EP6: The 5-Step Framework for Landing 6-Figure Corporate Consulting Contracts | Liz & Cheryl
Release Date: 04/12/2023
Women Consulting Corporate
Episode Summary: In this insightful episode of the Women Consulting Corporate podcast, host Liz J. Simpson delves into the intricate balance of logic and intuition required to set a business direction. Drawing from her vast experience and recent transformative episodes from Brooke Castillo's Life Coach School Podcast, Liz examines the emotional and strategic evolution she's experienced at the multimillion-dollar mark in her business. This episode is a treasure trove of wisdom, particularly valuable for women entrepreneurs striving to scale their businesses and break revenue barriers. Liz...
info_outlineWomen Consulting Corporate
Episode Summary: In this transformative episode of the Women Consulting Corporate podcast, host Liz J. Simpson shares her rejuvenating experience from a mastermind event in Mexico. This momentous event marks a pivotal shift in her professional journey, providing her with a clear action plan to significantly scale her business. Liz emphasizes the power of being in new environments, the importance of actionable insights, and the necessity of investing in one's growth, all while weaving her personal anecdote of overcoming initial resistance and discomfort. Liz delves deep into the transformative...
info_outlineWomen Consulting Corporate
About the Host: Liz J. Simpson is a highly successful entrepreneur and business coach who specializes in helping women consultants land corporate clients. With a background in corporate sales and marketing, Liz has trained thousands of women entrepreneurs worldwide and is dedicated to empowering women to achieve financial success. She is the host of the Women Consulting Corporate podcast and the founder of the 12% Accelerator program, which helps women-owned businesses grow by landing corporate clients. Episode Summary: In this episode of the Women Consulting Corporate podcast, host Liz J....
info_outlineWomen Consulting Corporate
When it comes to women of color, many feel they have to code-switch or assimilate in order to serve the corporate space. There's often a lot of fear and trepidation around it, and even more mindset coaching to be done for it. But what if we didn’t have to change who we are or what we do to make an impact, and more specifically, conquer the corporate space? In this episode, Liz welcomes the perfect example of someone who stands on his square, packaging, passion, and mission, and is SERVING corporate clients - Born Logic. Liz’s homie, lover, friend, and husband, tune in...
info_outlineWomen Consulting Corporate
Too often we glamorize relationships, with conversations abound about finding partners, strong leaders, and blending visions. But let’s get real - mixing strong personalities will always lead to some conflict. So in this episode, Liz and her Director of Operations, Kelley Watson, discuss the reality of building a team and embracing the healthy tensions that come with it. Tune in for a behind-the-scenes look at how Liz and Kelley navigate healthy tension and why they believe it is those diverse perspectives that give their business the innovation and success it is seeing...
info_outlineWomen Consulting Corporate
Why are so many small companies and entrepreneurs afraid to do business with large corporations? Is it fear of the unknown, not knowing where to start, or simply the stigma of working with big business, especially as a person of color? Shedding light on this issue and speaking to the importance of supplier diversity and equity, in this episode, Liz welcomes entrepreneur and co-president of Amazon’s global Black employee network group, Paul Adamson. Tune in as they discuss how to stand out to large corporations, why you should “lead with the problem,” and much more in...
info_outlineWomen Consulting Corporate
Sometimes we forget that we don’t build a business but that the business builds you, and with that, our business can’t survive if we aren’t taking good care of ourselves. So in one of the most important episodes of the season, Liz and her guest Dr. Reba Peoples discuss how entrepreneurs, specifically Black women, can better maintain their health and well-being. So if you’re wondering how you can rethink wellness, sustain your health, and grow your business, don’t miss this conversation with Dr. Peoples on doing wellness differently so you can do business differently. ...
info_outlineWomen Consulting Corporate
In this episode, Liz is joined by her Director of Operations, Kelley Lawson, as well as Sales and Client Success Coach, Cheryl Parks, to discuss a topic on the top of many a woman’s mind - how can we intentionally build a life by design and in harmony? Tune in as Liz, Cheryl, and Kelley discuss the battle for the life they want, the pressure to find a balance between kids, marriage, and their clients, and how you can break away from that cycle. It’s a candid conversation you don’t want to miss between 3 powerful friends, entrepreneurs, and women who are continuously...
info_outlineWomen Consulting Corporate
We often talk about women securing and landing 6-figure corporate contracts, but the truth is, when you lead a business, life is still happening in the background. You may be navigating the loss of relationships or loved ones, transitions, divorce, bereavement, becoming caretakers for your parents…the list goes on! So in this episode, Liz invites the founder and executive director of Unlock Creative, Ashley Walden Davis, for a candid conversation about how we can still thrive in the midst of life’s storms. From shedding identities and relationships to the emotional cycle of...
info_outlineWomen Consulting Corporate
In this episode, Liz and Cheryl break down their battle-tested five-step framework, the bedrock of how they empower women consultants to land 5, 6, and 7-figure corporate consulting contracts. So if you're looking to grow your business, and want to know the pillar pieces of strategy to build an effective enterprise serving corporate, get your pen and paper because this is one meaty episode! KEY POINTS: - Prospects Only Care About Outcomes - The tipping point that made Liz change the way she does business - Why positioning is choosing what to say no to - What are the problems that exist...
info_outlineIn this episode, Liz and Cheryl break down their battle-tested five-step framework, the bedrock of how they empower women consultants to land 5, 6, and 7-figure corporate consulting contracts. So if you're looking to grow your business, and want to know the pillar pieces of strategy to build an effective enterprise serving corporate, get your pen and paper because this is one meaty episode!
KEY POINTS:
- Prospects Only Care About Outcomes
- The tipping point that made Liz change the way she does business
- Why positioning is choosing what to say no to
- What are the problems that exist in the market? Position your business to solve them!
- How to optimize your LinkedIn
- Communication and holding space for your buyers
- Ways to build authority in the marketplace
QUOTABLES:
“I cannot do business like this anymore. And so I was like, how do I productize what I'm doing? How do I stop treating each project like this random customized consulting project?”
“You have to curate your business like a fine museum, like with what is not going to make it on the walls. How can you be selective? And what are you going to say no to so you're weeding out the fat.”
PRODUCTS / RESOURCES:
Apply To Access My Complimentary Advanced Masterclass
Download My 3 Free Scripts For Booking Meetings with Hard To Reach Executive Buyers
Subscribe to the Women Consulting Corporate podcast on all platforms:
-
Subscribe on Youtube
-
Subscribe on Apple Podcasts
-
Subscribe on Spotify
Like this episode? Leave a review!
Women Consulting Corporate is edited by Instapodcasts (visit at instapodcasts.com)