Ep 154 - Why Empires Fail and Lifestyles Thrive with Susannah Cole
Release Date: 02/06/2025
A Wealthy Life
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info_outlineHave you ever wondered if building a property empire is right for you, or if a lifestyle business better aligns with your goals?
Join us for another insightful episode as I sit down again with returning guest Susannah Cole, a leading force in the property industry, who has sourced deals worth £45 million since 2009.
Together, we discuss the intricacies of choosing between an empire and a lifestyle business. Susannah shares her experiences, offering invaluable advice on aligning business ambitions with personal aspirations and avoiding the potential pitfalls of over-trading and unsustainable growth.
Our conversation shines a light on the distinct paths in the property sector, from maintaining small-scale operations with minimal staff to managing large organisations with extensive teams. We address the challenges women face in a predominantly male industry, enriching the discussion with personal insights.
Throughout the episode, the significance of reflective practices and continuous learning is highlighted, illustrating how these strategies can enhance decision-making and lead to success in property investing. From sharing cautionary tales to discussing the risks of rapid scaling, we provide a comprehensive guide for those looking to navigate the property business landscape effectively.
In addition to business strategies, we explore the importance of balancing personal life with professional goals, drawing from experiences of transitioning from corporate environments to property investment.
As we wrap up, we delve into the complexities of empire building, underscoring the value of strong teams and systems, and the importance of understanding one's motivations in investing.
Whether you're attracted to a fast-paced or relaxed lifestyle, this episode is packed with insights to help your path in the property industry.
--------- EPISODE CHAPTERS ---------
(0:00:11) - Building a Property Empire vs. Lifestyle
(0:04:23) - Navigating Property Business Growth Successfully
(0:15:38) - Lessons of Reflection in Property Investing
(0:19:52) - Beginning a Property Portfolio Journey
(0:28:18) - Scaling Property Business
(0:35:10) - Property Investing and Lifestyle Balance
(0:42:17) - Transitioning From Lifestyle to Empire Builder
(0:53:21) - Managing Tech and Business Systems
(1:03:32) - Balancing Business and Personal Life
To find out more about Susannah Cole and her company, The Good Property Company.
Website: https://thegoodpropertycompany.co.uk/
YouTube: https://www.youtube.com/c/TheGoodPropertyCompanySusannahCole
Insta: https://www.instagram.com/susannahcoleuk
Facebook: https://www.facebook.com/SusannahColeTGPC
LinkedIn: https://www.linkedin.com/in/susannahcole/
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Browse Books by Vicki:
Using Other People’s Money: How to invest in property 4th edition
Make More Money from Property: From investor thinking to a business mindset 2nd Edition
Property for the Next Generation: Securing your future in uncertain times 2nd Edition
The New Estate: Insights from the 22nd century
The Wealthy Retirement Plan: A revolutionary guide to living the rest of your in style
Or read the following Ebooks on VickiWusche.com:
9 Critical Property Principles
The De-Job Yourself Manual: Break your reliance on a monthly wage
The Values Manual: Understand what your values are and how they can be key to a successful business
The Goal Setting Manual: Create meaningful and practical goals then achieve them