The Marketing Strategy Lawyers Forget with Dennis "DM" Meador - Episode 164
Release Date: 02/04/2026
The Marketing Strategy Lawyers Forget with Dennis "DM" Meador - Episode 164
Level Up Claims
In this episode of the Level Up Claims Podcast, host Galen Hair sits down with Dennis “DM” Meador, owner of the Legal Podcast Network, to break down how professionals—especially attorneys—can escape commoditization, build real authority, and attract better clients through strategic podcasting. With decades of experience in legal marketing and positioning, DM explains why many professionals struggle with being reduced to price comparisons and how authority-based content shifts conversations from “How much do you charge?” to “How do I work with you?” He shares why podcasting...
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How Lawyers Avoid Ethics Complaints with Matthew Carlyon - Episode 163
Level Up Claims
In this episode of the Level Up Claims Podcast, host Galen Hair sits down with Matthew Carlyon, attorney at Insurance Claim HQ, to explore the intersection of ethics, communication, and effective case management in property insurance claims. Matthew brings a rare perspective to the conversation, drawing from his background as a former State Bar ethics prosecutor, insurance defense attorney, and now policyholder advocate. Together, Galen and Matthew break down why communication failures—not legal mistakes—are the number one reason attorneys face disciplinary complaints, and how simple...
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Why Most Businesses Fail at PR (And How to Fix It) with Austin Holmes - Episode 162
Level Up Claims
In this episode of the Level Up Claims Podcast, host Galen Hair sits down with Austin Holmes, CEO of Signal Raptor and President of Publicity for Good, to break down how storytelling, earned media, and authentic communication help businesses stand out in an increasingly noisy, AI-driven world. Austin shares how his background in the military shaped his leadership and communication style, why most business owners struggle to build trust at scale, and how PR can be transformed from a vague expense into a predictable growth tool. From scaling a seven-figure PR agency while raising a family on the...
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How to Build a Scalable Business Investors Want to Buy with Marie Torossian - Episode 161
Level Up Claims
In this episode of the Level Up Claims Podcast, host Galen Hair sits down with Marie Torossian, CPA, former CFO, and founder of The Profit Lab, to discuss how business owners can scale smarter, increase valuation, and build systems that attract investors. Marie explains why true business modernization goes far beyond technology and into mindset, leadership, and financial strategy. She breaks down value-based pricing, financial projections, process documentation, and why clean financials are non-negotiable for growth, private equity interest, and long-term scalability. This conversation...
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Leadership Mistakes Most Companies Make with Ben Baker - Episode 160
Level Up Claims
In fast-moving industries like insurance, legal services, and contracting, clear communication is often the difference between growth and dysfunction. In this episode of the Level Up Claims Podcast, host Galen Hair sits down with Ben Baker—author, public speaker, podcast host, and communication strategist with 25+ years of experience—to unpack what truly makes internal and external communication work. Ben explains why most mission statements fail, how leaders unintentionally sabotage trust, and why employees believe actions more than words. He introduces powerful frameworks for aligning...
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What Does It Mean To You To Level Up - Compilation - Vol. 5 - Episode 159
Level Up Claims
As we ready for the new year, tune into this special episode of the “Level Up Claims Podcast” with host Galen Hair, featuring powerful insights from industry experts. Whether it’s embracing technology, enhancing personal growth, or championing justice, find out what it truly means to “level up.” Perfect for anyone in the storm restoration industry ready to embrace new challenges! Highlights Continuous learning. Building potential. Keep moving forward. The importance of self-discovery. Tackle daily challenges. Holistic problem solving. Maintaining personal goals. ...
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How Storytelling Drives Business Growth with Aurora Winter - Episode 158
Level Up Claims
In this episode, host Galen Hair sits down with creative entrepreneur and author Aurora Winter to explore the power of storytelling in business, leadership, and sales. Aurora explains why expertise alone is no longer enough in a crowded, AI-driven world—and how the right message can dramatically multiply impact and revenue. Drawing from neuroscience, real-world case studies, and her book Turn Words Into Wealth, Aurora breaks down how stories bypass resistance, build trust, and drive decision-making. From crafting irresistible hooks to leveraging books as powerful business assets, this...
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Building Trust and Leading People with Andrew Hinkelman - Episode 157
Level Up Claims
In this episode of the Level Up Claims podcast, host Galen Hair welcomes Andrew Hinkelman of Priority-1 Group, former CTO turned leadership coach, to discuss the evolution of effective leadership. With over 25 years in technology and corporate management, Andrew shares insights on how to move beyond systems and processes to focus on what truly drives success: building trust and fostering strong human connections. Highlights: Andrew’s career transition from CTO to leadership coach. Overcoming burnout and trusting your team. How shadow cultures can hinder real decision-making. The...
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Automating the Permitting Process with AI with Fabian Videla - Episode 156
Level Up Claims
After more than 25 years running one of Florida’s fastest-growing remodeling companies, Fabian Videla found himself facing the same nightmare every contractor knows too well: permitting delays, inconsistent city processes, and mountains of paperwork that slowed projects, and profits, to a crawl. Instead of accepting that bottleneck as “just how it is,” Fabian decided to rebuild the system from the ground up using AI. Today, Permit Rockstar is redefining the way construction and remodeling companies move work through cities and counties. Highlights: His journey from growing up in...
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Your Business Might Be Worth More Than You Think with Jonathan Buehler - Episode 155
Level Up Claims
In this episode of the Level Up Claims Podcast, Galen Hair sits down with Jon Buehler, founder of Buehler Business Brokers, to break down the realities of valuation, risk, transferability, and how to plan for a successful exit, whether or not you want to sell in 3 years or 30. Jon has worked on deals ranging from small home-service companies to $100M+ transactions. Highlights Why most owners wildly overestimate or underestimate their business How buyers actually evaluate value The hidden risks that kill deals (owner dependency, customer concentration, bad financials) When you should...
info_outlineIn this episode of the Level Up Claims Podcast, host Galen Hair sits down with Dennis “DM” Meador, owner of the Legal Podcast Network, to break down how professionals—especially attorneys—can escape commoditization, build real authority, and attract better clients through strategic podcasting.
With decades of experience in legal marketing and positioning, DM explains why many professionals struggle with being reduced to price comparisons and how authority-based content shifts conversations from “How much do you charge?” to “How do I work with you?” He shares why podcasting is one of the most powerful evergreen marketing tools available, how it outperforms short-term ad spend, and what it takes to create content that drives trust and long-term results.
Highlights:
- Dennis Meador’s entrepreneurial journey and marketing background
- Why attorneys and professionals are being commoditized
- The real reason prospects ask “how much” first
- Authority positioning vs. PPC and paid lead generation
- What an “authority podcast” actually is
- How podcasting builds trust before the first call
- Evergreen marketing vs. disposable ad spend
- Making podcasting simple, scalable, and sustainable
- Production value, storytelling, and entertainment in modern content
Highlights:
- Connect with Dennis “DM” Meador
- https://www.thelegalpodcastnetwork.com/about
- Connect with Galen M. Hair
- https://insuranceclaimhq.com
- hair@hairshunnarah.com
- https://levelupclaim.com/