The Dark Side of Heart-Centered Entrepreneurship
The Heart Centered Entrepreneur
Release Date: 05/27/2025
The Heart Centered Entrepreneur
Visit today's blog post . Pretend I’m your next potential client, ready to pay in full for your $5K offer. What would I want from you? This episode was inspired by a recent hire I made and taking 10+ sales calls in a short span. It reminded me what actually matters when someone’s deciding to work with you—and it's probably not what you think. I’m sharing a note I created from the perspective of your future client. Things like: I want you to believe in me even when I don't. I want to be challenged. I want to be respected and treated with kindness and grace. I want you to be secure....
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Visit today's blog post . Ever feel totally scattered trying to show up for everything—from marketing to delivery, from your family to your clients, from selling to serving? In this episode, I’m diving into something I see all the time with heart centered entrepreneurs (and feel myself too): constant context switching. That back-and-forth between life and business, between action and planning, between serving and showing up… it’s exhausting. And it’s the hidden reason so many capable business owners are stuck, spinning, or secretly thinking about quitting. If you’ve been...
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Visit today's blog post . In this episode, I share a personal story about saying yes to a kid’s field trip—and the reminder I got when they said, “Mom, I’m sad you couldn’t make the last one.” Whether you’re working a 9–5, no job, full-time biz, or part-time biz, you can’t do it ALL, all the time without burning out. I dive into why pretending you should be able to do everything is exhausting, why boundaries around your work hours are essential, and how respecting those boundaries gives you the actual freedom to unplug and enjoy life. –– Connect with Anna on...
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Visit today's blog post . What happens when someone doesn’t show up to my sales call? I recorded this podcast—with my sweet daughter on my lap instead. It might sound wild, but no-shows don’t bug me at all. And in this episode, I’m sharing exactly why. This mindset is 100% the reason why I’m able to make money year-round, while building a sustainable heart centered business, and feeling REALLY GOOD about it. This is also the mindset that keeps so many women stuck in corporate making $75K a year feeling “good”, when they could be making $300K with half the effort—if...
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Visit today's blog post . In this episode, I’m sharing the two most important things you need to say after you listen to your potential client’s challenges on a sales call if you want it to convert into actual cash. I’m breaking down what to say (and what not to assume) to confidently close more sales with aligned clients. Plus, I share a wild story about a sales experience I had recently that reminded me exactly what not to do. This episode is super important for heart centered entrepreneurs- especially if you’ve been guilting yourself around visibility or struggling to convert...
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Visit today's blog post . Let’s call this what it is: the dark side of heart-centered entrepreneurship. Having a big heart is a gift—but sometimes, it holds us back. As heart-centered women, we care deeply. As ambitious women, we dream big, move fast, and aim high. But the dark side of that combo? We can be brutal with our past selves. In this episode, I’m sharing some very personal reflections from the last six months—specifically what’s come up for me in therapy around my divorce—and how regret can show up even in moments of success (like when a client hit a big income goal...
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Visit today's blog post . Often, a thought like “I think I should quit” isn’t really about quitting—it’s a cry for help. A signal that something needs to shift. In this episode, I’m talking about why we need to stop treating that urge like it’s a bad thing. "Quitting", whether on the macro or micro level, doesn’t make you a failure. In fact, putting letting go on the table (and either shifting to something more aligned or choosing it again after reevaluating) can be the most empowered move you make. You’re allowed to leave things behind—without fear, without...
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Visit today's blog post . In this episode, I’m talking (and teasing a little 😆) about the “worst to best” ways to make money online, and how this kind of thinking is exactly what keeps so many women from scaling in a way that actually works for them. Because the truth is, the best business model is the one that fits your personality, your energy, and your actual life. Whether you love connecting and coaching on Zoom, creating course content, or getting stuff done behind the scenes, this episode is here to help you define your version of scaling success. For me, that means: ✔️...
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Visit today's blog post . In 2019, my partner and I had debt, and I felt HEAVY about it. ❤️🩹 That shame kept my head in the sand for a long time… until I started saving for my $20k freedom fund. That’s when everything started to shift. In today’s episode, I’m sharing why I believe financial freedom doesn’t have to be complicated. It’s just TWO simple steps: Start building your $20k freedom fund to create stability, safety, abundance, regulation, and peace. Do the next most important thing based on your unique situation and values. Because when you create...
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Visit today's blog post . In this week’s episode, I’m sharing a little pep talk for anyone who’s ever felt like they should be able to do it all on their own. I used to think that one day I’d “graduate” from needing support. But what I’ve learned is… I actually don’t want to do this alone. When I’m supported, I feel more grounded. I move faster. I have more fun. And I stay in momentum, even when life is lifing. In this episode, I’m giving you a behind-the-scenes look at why I still invest in coaching, what kind of support I prioritize now, and showing you what kind...
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Let’s call this what it is: the dark side of heart-centered entrepreneurship.
Having a big heart is a gift—but sometimes, it holds us back. As heart-centered women, we care deeply. As ambitious women, we dream big, move fast, and aim high. But the dark side of that combo? We can be brutal with our past selves.
In this episode, I’m sharing some very personal reflections from the last six months—specifically what’s come up for me in therapy around my divorce—and how regret can show up even in moments of success (like when a client hit a big income goal but asked, “Why did it take me so long?”).
This is a conversation about self-forgiveness, freeing up emotional real estate, and remembering that your past self got you here. If you’ve been hard on yourself or feel like you “should be further along,” this one’s for you.
There’s nothing wrong with your timeline. There’s no behind. There’s just the next brave choice you’re willing to make. ❤️
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Connect with Anna on Instagram: @heartcentered.entrepreneur