of automation that goes beyond chatbots and basic prompts. Julia breaks down what AI agents actually are, how they differ from traditional assistants, and why they’re set to transform the way content creators, solopreneurs, and digital marketers run their businesses. If you’ve ever tried tools like ChatGPT’s deep research feature and thought, “Wait… this...
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Managing a remote team isn’t just about the right tools or having the perfect meeting cadence—it’s about how you lead. In this episode, I’m sharing the mindset shifts, strategies, and systems that have helped me lead remote teams across Brazil, Europe, Dubai, India, the Philippines, and Australia—long before remote work became the norm. Whether you’re just starting to build your team or looking for a more sustainable way to lead the one you’ve got, this episode is packed with practical insights, hard-earned lessons, and one tool I swear by for keeping things organized across...
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What does it really look like to grow a business while raising kids, managing the unexpected, and trying to stay visible online? In this refreshingly honest and cozy behind-the-scenes chat, Julia sits down with Viviana Castaneda, the heart-led content and visibility coach behind Mompreneurs Digital. Together, they explore what it really means to balance entrepreneurship, motherhood, and the ever-changing world of content creation—with a little help from AI tools like ChatGPT and Viviana’s favorite CustomGPT, "Mia". This isn’t your typical step-by-step tutorial. Instead, it’s a...
info_outlineDoes AI-generated content feel robotic and impersonal? In this episode of CONVERSaiTION, I’m breaking down how to make ChatGPT sound human by crafting smarter prompts and automating personalized content creation. Learn the exact process I use to train ChatGPT on my brand voice, ideal customer profile, and business offers—so it creates content that feels personal, engaging, and you.
You’ll discover:
- Why most AI content sounds robotic—and how to fix it.
- The four key components that make ChatGPT sound like your brand.
- How to create human-sounding prompts that connect with your audience.
- A step-by-step system for automating your content using no-code tools like Make.com, Google Sheets, and ConvertKit.
By the end of this episode, you’ll have the tools to create personalized, on-brand content at scale—without sacrificing the human touch.
Your 15-Minute Challenge This Week
Spend 15 minutes crafting one personalized prompt using the structure I shared today. Pick one area—social media, email, or even a blog intro—and be specific about your audience, tone, and message. See what ChatGPT creates, then adjust the prompt until it feels just right.
That small 15-minute action could change how you create content forever. Give it a try and let me know how it works for you!
Resources Mentioned in This Episode
- Sign up for my live masterclass on Feb 27th 3pm EST: How to create a CustomGPT to repurpose your content (and more!)
- Unlock Your Voice Guide: Learn how to make ChatGPT sound like you in 5 simple steps.
- make.com Automation Platform: Get 1 MONTH of the PRO plan for FREE *
- Get yourself my FREE, proven prompt FRAMEWORK for crafting 5 star prompts: Get it here!
Key Takeaways
- Context is Everything: Feed ChatGPT your content base, offers, brand voice, and ideal customer profile to unlock human-like content.
- Craft Better Prompts: Be specific about your audience, tone, and the exact message you want ChatGPT to deliver.
- Automate with Ease: Set up no-code automation tools to generate and deliver personalized content on autopilot.
Subscribe & Share
If this episode helped you see ChatGPT in a whole new way, please rate the show 5 stars and share it with a friend who’s ready to step up their content game. Every review helps us grow and keeps these conversations coming!
Stay Connected
Follow me for more tips and behind-the-scenes content:
Instagram: @heyjuliabehrens
LinkedIn: Julia Behrens
Web: HEY Julia
Let's keep the CONVERSaiTION going — one prompt at a time!
Stay Connected
Follow me for more tips and behind-the-scenes content:
Instagram: @heyjuliabehrens
LinkedIn: Julia Behrens
Web: HEY Julia
Let's keep the CONVERSaiTION going — one prompt at a time!
*affiliate link - means: I may get a small comission when you sign up for a paid plan. Never adds anything to your bill, but supports me in creating free content like this especially for you!