The Heart Centered Entrepreneur
Welcome to The Heart Centered Entrepreneur Podcast, hosted by Anna Rapp. I want you to live in abundance in your business, happiness, and the impact you make. I'm here to help you build your business with proven tips and mindset hacks that will ultimately help you make more money with heart.
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Motherhood and Mental Health with Liz Kent
08/05/2025
Motherhood and Mental Health with Liz Kent
Visit today's blog post . Pull out your coffee cup because in this episode, I’m sharing real motherhood confessions alongside my amazing guest, Liz Kent. Liz specifically helps therapists and wellness providers grow their businesses, so if you're heart centered (like I know you are), you're going to love our honest convo today. ❤️ –– Connect with Anna on Instagram:
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11 Years of Entrepreneurship with Chantelle Davis-Gray
07/29/2025
11 Years of Entrepreneurship with Chantelle Davis-Gray
Visit today's blog post . In this week’s episode, I’m thrilled to welcome back my amazing friend and client Chantelle Davis-Gray. It's been a joy to coach her for over 10 years now! YES, before my daughter was born. When we met, she was doing health coaching and shortly after pivoted to website design and has been adding more graphic beauty into the world ever since! She is celebrating 11+ years in her website design business, and in this episode, she’s dropping some amazing tips and insights on what it takes to sustain entrepreneurship with your values/integrity and JOY intact! She is also launching an amazing card deck of affirmations for entrepreneurs, I can't WAIT to get my hands on one! If you're craving some biz bestie real-talk about the ups and downs of entrepreneurship and making biz friends, you're going to love this chat. –– Connect with Anna on Instagram:
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Live Coaching: Hiring 101
07/22/2025
Live Coaching: Hiring 101
Visit today's blog post . In this week’s episode, I’m taking you behind the scenes of a real coaching call with my amazing client Christina, who’s growing her business and getting ready to make her next hire. This episode will help you navigate the mindset, strategy, and trust it takes to build a team that works for your business and life. Growing your team isn’t always easy, but it’s so important, because you can’t build a sustainable 3 days a week, six-figure biz WITHOUT support. If you’re in the season of making your first (or next) hire, this episode will make it easier. Tune in to hear me coach Christina, I know it will help you too! –– Connect with Anna on Instagram:
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Awakened After 40: Aging with ADVENTURE with Marissa Axell
07/15/2025
Awakened After 40: Aging with ADVENTURE with Marissa Axell
Visit today's blog post . One of my biggest secrets to getting my clients a lot of results, and having MY business continually growing on a 3 day work week... Is having a LIFE outside my business that INSPIRES me to work only 3ish days a week. Traveling with my kids, dancing 5+ hours a week, doing pilates... I remember a time when it felt impossible to make time for things outside of work and motherhood. Today, Marissa and I are having a conversation about smashing the patriarchy one 5 minute block at a time. Every time you take up space. Every time you prioritize your mental and physical health. Marissa is one of the best cycling coaches in the world. She helps women say yes to adventure later in life, and see what it looks like to have ENERGY and HEALTH after 40 when we are experiencing perimenopause. You're going to love Marissa, her story and her passion. –– Connect with Anna on Instagram:
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Get Clients in Any Economy
07/08/2025
Get Clients in Any Economy
Visit today's blog post . San Diego had a massive and amazing turnout to the 'No Kings' protests - I am so proud of my city. We are in uncertain times for sure, politically and economically. And in this episode, I’m sharing some real talk about how to make it through and make money in hard times. Here’s what I know to be true… Even in a “bad” economy, the hardest days in my business are still better than the “best” days I had working a traditional 9–5. I share about the importance of designing your business and life to operate so that your baseline income works in any economy. I also talk about how to GROW AND THRIVE in this economy if you want to match your results from before. Plus, a tiny gratitude practice you can do for your business. –– Connect with Anna on Instagram:
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A Letter From Your Next $5K Client
07/01/2025
A Letter From Your Next $5K Client
Visit today's blog post . Pretend I’m your next potential client, ready to pay in full for your $5K offer. What would I want from you? This episode was inspired by a recent hire I made and taking 10+ sales calls in a short span. It reminded me what actually matters when someone’s deciding to work with you—and it's probably not what you think. I’m sharing a note I created from the perspective of your future client. Things like: I want you to believe in me even when I don't. I want to be challenged. I want to be respected and treated with kindness and grace. I want you to be secure. I want you to be confident. I want you to be a leader I can look up to. We’ll dive into the BIGGEST things you can embody on a call (spoiler alert: you're natural at them!!) to close more sales faster and to attract more sales calls too. –– Connect with Anna on Instagram:
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You’re Not Lazy, You’re Overloaded
06/24/2025
You’re Not Lazy, You’re Overloaded
Visit today's blog post . Ever feel totally scattered trying to show up for everything—from marketing to delivery, from your family to your clients, from selling to serving? In this episode, I’m diving into something I see all the time with heart centered entrepreneurs (and feel myself too): constant context switching. That back-and-forth between life and business, between action and planning, between serving and showing up… it’s exhausting. And it’s the hidden reason so many capable business owners are stuck, spinning, or secretly thinking about quitting. If you’ve been feeling overwhelmed or stretched thin, this conversation will help you create more flow, ease, and alignment in how you work, so you can make more income this summer without burning out. –– Connect with Anna on Instagram:
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“Being Flexible” Is Burning You Out
06/17/2025
“Being Flexible” Is Burning You Out
Visit today's blog post . In this episode, I share a personal story about saying yes to a kid’s field trip—and the reminder I got when they said, “Mom, I’m sad you couldn’t make the last one.” Whether you’re working a 9–5, no job, full-time biz, or part-time biz, you can’t do it ALL, all the time without burning out. I dive into why pretending you should be able to do everything is exhausting, why boundaries around your work hours are essential, and how respecting those boundaries gives you the actual freedom to unplug and enjoy life. –– Connect with Anna on Instagram:
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The Mindset That Made Me Rich (and Present)
06/10/2025
The Mindset That Made Me Rich (and Present)
Visit today's blog post . What happens when someone doesn’t show up to my sales call? I recorded this podcast—with my sweet daughter on my lap instead. It might sound wild, but no-shows don’t bug me at all. And in this episode, I’m sharing exactly why. This mindset is 100% the reason why I’m able to make money year-round, while building a sustainable heart centered business, and feeling REALLY GOOD about it. This is also the mindset that keeps so many women stuck in corporate making $75K a year feeling “good”, when they could be making $300K with half the effort—if they can just tolerate this one shift I’m going to talk about today. It’s a deep conversation, so buckle your seatbelt and get ready for a breakthrough. And don’t miss the fairytale my daughter and I tell at the end. –– Connect with Anna on Instagram:
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Talk Less and Close More Sales
06/03/2025
Talk Less and Close More Sales
Visit today's blog post . In this episode, I’m sharing the two most important things you need to say after you listen to your potential client’s challenges on a sales call if you want it to convert into actual cash. I’m breaking down what to say (and what not to assume) to confidently close more sales with aligned clients. Plus, I share a wild story about a sales experience I had recently that reminded me exactly what not to do. This episode is super important for heart centered entrepreneurs- especially if you’ve been guilting yourself around visibility or struggling to convert warm leads. Sales is the #1 SKILL that heart centered women need to LEARN AND MASTER. And it’s the one that has served me the MOST in business- because it means I don’t have to rely on someone else to sell or market for me. I know how to do it in a way that feels aligned and genuine. Whether you’re newer to sales or just ready to start closing more of your warm leads, this episode will shift how you show up on calls—with confidence, clarity, and heart. ❤️ –– Connect with Anna on Instagram:
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The Dark Side of Heart-Centered Entrepreneurship
05/27/2025
The Dark Side of Heart-Centered Entrepreneurship
Visit today's blog post . Let’s call this what it is: the dark side of heart-centered entrepreneurship. Having a big heart is a gift—but sometimes, it holds us back. As heart-centered women, we care deeply. As ambitious women, we dream big, move fast, and aim high. But the dark side of that combo? We can be brutal with our past selves. In this episode, I’m sharing some very personal reflections from the last six months—specifically what’s come up for me in therapy around my divorce—and how regret can show up even in moments of success (like when a client hit a big income goal but asked, “Why did it take me so long?”). This is a conversation about self-forgiveness, freeing up emotional real estate, and remembering that your past self got you here. If you’ve been hard on yourself or feel like you “should be further along,” this one’s for you. There’s nothing wrong with your timeline. There’s no behind. There’s just the next brave choice you’re willing to make. ❤️ –– Connect with Anna on Instagram:
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What the Urge to Quit Is Really Telling You
05/20/2025
What the Urge to Quit Is Really Telling You
Visit today's blog post . Often, a thought like “I think I should quit” isn’t really about quitting—it’s a cry for help. A signal that something needs to shift. In this episode, I’m talking about why we need to stop treating that urge like it’s a bad thing. "Quitting", whether on the macro or micro level, doesn’t make you a failure. In fact, putting letting go on the table (and either shifting to something more aligned or choosing it again after reevaluating) can be the most empowered move you make. You’re allowed to leave things behind—without fear, without guilt, and without spiraling into “maybe I’m not good enough.” You didn’t build a business to be stuck in a different kind of hamster wheel. The point is to create money, freedom, and a life that reflects your values. –– Connect with Anna on Instagram:
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Lies You’ve Been Told About Scaling Your Business
05/13/2025
Lies You’ve Been Told About Scaling Your Business
Visit today's blog post . In this episode, I’m talking (and teasing a little 😆) about the “worst to best” ways to make money online, and how this kind of thinking is exactly what keeps so many women from scaling in a way that actually works for them. Because the truth is, the best business model is the one that fits your personality, your energy, and your actual life. Whether you love connecting and coaching on Zoom, creating course content, or getting stuff done behind the scenes, this episode is here to help you define your version of scaling success. For me, that means: ✔️ More money each year ✔️ Fewer hours and more flexibility ✔️ Clients who feel more aligned than ever That is scaling to me. Getting to choose my revenue stream for delivery, and getting to choose the marketing source. Let’s talk about what it means to build a business that supports your life, not consumes it. –– Connect with Anna on Instagram:
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Easily Erase Your Debt
05/06/2025
Easily Erase Your Debt
Visit today's blog post . In 2019, my partner and I had debt, and I felt HEAVY about it. ❤️🩹 That shame kept my head in the sand for a long time… until I started saving for my $20k freedom fund. That’s when everything started to shift. In today’s episode, I’m sharing why I believe financial freedom doesn’t have to be complicated. It’s just TWO simple steps: Start building your $20k freedom fund to create stability, safety, abundance, regulation, and peace. Do the next most important thing based on your unique situation and values. Because when you create stability first, all the other steps get lighter. I’m diving into how I approached learning about money, releasing shame around debt, and why your financial challenges are not your identity. If you’re ready to feel safer, stronger, and more free around money, this episode is for you. –– Connect with Anna on Instagram:
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You Don’t Have To Do It All Alone (BTS of the Sell with Heart Mastermind)
04/29/2025
You Don’t Have To Do It All Alone (BTS of the Sell with Heart Mastermind)
Visit today's blog post . In this week’s episode, I’m sharing a little pep talk for anyone who’s ever felt like they should be able to do it all on their own. I used to think that one day I’d “graduate” from needing support. But what I’ve learned is… I actually don’t want to do this alone. When I’m supported, I feel more grounded. I move faster. I have more fun. And I stay in momentum, even when life is lifing. In this episode, I’m giving you a behind-the-scenes look at why I still invest in coaching, what kind of support I prioritize now, and showing you what kind of support you can receive inside the Sell with Heart Mentorship and Mastermind (which is officially OPEN for enrollment for the July round). If you’ve been craving more guidance, more grounding, or just more support in your corner from a coach who gets it- this one’s for you. –– Connect with Anna on Instagram:
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What's Working in 2025 on Social Media?
04/22/2025
What's Working in 2025 on Social Media?
Visit today's blog post . Have you heard of the ‘engagement funnel’? In this episode, I’m breaking down the exact types of content that are helping me sign clients right now—and how you can simplify your strategy to create content that converts faster. You’ll learn about the engagement funnel (yes, it still works in 2025!), your 'content personality', and the 4 KEY types of content to create to sign more clients this quarter. In my opinion, the most important of the four is AUTHENTICITY content. ❤️I’ll also share my own examples of what’s working, from fully owning your wins, to sharing your opinions, and telling your story. –– Connect with Anna on Instagram:
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The Secret Sauce to More Energy (and More Cash Flow!)
04/15/2025
The Secret Sauce to More Energy (and More Cash Flow!)
Visit today's blog post . In this episode, I’m sharing a little vacation update (including my favorite favorite part of the Disney cruise!), plus the exact things I do on my days off to fill up my energy tank—without the guilt of not working. I’m also coaching YOU through creating your mental/emotional energy-creator list, which is the secret sauce to increasing your capacity for attracting more money and clients this quarter. If you’ve been thinking about bringing in more cash but are dreading the energy it will take to serve more clients—this episode is for you! –– Connect with Anna on Instagram:
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Lazy & Brave Marketing
04/08/2025
Lazy & Brave Marketing
Visit today's blog post . In this episode, I’m diving into two distinct energies in marketing: lazy and brave (magnetic) versus energetic and shy (inviting). Neither option is wrong, and honestly, I switch between the two depending on the season I’m in to keep my marketing and cash flow consistent year-round. 75% of the time, I lean into one, and 25% of the time, I lean into the other—can you guess which one? In this episode, I’m sharing how I use these two energies in my own marketing and how they help me stay aligned, save time, and attract clients effectively. I’m also going to help you figure out which energy you’re in right now and how to embrace it to work for you. –– Connect with Anna on Instagram:
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Why More Time Won’t Fix Your Overwhelm (and What Will)
04/01/2025
Why More Time Won’t Fix Your Overwhelm (and What Will)
Visit today's blog post . What if the secret to getting more done wasn’t working longer hours—but actually shrinking them? In this episode, I’m sharing why mental energy can be the real limiting factor in your business (not time!) and how working less can actually help you feel more productive. I go into detail on how to create the gold ticket of more mental energy and capacity, even if you’re feeling completely spent. This episode will be so relevant and helpful for you as you’re working to make more MONEY with the time/energy you DO have. –– Connect with Anna on Instagram:
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What I Wish I Knew Before Hiring My First VA
03/25/2025
What I Wish I Knew Before Hiring My First VA
Visit today's blog post . In this episode, I’m sharing my top, super practical tips for hiring your first VA so you can start building the support you need as your business grows. This is everything I wish someone had told me—because feeling truly supported changes everything. I want to show you what is POSSIBLE for you in feeling supported. So supported in your business that you can work a 3-day work week and make $300k a year. Over the past eight years, I’ve learned so much about building a team, both in my own business and by helping dozens of clients hire and manage theirs. You deserve amazing support—so you can make a ton of money AND have a light, peaceful life along the way. ❤️ –– Connect with Anna on Instagram:
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Intermediate Newbie: The Hidden Gift of the Messy Middle of Biz Growth
03/18/2025
Intermediate Newbie: The Hidden Gift of the Messy Middle of Biz Growth
Visit today's blog post . The messy middle of business growth often feels like it’s the most challenging—and the least talked about. It’s that awkward in-between phase where you’re taking action but not where you want to be yet. Maybe you're going from a successful career to starting from scratch in your business, and it's taking longer than you'd like, and you're not QUITE a newbie but also not making near the amount of money you want to be making. Maybe you have a successful business but you're at a plateau or have had a setback or are launching something different or new, and now there are more people WATCHING you and it feels like pressure. The messy middle of STRETCHING to a new goal can feel super vulnerable. Today, I’m breaking down why this stage feels so vulnerable, how childhood experiences might make it even trickier, and what you can do to move through it with more ease. Being a newbie/in growth mode is HARD but it’s also rewarding when you see that LIVING BRAVELY is part of what makes entrepreneurship fun. –– Connect with Anna on Instagram:
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Why I Chose a Tiny Studio After My Divorce
03/11/2025
Why I Chose a Tiny Studio After My Divorce
Visit today's blog post . When I moved out of my parents' house after my divorce, I lived in a 350-square-foot studio—not just to save money, but because it felt safe. It was small, in my control, and I could sleep near my kids. And STILL, I bought an extra lock for the door. That’s how fried my nervous system was. My sense of safety was shattered. I knew I was overreacting in a way—but I LET MYSELF, because that’s what made me feel safe. And I’m so glad I did - because that's what helped me feel safe enough to take the ACTION that made me feel long term safe. In this episode, I’m sharing what that season of my life taught me about safety, control, and trusting yourself as you navigate change—and how these same lessons translated into growing my business. If you're struggling right now, the answer isn't to make it harder. It's to make it simpler, easier, and more supported with community. More than anything, I hope this week’s episode gives you permission to see that I am SUPER imperfect—but I still let myself make a lot of money along the way. –– Connect with Anna on Instagram:
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Simplicity in Design with RuthAnn Rafiq
03/04/2025
Simplicity in Design with RuthAnn Rafiq
Visit today's blog post . Money thrives in simplicity. Peace is attracted to simplicity. Ease is built on simplicity. But if simplicity is so powerful, why does it feel so hard? In this episode, I’m joined by my friend, designer, and client RuthAnn Rafiq of R Artspace, who specializes in brand and web design for heart-centered entrepreneurs. We talk about the mindset behind simplicity, the power of visuals in attracting dream clients, and why getting support can make ALL the difference in building a thriving business. RuthAnn also created my brand and website, and I can’t wait for you to hear her insights on how to create a brand that feels aligned and converts. –– Connect with Anna on Instagram:
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Motherhood & Mental Health with Maranda Bower
02/25/2025
Motherhood & Mental Health with Maranda Bower
Visit today's blog post . Anna Rapp, Founder of the Heart Centered Entrepreneur Podcast started this movement to provide training and resources for ambitious female entrepreneurs who want to create complete financial stability and their version of a happy, boring dream life. Anna interviews women from around the globe to inspire and educate her audience. In this week’s episode, she sits down with Maranda Bower, the CEO and Founder of Postpartum University® which is dedicated to redefining maternal well-being through her expertise in biology, nutrition, and perinatal mental health. As a bestselling author and founder of the Postpartum Nutrition Certification Program, her work supports professionals worldwide in transforming postpartum care. Maranda couples her passion and brilliant expertise in biology and nutrition with her dedication to redefining maternal well-being. Tune in for a conversation all about navigating the balance of entrepreneurship with motherhood! –– Connect with Anna on Instagram:
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Building a Podcast Management Business While Traveling with Alexis Archuleta
02/18/2025
Building a Podcast Management Business While Traveling with Alexis Archuleta
Visit today's blog post . Anna Rapp, Founder of the Heart Centered Entrepreneur Podcast started this movement to provide training and resources for ambitious female entrepreneurs who want to create complete financial stability and their version of a happy, boring dream life. Anna interviews women from around the globe to inspire and educate her audience- so tune into this week’s episode where she interviews Alexis Archuleta, a Podcast Manager who helps busy entrepreneurs, thought leaders, and creatives craft impactful podcasts. Alexis specializes in podcast launches and ongoing management, combining professional audio, engaging video, and seamless workflows to save her clients time and boost their visibility. She has the kindest presence and has an amazing story and business. In this episode, Alexis takes us behind the scenes of working remotely and traveling as a Podcast Manager, plus the mindset shifts that have helped her grow a sustainable, heart-centered business. If you're a done-for-you boss, you’re curious about launching a podcast or making your current one way easier to manage, this episode is for you! –– Connect with Anna on Instagram:
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Somatic Visibility and Overcoming Confidence Blocks with Shawne Arceneaux
02/11/2025
Somatic Visibility and Overcoming Confidence Blocks with Shawne Arceneaux
Visit today's blog post . Anna Rapp, Founder of the Heart Centered Entrepreneur Podcast started this movement to provide training and resources for ambitious female entrepreneurs who want to create complete financial stability and their version of a happy, boring dream life. Anna interviews women from around the globe to inspire her audience- so tune in this week where she interviews Shawne Arceneaux, a Somatic Visibility Coach, Business Mentor, and CEO of AlignWell Collective. Shawne helps coaches and healers feel safe to be seen, embrace their authentic voice, and grow their businesses with aligned strategies and sustainable systems. Visibility can feel overwhelming, especially for heart-centered entrepreneurs who want to show up authentically without burning out. This episode explores how somatic work supports visibility, why regulation is key to showing up with confidence, and the power of storytelling in business. Shawne also shares a simple pre-visibility ritual to help you feel grounded and connected to your vision. If you've been feeling stuck when it comes to getting more VISIBLE online, tune in for a conversation that blends somatics, trust, and practical steps for showing up as your fullest self in business. –– Connect with Anna on Instagram:
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Sign More Clients When You Memorize These 5 Simple Things
02/04/2025
Sign More Clients When You Memorize These 5 Simple Things
Visit today's blog post . Has anyone ever asked you a detail about your program (like your price or what it includes) and you had to look it up? I have! In this episode, I’m sharing one of the EASIEST things you can do to make more money / sales this quarter - TRULY. We’re diving into how memorization—done in a natural, grounded way—can help you feel more calm and confident when you’re having sales calls with those dreamy clients. I’ll take you through how memorizing five key aspects of my sales process made sales SO much easier for me. By internalizing what to say when I was calm and clear-headed, I could show up as my best self, have better conversations, and feel completely aligned with my offers. Tune in as I walk you through the five things that will make your sales process more streamlined, authentic, and effective. –– Connect with Anna on Instagram:
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My Embarrassing Money Mistake (and Why It’s Okay!)
01/28/2025
My Embarrassing Money Mistake (and Why It’s Okay!)
Visit today's blog post . I’ve got an embarrassing money mistake to share with you- and no, it’s not the $280 I paid a guy for five minutes of landscaping. What’s embarrassing is that he made it seem like a massive job, and I totally believed him. (First-time homeowner over here!) But here’s the thing: I don’t know a single business owner or woman who hasn’t made a money “mistake”. It happens to ALL of us, and they’re a normal part of growing and learning in business (and life). I want to talk about them to help release the shame we often carry. In this episode, I’m sharing my story and some of the situations I’ve helped other women navigate—from acquiring business debt, to buying a course you’re disappointed by… and more! Mistakes happen, they don’t define us. Let’s release the shame, learn from our experiences, and not let them hold us back. 💛 –– Connect with Anna on Instagram:
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You Don’t Owe The Internet Anything
01/21/2025
You Don’t Owe The Internet Anything
Visit today's blog post . In this episode, I dive into a topic that so many heart-centered entrepreneurs experience. If you’ve ever felt guilty for taking a break from posting on social media or skipping an email to your list, this pep talk is for you. I share a gentle list reminding you of things you’re “allowed” to do in your business—like changing your mind, taking time off, or prioritizing what feels aligned. Consider this episode your permission slip to make decisions and run your business in a way that truly serves you and your clients. Let’s release the guilt, focus on what really matters, and take aligned action in business. Remember, you don’t owe the free internet anything. –– Connect with Anna on Instagram:
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6 Truths About Long Term, Stable Money In Business
01/14/2025
6 Truths About Long Term, Stable Money In Business
Visit today's blog post . In today’s episode, I’m diving into the most damaging beliefs the online space has given us as women when it comes to money—and how we can rewrite them for good. I’m sharing honest truths about making money, saving money, and, most importantly, letting that money bring you peace, stability, and happiness. I’ll also walk you through some of my biggest money wins from 2024 (like maxing out my retirement fund!) and six powerful money truths to shift your mindset as we step into the new year. If you’ve ever felt pressure to hit certain income milestones, guilt about spending on what makes you happy, or stuck in the hustle to create “passive income,” this episode will be a refreshing perspective on redefining wealth. –– Connect with Anna on Instagram:
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