Episode 442: How To Have The Best Email Marketing Strategy In Your Industry (Even With A Small List!) With Jenny Roth
Release Date: 06/02/2025
Episode 471: A Year-End Business Reflection On Reclaiming My Identity, Clarity, and Leadership
Amplify Your Success
There are years that move you forward… and years that fundamentally recalibrate who you are as a business leader. 2025 was the latter for me. It was a year of high-highs and deeply uncomfortable lows. A year where what used to work stopped feeling aligned. A year where clarity didn’t come from pushing harder, but from being willing to sit in the unknown long enough to let something truer emerge. In episode 471 of Amplify Your Success podcast, I’m taking you behind the scenes of one of the most transformational years I’ve experienced in business. I’m sharing what actually unfolded...
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Episode 470: On Air Coaching: How to Monetize Your Podcast Without Feeling Salesy with Angela Ross
Amplify Your Success
When you start a podcast from your passion, it’s not uncommon to hit a stage where monetization becomes essential. You can be consistent with your podcast, deliver real value, and still need an aligned strategy to see an ROI. The issue isn’t your content… it’s the structure of how you leverage your brand. In episode 470 of Amplify Your Success Podcast, I’m coaching Angela Ross, host of SoCal Voices, on how to turn her podcast into a true visibility + revenue engine—without turning it into a “sales pitch” or forcing ads that don’t fit her brand. We unpack why selling can feel...
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Episode 469: The Human Design Approach to Messaging That Resonates and Converts With Samantha Riley
Amplify Your Success
Have you ever felt like you’re doing all the right things with your messaging… yet it still isn’t landing the way you know it could? You’re showing up consistently. You’re sharing value. You’re following the strategies. But something about your message still feels off, or worse, invisible. In episode 469 of Amplify Your Success podcast, I’m joined by Samantha Riley, Human Design expert and business strategist, to explore why traditional messaging frameworks often fail for entrepreneurs, and how integrating your Human Design can help you express your brilliance with clarity,...
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Episode 468: 5 Leadership Shifts That Recalibrate Your Energy and Make You Un-Ignorable
Amplify Your Success
There comes a moment in your business where playing it safe stops working. You feel yourself holding back, dimming your leadership, or waiting for the “right moment” to make a decision that you know would change everything. If you’ve been sensing that internal tension—between who you are today and the version of you that’s trying to emerge—this episode is for you. In Episode 468 of Amplify Your Success podcast, I’m breaking down the 5 leadership decisions that instantly shift your confidence and unleash your personal power as a voice to be heard in your industry. These are...
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Episode 467: How One Strategic Connection Can Outperform Months of Marketing
Amplify Your Success
If you’ve been pouring time and energy into collaborations that go nowhere, you’re not imagining it—most people are stuck doing “random acts of collaboration” that look productive but never actually create traction. But here’s what most entrepreneurs overlook: ✨ It only takes one aligned connection to fast-track your visibility, open new client pathways, and create opportunities you could never manufacture on your own. In episode 467 of the Amplify Your Success Podcast, I break down the collaboration strategy I’ve used (and taught my clients) to unlock consistent visibility and...
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Episode 466: The 3 Step Manifestation Formula That Helps You Get Unstuck and Achieve Big Goals with Natalie Ledwell
Amplify Your Success
You can have the right strategy, the right offer, and the right mindset, but if your subconscious beliefs aren’t on board, your results will always fall short of your potential. Here’s the truth: success isn’t just about hard work or the right offer. It’s about aligning your subconscious programming with what you actually want to create, because if your beliefs don’t match your vision, you’ll keep running into the same wall. In episode 466 of Amplify Your Success Podcast, I’m joined by my friend and manifestation expert, Natalie Ledwell, co-founder of Mind Movies. Natalie shares...
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Episode 465: Build Trust Faster: How the 7-4-11 Content Model Turns Cold Leads into Ready to Buy Customers
Amplify Your Success
Have you ever wondered what really moves a potential client from curious to committed? It’s not always an irresistible offer or the perfect messaging — in today’s market, it’s trust. And trust isn’t built in a single touchpoint. It’s built through consistent, repeated experiences of your message across multiple channels. The most successful coaches and experts don’t create more content — they create strategic connection. They know how to show up in the right places, with the right message, with the right cadence so that their audience feels seen, understood, and ready to take...
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Episode 464: Stop Wasting Time on the Wrong Collaborations (Do This Instead)
Amplify Your Success
Have you ever walked away from a strategic partnership deal thinking, “That should have worked better than it did”? Maybe you co-hosted a workshop, swapped podcast interviews, or supported someone’s launch, but instead of new leads, visibility, or momentum, it felt like a lot of effort with very little return. One of the biggest complaints I often hear is the imbalance between two strategic alliances, one who is always promoting the other with any reciprocity, then resentment creeps in. I get it. I’ve been there too. And what I’ve learned over the years is that not all collaborations...
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Episode 463: Unlocking Your Dormant Growth Multiplier: Building Your Collaboration Ecosystem
Amplify Your Success
What if your biggest business growth opportunities are lying dormant right inside your current network? In episode 463 of the Amplify Your Success Podcast, I’m diving into how collaboration can become the spark that reactivates momentum in your business, especially when your visibility or client attraction strategies have become stagnant. You might be sitting on untapped growth opportunities right now – past clients, colleagues, or partners who already know and value your work but haven’t been engaged in a while. I’ll walk you through how to identify those dormant connections and...
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Episode 462: Triple Your Pipeline in 30 Days: How to Turn Dormant Leads into Clients with Mandi Ellefson
Amplify Your Success
What if the fastest way to fill your pipeline wasn’t chasing new leads… but reigniting the ones you already have? If you’ve ever stared at a list of past prospects who never said “yes” and thought, “They’re gone for good,” think again. Those dormant leads could actually be your next high-ticket clients – if you know how to re-engage them strategically. In episode 462 of Amplify Your Success Podcast, I sat down with Mandi Ellefson, founder of Hands-Off CEO, to uncover a powerful (yet simple) system to reactivate cold leads and close 1–2 new deals in just 30 days without paid...
info_outlineEver feel like email marketing is more pressure than progress? If you’ve been second-guessing your subject lines, worried you’re emailing too much (or too little), or thinking your list is “too small” to make sales, this conversation is for you.
In episode 442 of Amplify Your Success Podcast, I’m joined by Jenny Roth, a relationship-first copywriter who’s helped hundreds of female founders simplify their email marketing and get better results—without needing a huge list. We unpack how to shift away from outdated “volume-over-value” tactics and into a smarter, more aligned approach rooted in trust, storytelling, and strategic timing.
Jenny shares why some of the best sales emails are the ones that sound most like you, what to send when you’re not launching, and how to turn even a tiny list into a profitable one. We also explore pre-launch strategy, content planning, and the mindset shifts that help you finally enjoy writing emails (yes, really!).
Whether you’re in a launch season or just looking to build stronger connections between sales, you’ll walk away with easy-to-implement tips for email success—starting now.
Key Takeaways:
[5:30] Why email feels intimidating—and how mindset drama holds people back from starting
[8:00] The myth of instant sales—and how to structure an intentional email strategy
[11:25] How a small list can actually work to your advantage (Jenny shares her own story)
[13:59] Why launching quarterly—even with evergreen offers—can boost momentum and clarity
[15:34] What the pre-launch phase really is (and how to use it to prep your audience)
[17:55] How to talk about your offer before you “launch”—without being pushy
[20:17] Afraid of sending too many emails? Jenny’s perspective will calm that fear
[23:58] The power of relationship-based emails—and how to send them when you’re not launching
[24:45] 3 creative ways to build community and engagement through regular emails
[26:57] Why personal storytelling can dramatically improve open rates and connection
[31:04] Jenny’s boldest business decision—and how imperfect action helped her succeed
Resources Mentioned in this episode:
- Jenny Roth’s Free Resource: Download Jenny’s Relationship-Based Email Templates + Calendar Toolkit to simplify what to send and when: https://jennyrothcopywriting.com/email-freebie
- The ROCS Method by Melanie Benson: Create magnetic, click-worthy titles using my free checklist: MelanieBenson.com/method
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