The AltBrau Podcast
Averie recently struck out on her own after her time at Jester King and founded Keeping Together, her Saison and farmhouse-inspired beer project in Chicago, Illinois. Operating out of Half Acre Beer Company, her business model for Keeping Together is an unconventional one, and on today’s episode we discuss how and why she chose to leave Texas to bring her brewing knowledge to the Midwest, our mutual love for wild ales, and the challenges of starting a new endeavor in the shadow of COVID-19.
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On today’s show we speak to Jerry Franck… an academy award nominated film maker who found himself entranced by lambic and the unique cast of characters who brew and blend them.
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With his extensive background in beer, wine, malting, and microbiology, was the perfect candidate to not only maintain the quality of the brewery's classic beers, but also to incorporate a variety of traditional Lagers into their catalogue. Sure, they were a departure from the wild fermentations I fell in love with, but still no less impressive.
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Arnaud, along with his wife Julie Vandermeersch, is the co-owner of Vive la Tarte, a bakery and cafe in San Francisco. I first met Arnaud when my wife worked at Vive la Tarte. We quickly connected over our love of beers from his homeland of Belgium. Throughout our friendship, Arnaud has struck me as someone who sees the industry, and his place in it, from a uniquely broad and incisive perspective, and I wanted to hear his thoughts about the future of hospitality in the Bay Area.
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Nick Impellitteri of The Yeast Bay in Portland, Oregon runs a boutique microbiology lab that supplies the beer industry with a wide variety of yeasts and bacteria. Most of his production is housed at a much bigger facility, home to perhaps the biggest name in craft yeast: White Labs in San Diego, California.
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Asa Stone is used to wearing a lot of hats. An educator and Advanced Cicerone from Albuquerque, New Mexico, she explores the spaces where psychology, sociology, and history overlap, all within the context of the beverage industry. From that unique place, she seeks ways in which beer can be used to shine a light on issues of education, social justice, and environmental impact.
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Wendy Gayl and Felipe Bravo of the Fox Tale Fermentation Project in San Jose, California are entering the beer market on a very small scale. Taking inspiration from their combined background in food and brewing, they hope to find a local following for their beers, and to add local fruits, vegetables, herbs, and botanicals to their releases, all applied with a gentle hand.
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On the first episode of the newly-launched AltBrau podcast, host Tim Decker talks to Mike Cruz of Tioga Sequoia Brewing. They talk all about Fresno, what it means to be an environmentally conscious brewery, and how Tioga Sequoia is persevering through wildfires and supporting the local community.
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What does it mean to be an outlier? Who are the people in beer taking small steps and hoping to make big changes?
info_outlineContract brewing and alternating proprietorship business models were once shunned by previous generations of brewers. Many lobbed accusations that without their own brick-and-mortar locations, the beer start-ups that pursued these models didn't have enough "skin in the game." But since then, this approach to the business of brewing has become fairly common among hopeful entrepreneurs looking for a flexible, less risky way to enter the industry.
In recent years, breweries like Sweden's Omnipollo, California's Almanac Beer Company, Maryland's Stillwater Artisan Ales, plus Evil Twin Brewing in New York and Mikkeller in Denmark (led by their infamous pair of feuding twin brothers) all built their businesses this way, and have later gone on to invest in their own breweries or bars after proving themselves with this model. Their example makes it clear that this method is no longer reserved for those making private-label beers for giant corporations and restaurant chains. I, too, find myself looking at a possible shared space for my own brewing project instead of investing heavily in my own build-out.
So how does one apply this model to another industry—one that's directly connected to the brewing supply chain?
Nick Impellitteri of The Yeast Bay in Portland, Oregon runs a boutique microbiology lab that supplies the beer industry with a wide variety of yeasts and bacteria. Most of his production is housed at a much bigger facility, home to perhaps the biggest name in craft yeast: White Labs in San Diego, California.
On today’s episode, I speak with Nick about where he sources his yeast, what’s new from the Yeast Bay, and how he runs the business according to this same alternating proprietorship model. We also go deep into the results from a bio-prospecting hike we did together in the hills outside Berkeley, California, where we captured some microbes Nick is very excited about.
Contract brewing and alternating proprietorship business models were once shunned by previous generations of brewers. Many lobbed accusations that without their own brick-and-mortar locations, the beer start-ups that pursued these models didn't have enough "skin in the game." But since then, this approach to the business of brewing has become fairly common among hopeful entrepreneurs looking for a flexible, less risky way to enter the industry.
In recent years, breweries like Sweden's Omnipollo, California's Almanac Beer Company, Maryland's Stillwater Artisan Ales, plus Evil Twin Brewing in New York and Mikkeller in Denmark (led by their infamous pair of feuding twin brothers) all built their businesses this way, and have later gone on to invest in their own breweries or bars after proving themselves with this model. Their example makes it clear that this method is no longer reserved for those making private-label beers for giant corporations and restaurant chains. I, too, find myself looking at a possible shared space for my own brewing project instead of investing heavily in my own build-out.
So how does one apply this model to another industry—one that's directly connected to the brewing supply chain?
Nick Impellitteri of The Yeast Bay in Portland, Oregon runs a boutique microbiology lab that supplies the beer industry with a wide variety of yeasts and bacteria. Most of his production is housed at a much bigger facility, home to perhaps the biggest name in craft yeast: White Labs in San Diego, California.
On today’s episode, I speak with Nick about where he sources his yeast, what’s new from the Yeast Bay, and how he runs the business according to this same alternating proprietorship model. We also go deep into the results from a bio-prospecting hike we did together in the hills outside Berkeley, California, where we captured some microbes Nick is very excited about.