74 - 3 Things Your Website Needs to Increase Wedding Inquiries
All Angles Photography Podcast
Release Date: 07/18/2025
All Angles Photography Podcast
Are you convinced that outsourcing means losing control of your photography business? That no one can do it as well as you? Here's the perspective shift you need: every time you delay outsourcing, you're trading your time, energy, and presence with the people who matter most for the illusion of control. The truth is, outsourcing isn't about dropping the ball as a business owner - it's about stepping fully into your CEO role. Think about it: how many successful CEOs do you know who actually do everything themselves? They don't, and neither should you. In this episode, I'm pulling back the...
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Picture this: You're spending your entire weekend editing wedding galleries while your personal life sits on the back burner, and you're telling yourself "this is just what wedding photographers do." But what if I told you that's actually keeping you stuck in a cycle that's capping your income and burning you out? The truth is, you can deliver stunning wedding galleries in just 2 hours of hands-on work while maintaining complete artistic control—and I'm about to share with you exactly how. In this episode, I'm sharing my complete workflow for outsourcing wedding photography editing while...
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Getting nervous when it's time to talk pricing with potential wedding clients? You're probably not being salesy at all – you're just missing the strategy behind confident package recommendations. Most wedding photographers fall into one of two camps: either underselling by default because you assume couples want the cheapest option, or pitching low packages out of fear of rejection. But what if I told you that your highest package is often exactly what couples want when you know how to present it as the perfect solution for their dream wedding day? In this episode, I'm sharing how to sell...
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"The photography market is so saturated" – Sound familiar? Here's the perspective shift you need: your beautiful portfolio isn't what's keeping you from booking your highest packages, and market saturation isn't real when you master what actually makes photographers stand out. In this episode, I'm breaking down why competing on portfolio, pricing, and experience keeps wedding photographers trapped in the "starving artist" cycle, and revealing the one business foundation that eliminates competition entirely. Most photographers think branding means having a pretty logo and website design, but...
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If you've been piecing together free photography education for years but still find yourself accepting any client just for the income, getting ghosted by potential dream clients, and wondering why other wedding photographers seem to book consistently while you're stuck in feast or famine, this episode is going to be a wake-up call. I'm sharing the incredible transformation story of my Book It student, Toria, who went from commenting in Facebook wedding groups to booking five lead weddings and making back her entire mentorship investment in just 30 days. Toria's journey from struggling wedding...
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Your website should be working overtime (so you don't have to), but what if it's actually turning them away? You're pouring your heart into Instagram content and Pinterest pins, but potential clients are clicking away from your website faster than you can say "authentic moments." Here's the thing with increasing inquiries: it's likely not your photography skills or your marketing strategy that's the problem — it's your website itself. After auditing hundreds of photographer websites inside my mentorship program , I've discovered that even photographers who've invested four figures into...
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Getting ghosted after sending your wedding photography pricing? It's probably not your pricing that's the problem. If you're constantly second-guessing whether to share your rates on your website or wait until after a discovery call, you're focusing on the wrong thing entirely. Most wedding photographers think they need to lower their prices, add more value to packages, or find the "perfect" timing to share pricing, but none of that addresses the real issue keeping you from booking consistently at premium rates. The truth is, when you share your photography pricing matters far less than how...
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Are you tired of posting "I have three spots left for 2025" on Instagram and hearing nothing but crickets? What if I told you that the problem isn't your photography skills or even your pricing – it's that you're treating your photography services like they're always available instead of creating strategic launch campaigns that make people excited to book you? Most wedding photographers rely on random Instagram inquiries and word-of-mouth referrals, leaving them feeling powerless over their sales and constantly wondering when the next booking will come. But there's a game-changing approach...
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If you find yourself completely exhausted by October, dreading your next wedding weekend, or feeling like your photography business is running you instead of you running it, you're not alone. Here's the truth: photographer burnout isn't about being too busy – it's about having a reactive business structure instead of a proactive one. I know photographers who shoot 30 weddings a year and love every minute, while others burn out at just 15. The difference? How their business is structured for long-term sustainability. In this episode, I'm sharing real strategy that helped me transform my own...
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Ever wonder if that free contract template you're using is actually protecting your photography business? Or if calling your upfront payment a "deposit" instead of a "retainer" could cost you thousands if a client cancels? The legal side of your photography business might not be as exciting as new gear or stylized shoots, but it's the foundation that protects everything you're building. I sat down with Paige Griffith from The Legal Paige (who's both a lawyer AND a photographer!) to demystify what it really takes to run your photography business legally. Whether you're just starting out or...
info_outlineYour website should be working overtime (so you don't have to), but what if it's actually turning them away? You're pouring your heart into Instagram content and Pinterest pins, but potential clients are clicking away from your website faster than you can say "authentic moments." Here's the thing with increasing inquiries: it's likely not your photography skills or your marketing strategy that's the problem — it's your website itself.
After auditing hundreds of photographer websites inside my mentorship program Book It, I've discovered that even photographers who've invested four figures into professional website design are still missing these three crucial elements that convert website visitors into booked clients at their highest packages.
In this episode, I'm breaking down the exact website mistakes I see over and over again that are costing you dream clients, and more importantly, how to fix them so your website becomes your biggest selling machine. Whether you're working with a basic Squarespace template or a custom Showit design, these foundational changes will help you stand out from the crowd of other wedding photographers and attract couples who are ready to book your highest packages without hesitation.
In this episode of All Angles Photography Podcast, you will learn:
- The three essential questions your homepage must answer above the fold to stop visitors from bouncing
- Why curated galleries convert better than massive portfolio dumps and how to create them
- How to create separate service pages that speak directly to your ideal clients and improve SEO
- The psychology behind clear website messaging and why generic language hurts your bookings
- Real examples of how these changes lead to more wedding inquiries (the goal)
SHOW NOTES:
https://clairehunt.co/blog/3-things-your-website-needs-to-increase-wedding-inquiries/
RESOURCES MENTIONED IN THE EPISODE:
- Join the Book It waitlist (enrollment opens August 19th and you'll get first access to 1:1 time, up to $1000 off, my Meta and Google Ads trainings, and more)
- Register for the free workshop on August 12th: Booked and Valued. As mentioned, if you register and show up live, you'll have the chance to get your website audited by me as a bonus!
- "Find Your Why" and "Start With Why" by Simon Sinek
- Instagram: @itsclairehunt
FOLLOW CLAIRE:
OFFERINGS:
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