Burn The Map: Home Hacks & Human Hacks for building a Healthier, Smarter World w/ Matt Fischer
Release Date: 08/28/2025
Burn The Map
In This Episode: We sit down with Elizabeth Bieniek: accidental innovator, corporate plane-repairer at 30,000 feet, and author of Cake on Tuesday, a book for people who like their business advice with more real talk and less corporate fluff. Elizabeth walks us through her unpredictable path—from getting an MBA at Babson and tumbling into the tech world, to launching a stealth startup inside Cisco, and then finally distilling years of chaos into 25 lessons for unlocking corporate innovation. Why Cake on Tuesday? Because frankly, what’s the point of slogging through strategy sessions if...
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In This Episode: We sit down with Dr. Craig A. Kaplan, the PhD-wielding brains behind Predict Wall Street (and, apparently, the patron saint of retail investors everywhere). Craig walks us through 14 years in the financial trenches, building tech to turn the “dumb money” crowd into a collective force that could actually beat Wall Street at its own game—at least until the hedge funds caught the scent and crashed the party. Brace yourself for a story that’s equal parts “wisdom of crowds,” collective intelligence research, and “what happens when the little guy dares to play with the...
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In This Episode: We sit down with Dr. Craig Kaplan—the guy who was building AI before your favorite “disruptor” learned to tie their shoes. Dr. Kaplan takes us on a wild ride from the OG days of artificial intelligence (when data lived on floppy disks and having a “machine learning” project meant you had actual machines to move) to his current crusade: making sure superintelligence doesn’t wreck the joint for the rest of us. Kaplan lays out what everyone’s too scared—or too clueless—to admit: if you wouldn’t leave your wallet with a random LLM, why are you ready to...
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“I was the daughter of a mechanic and a librarian—I know a thing or two about fixing things, building things, and making sense of way too much information.” —Dr. Lisa Dieker In This Episode: We talk to Dr. Lisa Dieker about why the future of learning isn’t robots replacing teachers—it’s humans and AI teaming up (with a little extra caffeine and a lot of biometric gadgets thrown in). As the Williamson Family Distinguished Professor at the University of Kansas and Director of the FLITE STEM Center, Lisa’s on a mission to hack how we teach, learn, and support every kind of mind...
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In This Episode: We talk to Brenda Novak, co-founder of the Connecticut Amputee Network and champion for anyone told they're “too expensive to fix.” Brenda breaks down her wild ride from business school grad to accidental activist, gives us the unvarnished scoop on the cutthroat world of prosthetic coverage (hint: it’s more ‘Shark Tank’ than ‘Grey’s Anatomy’), and shows us that sometimes, you’ve got to pass whole new laws just to get back on your feet—literally. What We Cover: How Brenda and her fellow “pirates” rallied lawmakers to pass legislation making...
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“If you’re worried your kid hates reading, maybe start by showing them you can sit down with a damn book. Kids do what we do, not what we say.” —Rae Foote In This Episode: We talk to Rae Foote, the unicorn who went from running logistics in military manufacturing (yes, actual missiles) to wrangling the chaos of marketing tech at Hachette Book Group in NYC—all while moonlighting as a champion for children’s literacy. Rae's journey is less “lifelong calling” and more “epic faceplant after faceplant, but make it fashion”—falling into publishing, falling for NYC, and now...
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In This Episode: We talk to Joel McKay Smith—a guy whose “Rolodex” literally stress-tested the Wrench platform—about why real power isn’t in the LinkedIn follower count, but in the relationships you actually maintain. From rural Utah dairy farms to industrial parks, Joel’s journey is a hilarious, head-spinning tour straight through the heart of economic disruption and small-town resurrection. You think you’re a “super-connector”? Please. Joel remembers your name, your birthday, and probably your lactose intolerance from a conversation in 1997, all while masterminding a...
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In This Episode: We sit down with Gabi Barragan—strategic advisor, organizational change whisperer, and the go-to for real talk about taming the AI beast in business. Gabi ditches the ‘thought leader’ theatrics and gets honest about what it really takes for companies to stop talking about AI adoption and actually get their hands dirty—without blowing the lunch budget on useless software. She walks us through the mess and magic of wrangling data chaos, the power of fierce internal experimenters (yes, she thinks your employees are already using ChatGPT behind your back), and how a little...
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In This Episode: We talk to Timber Barker, founder/CEO of BOOM Interactive, about turning flat floor plans into living, AI-powered digital twins—and the not-so-glamorous reality of building the company that does it. From selling his truck to keep the lights on to landing partnerships with NVIDIA and projects with the NBA, Timber breaks down how CoreSpec3D makes the built world actually usable: chat with your floor plan, drop “sticky notes” that act like tasks, render photorealistic options in seconds, and hand first responders a real-time 3D view when things go sideways....
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“Don’t tell me about your fancy martech stack if you can’t tell me where your own customer data lives. Spoiler: if your dashboards are a mess, your personalization is, too.” —Drew Phillips In This Episode: We talk to Drew Phillips—part globe-trotting data wrangler, part content whisperer—about what actually moves the needle in enterprise content, data integration, and personalization (hint: it’s not a magic vendor pitch or an AI buzzword bingo). Drew reveals the truth behind making content less painful for brands that have more SKUs than most people have socks—and how chaos...
info_outline“Building the future is messy—so is your garage, probably. But at least the future will breathe better.” —Matt Fischer
In This Episode:
We corral Matt Fischer—startup troublemaker, AI obsessive, and the guy who actually uses data for good (no, seriously)—for a whirlwind tour through everything from hacking the smart home to fighting mold, to upending how businesses actually make decisions. Forget the hype-cycle fluff; Matt is deep in the trenches, building tech that might actually keep your kid out of the ER and your boss in business (but hey, don’t get too cozy, bosses: AI’s coming for your inbox).
What We Cover:
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Why the “speed of AI” makes your quarterly road map look like it was written in crayon.
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How Matt’s Home Health Box idea could save you from a slow, dusty, autoimmune meltdown (Utah’s air, I’m side-eyeing you).
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The real behind-the-scenes on launching in stealth mode, running science in your living room, and—just maybe—sticking it to the legacy healthcare system.
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How AI-driven research puts million-dollar “expert” reports to shame, and why sometimes the most game-changing insight comes from sending a free magazine to the neighbors.
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Data privacy, on-prem LLMs, and why your precious trade secrets are one subpoena away from “oops, it’s public now.”
Guest Bio:
Matt Fischer is the founder of AI Revolution Labs, a recovering brand strategist, and the mad scientist behind Home Health Box—his attempt to drag healthcare, home science, and data privacy into the 21st century, preferably before his next ski run at Alta. He’s also the kind of guy who rewrites AI textbooks before the ink even dries, obsesses over particle meters (yes, really), and won’t shut up about the “speed of AI.” Find him at Matt’s LinkedIn or his latest project at aiRevolutionLabs.com.
Enjoy the episode. This show is brought to you by Wrench.ai.
Follow Dan:
LinkedIn: https://www.linkedin.com/in/danbaird/
X: https://x.com/mrdanbaird
Follow Matt:
LinkedIn: https://www.linkedin.com/in/matthewfischer2018/
Instagram: https://www.instagram.com/ai_revolutionlabs/
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YouTube: https://www.youtube.com/@burnthemappodcast
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TikTok: https://www.tiktok.com/@burnthemappodcast
BlueSky: https://bsky.app/profile/burnthemappodcast.bsky.social
Selected Links From This Episode
People and Organizations Mentioned
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Matt Fischer
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Dan Baird
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Wrench.ai
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Home Health Box
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AI Revolution Labs
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GEO Growth Pro
Show Notes & Timestamps
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01:50 — Getting obsessed with AI (Utah, skiing, and the AI Revolution Labs origin story)
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03:40 — The big idea: AI implementation for real people and businesses
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07:00 — Rapid-fire innovation & why visions change every six weeks
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10:30 — Brand strategy, research, and the power of unexpected insights
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14:30 — Keeping up with AI and business roadblocks
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19:00 — Data privacy, security, and “don’t trust ‘AI Enterprise’ marketing”
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23:30 — Health projects: Home Health Box, asthma, and cleaning up more than just your hard drive
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29:30 — Utah’s air quality nightmare (and how tech can maybe fix it)
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34:00 — Kids, environments, and why your pipes might be dosing you with heavy metals
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38:45 — Pharma, business models, and a dash of conspiracy (just for fun)
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43:00 — Personalized health, medical data, and why your doctor doesn’t have the whole story
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47:00 — GEO: the next era of marketing (because SEO is already collecting dust)
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53:00 — The Wild West of AI startups and marketing chaos
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57:00 — Where to find Matt (and his many side hustles)