The Art Marketing Podcast
Join us for an insightful conversation with talented photographer John Kennington, who shares his journey of transitioning to full-time photography and the art of selling at shows. With over 50 years of experience, John discusses his strategies for capturing customer emails, the importance of storytelling in his work, and how he balances online sales with in-person events. Discover the challenges and rewards of being a "road warrior" in the art world, and learn valuable tips for aspiring photographers looking to make their mark. Tune in for a wealth of knowledge and inspiration! (00:00)...
info_outline Artist Bob GherardiThe Art Marketing Podcast
Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Gherardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and found his niche with crows and ravens, leading to a remarkable $30,000 weekend in sales. Tune in to learn valuable insights on pricing, building connections, and the importance of stepping out of your comfort zone in the art world. Whether you're an emerging artist or a seasoned pro, Bob's story is sure to motivate and...
info_outline Artist Perry MilouThe Art Marketing Podcast
Join us for an inspiring conversation with artist Perry Milo, who shares his journey from street selling to becoming a successful full-time artist. Discover how he leverages social media, guerrilla marketing, and philanthropic endeavors to turn his passion for art into a thriving business. Perry discusses the importance of building connections, being prolific, and the strategies that have helped him navigate the art world. Whether you're an aspiring artist or simply curious about the creative process, this episode is packed with valuable insights and motivation. (00:00) - Turning Passion into...
info_outline Artist Kimberly CammerataThe Art Marketing Podcast
Join us in this enlightening episode as we dive into the inspiring journey of artist Kimberly Camerata, who transitioned to a full-time art career in 2017. Discover how she navigates the challenges of marketing her work, the importance of consistency in engagement, and the impact of introducing new product lines like petite originals and merchandise. Kimberly shares valuable insights on building relationships with her audience and the power of storytelling in her art. Tune in for practical tips on leveraging social media and maintaining a thriving creative business! (00:00:00) -...
info_outline Artist Betsy MaeThe Art Marketing Podcast
Join us for an inspiring conversation with Gen Z artist Betsy Mueller, also known as Betsy Mae on Instagram. In this episode, we dive into her journey from a high school freshman painting for fun during COVID to building a thriving art business with impressive sales on Etsy and social media. Discover how she navigates the challenges of balancing college life with her passion for art, her unique marketing strategies, and her insights on connecting with a younger audience. Tune in to learn how Betsy is shaping her future as a full-time artist while still in school! (00:00) - Unexpected...
info_outline Artist Brien ColeThe Art Marketing Podcast
Artist Brien Cole’s unique niche in wine and bourbon art has captivated many, and he's here to share his journey, creative process, and marketing insights for aspiring artists. Stay tuned to hear how Brien balances his art with a full-time job and family life, and discover why his work is perfect for man caves, wine bars, and kitchens. Don't forget to like, subscribe, and hit the bell icon to catch all our future episodes! (00:00) Introduction and Excitement for the Interview (00:14) Discovering Brian Cole's Artistic Niche (01:41) The Journey to Becoming an Artist (04:11) Joining Art...
info_outline Photographer Derek EmgeThe Art Marketing Podcast
Derek Emgee, is a coastal and surf photographer based in San Diego. Derek shares his inspiring journey from a practicing lawyer to a successful photographer, transitioning from a service-based model to a fine art print business. Discover his tips on balancing passion with profitability, the impact of social media, and the importance of constantly innovating in the art world. (00:00) Turning Passion into Business: The Two Mountains (02:10) Introducing Derek: From Law to Photography (03:59) Derek's Journey: From Hobby to Career (05:46) The Art Storefronts Experience (09:23) The Power of...
info_outline Artist Kelly CorbettThe Art Marketing Podcast
In this podcast interview, Patrick speaks with Kelly Corbett, a talented landscape painter based on Vancouver Island, Canada. They discuss Kelly's journey from being a professional photographer to becoming a full-time artist with a successful online presence and substantial local following. Kelly shares insights into her marketing strategies, including her growth on Instagram, the importance of consistent social media engagement, and the benefits of painting publicly. They also touch on the challenges and rewards of managing a balance between art and personal life. (00:00) Introduction to...
info_outline Photographer Dan SundhalThe Art Marketing Podcast
Photographer and artist Dan Sundahl started his art career on the advice of his therapist. Art was meant to be a vehicle of healing. It just so turns out this journey back to health propelled him towards a successful niche and he has not looked back since. Watch the interview on Youtube (01:20) Meet Dan Sundahl: The Artist Behind the Niche (02:29) Dan's Unique Origin Story (04:14) The Emotional Impact of Dan's Art (05:49) Creating and Connecting Through Art (07:58) The Journey to Success (12:58) The Business of Art (21:29) Growth and Future Plans (23:05) Managing Art and Social...
info_outline Artist Betty FranksThe Art Marketing Podcast
Betty started her art business in her mid 50’s and a few years later had a 6 figure per year business. This is her story and advice for artists looking to do the same. Watch this episode on Youtube (00:00) Introduction to Betty Franks' Artistic Journey (02:22) Interview with Betty Franks Begins (03:15) Betty Franks' Unique Artistic Style (05:10) Betty's Journey to Finding Her Style (13:19) Starting a Business and Marketing Art (15:51) Diversifying Income Streams (22:44) Online Teaching and Course Creation (26:09) Pricing Art and Catering to Audience (28:22) Annual Art Pricing Strategy...
info_outlineJoin us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Gherardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and found his niche with crows and ravens, leading to a remarkable $30,000 weekend in sales. Tune in to learn valuable insights on pricing, building connections, and the importance of stepping out of your comfort zone in the art world. Whether you're an emerging artist or a seasoned pro, Bob's story is sure to motivate and encourage you on your own artistic journey!
(00:00) - Introduction and Artist's Journey
(05:30) - Transition to Fine Art and Early Challenges
(10:00) - Rediscovering Art and Joining Art Storefronts
(15:00) - Finding a Niche and Art Fairs
(20:00) - Sales Strategies and Pricing
(25:00) - Online Sales and Marketing Efforts
(30:00) - Reflections on Growth and Future Goals
(35:00) - Black Friday and Holiday Marketing Plans
Bob's Website
https://www.gherardi.com/
Bob's Instagram
https://www.instagram.com/bobgherardi/
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