Why Every Leader Needs a Book (Not Another Marketing Funnel)
The Self Aware Leader with Jason Rigby
Release Date: 08/02/2025
How to Lead Through Economic Chaos: CFO's 5-Star Strategy for Business Resilience
The Self Aware Leader with Jason Rigby
APPLE PODCASTS EPISODE DESCRIPTION: Episode Title: How to Lead Through Economic Chaos: CFO's 5-Star Strategy for Business Resilience Episode Description: Discover the proven framework that helped one CFO double revenue at five companies while others struggle with economic uncertainty. In this episode of The Self Aware Leader, host Jason Rigby interviews Karl Maier, seasoned CFO, business advisor, and author of " What You'll Learn: The revolutionary 5-Star Model for evaluating business resilience and market positioning Why demographic shifts are creating unprecedented leadership challenges and...
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Why Every Leader Needs a Book (Not Another Marketing Funnel)
The Self Aware Leader with Jason Rigby
Leaders spend $5-10K monthly on ads that disappear overnight. But what if there was a single asset that could instantly elevate your authority, attract ideal clients, and open doors to unparalleled speaking opportunities for YEARS to come? In this episode, Jason sits down with Everett O'Keefe, "The Book Whisper," who's behind over 200 bestselling launches. They dive deep into why authorship isn't just about writing—it's about igniting your legacy and multiplying your impact. 🎯 Key Takeaways: Why bestselling authors are rarer than doctors and lawyers The FAQ + SAQ method: Turn your...
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The Successful CEO Who Secretly Hoped His Plane Would Crash | Oli Johnson on Preventing Leadership Burnout
The Self Aware Leader with Jason Rigby
🚨 WARNING: This conversation could fundamentally change how you think about success and leadership. Oli Johnson had everything most executives dream of: a multi-million dollar tech business, a beautiful home in Ibiza, a young family, and the respect of his peers. From every external measure, he was winning at life. So why was he sitting on a plane hoping it would crash? This raw, unfiltered conversation exposes the hidden epidemic destroying high-performing leaders worldwide and reveals the revolutionary prevention system that's changing everything. In this episode, you'll discover: 🎯...
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From $200K to $50M: Warren Buffett's Money-While-You-Sleep Secret with Bronson Hill
The Self Aware Leader with Jason Rigby
"Unless you learn how to make money while you sleep, you'll work until you die." - Warren Buffett In this transformative episode, Bronson Hill reveals how he went from a $200K medical sales professional to raising over $50 million in real estate capital - and the mindset shifts that made it all possible. 🎯 WHAT YOU'LL DISCOVER: - Why 90% of "passive income" strategies actually create more work - The difference between financial freedom and TIME freedom - How to reduce your taxes by 80-90% through strategic investments - The "wealth worthiness" breakthrough that unlocks abundance - Ancient...
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The Million-Dollar Blueprint: How David Price Built a 7-Figure Agency in 1 Year
The Self Aware Leader with Jason Rigby
What's the real difference between working 80 hours a week and building a 7-figure business? According to David Price, who went from industry newcomer to insurance millionaire in just 36 months, it comes down to one critical mindset shift. In this episode, Jason Rigby sits down with David for a masterclass in resilient leadership and the power of simplicity. David shares the brutally honest story of nearly giving up and the pivotal decision that transformed his business from a grueling grind into a scalable success story. This is a universal lesson for any leader who feels they are on the...
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The Phoenix Leader: Turn Your Pain into Power & Inspire Unstoppable Teams
The Self Aware Leader with Jason Rigby
In this powerful episode of The Self-Aware Leader, Jason Rigby welcomes Ingrid Hu Dahl, author of "Sun Shining on the Morning Snow" and a renowned leadership coach. Ingrid bravely shares her raw story of navigating crushing racism and an identity crisis as a mixed-race "Hapa" child, growing up between white New Jersey suburbs and Taipei. This conversation delves into how her unique upbringing shaped her understanding of belonging and resilience, offering profound insights for self-aware leadership. Ingrid illuminates the critical need for leaders to cultivate self-awareness and curiosity,...
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Why You’re Chasing the Wrong Life—and How to Stop NOW with Max Stephens | Purpose-Driven Leadership for High Performers
The Self Aware Leader with Jason Rigby
In this high-impact episode of The Self Aware Leader, host Jason Rigby sits down with elite executive coach Max Stephens—trusted advisor to top CEOs, pro athletes, and Hollywood creators. Max dismantles the myths behind traditional success and shares how high performers can finally find real fulfillment. Whether you're a founder, corporate leader, or entrepreneur on the edge of burnout, Max’s Contribution Alignment Model and radical truth-telling will help you stop chasing the wrong goals—and build a life of purpose, peace, and leadership impact. What You’ll Learn: Why success...
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The Stoic Woman Who Beat Bulimia and Leads NFL Teams
The Self Aware Leader with Jason Rigby
What happens when a 20-year battle with bulimia meets ancient Stoic philosophy? In this episode, leadership coach shares how emotional intelligence, radical honesty, and core values helped her overcome addiction—and now empower elite NFL teams. Becky reveals her journey from anorexia at 13 to founding a mindful leadership practice that transforms chaos into clarity. You’ll learn: The true meaning of humble leadership How to apply Stoicism to daily stress and emotional triggers Why bulimia operates like a behavioral addiction Becky's powerful SAFE framework (Self-awareness, Action,...
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New Manager Mistakes: How to Master Delegation, Feedback, and Avoid Burnout
The Self Aware Leader with Jason Rigby
Are you a new manager struggling to find your footing? The transition from top performer to leader is the most challenging in any career. This episode is your roadmap to success. Jason Rigby and leadership expert Bobby Powers dive deep into the essential leadership skills you need to thrive. Forget theory—this is practical advice you can use today. In this episode, you will learn to: Master Delegation: Use the simple but powerful "80% Rule" to empower your team and free up your time. Give Effective Feedback: Implement the SBI (Situation, Behavior, Impact) Model to make feedback clear, kind,...
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Employees Are Clocked In—but Checked Out: Here’s Why
The Self Aware Leader with Jason Rigby
Are your people quietly quitting without ever handing in a resignation? In this powerhouse episode of The Self Aware Leader, host Jason Rigby dives deep with top leadership coach and strategist Dave Garrison, author of the highly anticipated book The Buy-In Advantage (June 3, 2025). Together, they expose the hidden disengagement epidemic costing companies billions—and unveil a clear path forward through humble leadership, emotional intelligence, and co-creation. What You'll Learn in This Episode: The real reason employees stop caring—it’s not what you think 7 signs your team is...
info_outlineLeaders spend $5-10K monthly on ads that disappear overnight. But what if there was a single asset that could instantly elevate your authority, attract ideal clients, and open doors to unparalleled speaking opportunities for YEARS to come?
In this episode, Jason sits down with Everett O'Keefe, "The Book Whisper," who's behind over 200 bestselling launches. They dive deep into why authorship isn't just about writing—it's about igniting your legacy and multiplying your impact.
🎯 Key Takeaways:
- Why bestselling authors are rarer than doctors and lawyers
- The FAQ + SAQ method: Turn your expertise into chapters in days (not years)
- How one client increased speaking fees by 600% post-launch
- Print-on-demand secrets: Get books for $3.25 vs paying $10K+ for inventory
- The "editorial board" process that replaces expensive book coaches
- Why owning your ISBN = owning your future revenue
💡 Powerful Insights: "Time for your business card to get a spine" "You want to be the one who wrote the book, not the one who read the book" "There's nothing like a book to move a brand or an idea"
What You'll Learn: ✅ Traditional vs Hybrid vs DIY publishing (pros/cons of each) ✅ How to turn 20 FAQs into a bestselling business book ✅ The "unread book" power (why it works even sitting on a shelf) ✅ Speaking fee strategies using your book as leverage ✅ The biggest post-launch mistake that kills momentum
About the Guest: Everett O'Keefe has helped launch over 200 bestsellers and specializes in hybrid publishing that gives authors complete ownership while handling the complex logistics. He's the founder of Ignite Press and believes every leader has a book inside them waiting to transform their business.
Resources Mentioned:
- Everett's book: "The Power of the Published"
https://www.amazon.com/Power-Published-Rapidly-Authoring-Business/dp/1950710033 - Free consultation: ignitepress.us
- Free PDF download: mypodcastperk.com
Why This Matters for Self-Aware Leaders: Your expertise deserves a spine. In an AI-driven world, your unique human story, wisdom, and insights become MORE valuable, not less. A book isn't just marketing—it's your legacy in print.
This episode could be the catalyst that transforms your expertise into lasting authority. Your move, leader.
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