NextGEN Leaders Part 1 | Bridgett Baldwin, Olyvia Salyer and Lety Torres - 036

In this Women Who Lead series episode, host Teresa Placio Smith delves into the experiences and insights of three inspiring young women from the Berkshire Hathaway Home Services Rethink Council. The session underscores the significance of legacy and leadership within the real estate industry. Guests include Bridget Baldwin, Olivia Sawyer, and Letty Torres, who share their unique paths to successful real estate careers.

Meet the Leaders

• Bridgett Baldwin - Berkshire Hathaway HomeServices Arizona Properties

• Olyvia Salyer - Berkshire Hathaway HomeServices RW Towne Realty

• Lety Torres - Berkshire Hathaway HomeServices Central Washington Real Estate

Staying on Top of Real Estate Trends

• Olyvia shares that she stays on top of the trends in real estate by reading and educating herself. The industry constantly changes; she learns from reading blogs or listening to podcasts.

• Lety shares she does the same as Olyvia but also tries to build strong relationships with her clients. When you tune into their needs, you can develop different strategies to help meet the changing demands in the community.

• Being a part of two mastermind groups, Bridgett is inspired and motivated by the learning opportunities they provide. Hearing from other agents in different markets, she eagerly applies their marketing strategies in her business, reaping the benefits and fueling her passion for real estate.

Becoming Real Estate Leaders 

• Bridgett felt confident in calling herself a leader after being nominated within her rethink group, a community of like-minded individuals dedicated to personal growth and leadership. Seeing how she was able to help this agent gave her the confidence to help others more. 

• Lety shares that she has always enjoyed teaching others and is passionate about helping others reach their goals, which include personal growth and career advancement. 

• From an early age, Olyvia's self-awareness of her leadership potential was evident. Fueled by an unquenchable fire within, she was always driven to share her real estate knowledge with others.

Embracing AI and Technology

• Olyvia Salyer leverages AI tools and Apple products to stay connected and efficient, managing multiple clients and dedicating more time to creative tasks. She attributes much of her business growth to implementing these technologies. 

• Bridgett Baldwin utilizes AI and automation through ManyChat to interact with clients efficiently, allowing her to focus on higher-value tasks. She highlights the importance of authenticity alongside embracing cutting-edge tech. 

• Lety Torres emphasizes using Chad GPT for a wide range of activities, including brainstorming, networking, and personalized communication, transforming her approach to marketing strategies and social media content. 

Book Recommendations

• Olyvia: The 5 AM Club by Robin Sharma

• Bridgett: The Ultimate Coach by Amy Hardison

• Lety: How Women Rise" by Sally Helgesen and Marshall Goldsmith

• The 12-Week Year: Get More Done in 12 Weeks than Others Do in 12 Months

When you help another woman rise, we all shine. And that’s how we make an impact. So, let’s build each other up and shine brighter than the sun. For more great content from Teresa, connect with her on LinkedIn, join her Women Who Lead Series on Facebook, and subscribe to her YouTube channel. You can find more episodes of Women Who Lead on Spotify, Apple Podcasts, and anywhere else podcasts can be found.

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