The Art Marketing Podcast
Fabric artist triples revenue to $25K using one Instagram hack after losing 3,000 followers overnight Karen Payton lost her Instagram following but discovered Facebook groups were her goldmine. She shares how pivoting to the Grateful Dead niche, embracing custom commissions, and nurturing superfans built her $25K/year fabric art business. Key Topics: - The Instagram hack that forced a profitable pivot - Song commissions: Turn lyrics into best-selling art - Building superfans who share every post for 2+ years - Why "it's supposed to be hard" is actually good advice - From $9K to $25K using...
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Hava shares her experiences with our new product, Voice Prints, and how it has transformed her approach to creating content, from artist statements to social media posts. We explore the importance of leveraging AI tools to streamline her workflow, especially as she prepares for the busy Q4 holiday season. Hava reveals her strategies for promoting her art, including her popular beta fish calendar and seasonal products, while also emphasizing the importance of connecting with her audience authentically. We also discuss her new podcast, "I Love Your Stories," where she engages in conversations...
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Lets dive into why your art might not be selling on Instagram and how to turn that around. Discover the importance of showcasing your personality alongside your artwork to connect with potential buyers. Learn actionable strategies to enhance your Instagram presence and maximize your reach this holiday season. Whether you're an emerging artist or a seasoned creator, this episode is packed with insights to help you thrive on the platform. Tune in and start transforming your Instagram strategy today! (00:00) - Introduction: Why Your Art Isn't Selling on Instagram (05:30) - The Importance of...
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Join me in an inspiring conversation with Court Whelan, a multifaceted photographer, podcaster, and conservationist. Court shares his journey from a pivotal internship in Belize to guiding eco-tours around the globe, all while capturing the beauty of nature through his lens. Discover how he blends his passion for photography and conservation, the challenges of the travel industry, and his strategies for growing his art business. Whether you're an aspiring photographer or a nature lover, this episode is packed with insights and inspiration! (00:00) - Introduction to Court Weyland (05:30) - The...
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Explore with me the crucial role of context in maximizing your experience with AI tools like ChatGPT. Discover how to transform your interactions from mundane to remarkable by leveraging techniques like prompt chaining and context engineering. Whether you're an artist looking to enhance your social media presence or simply curious about AI, this episode provides actionable insights to elevate your creative marketing strategies. Tune in and learn how to make your AI experience not just cool, but truly impactful! (00:00) - Introduction: Context is King (05:30) - The Aha Moment: Time to Wow...
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Get ready for Q4, join us as we dive into a 70-day art sales bootcamp, discussing the importance of effective frequency and how to prepare your marketing strategy for the upcoming holiday season. From balancing your time between creating and marketing to optimizing your pricing and leveraging social media, we cover essential tactics to ensure your art business thrives. Don't miss out on valuable insights and actionable tips to make this Q4 your best yet! (00:00) - Introduction to Q4 Preparation (05:30) - The Importance of Effective Frequency (10:00) - Economic Outlook for Q4 (15:00) -...
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Meet Scott Westmoreland, a talented Southern California-based artist with a rich background in the entertainment industry. Scott shares his journey from performing on Broadway to becoming a successful fine artist, discussing the challenges and triumphs of transitioning from corporate work at Disney to independent artistry. Discover his insights on the importance of creativity, the evolution of art marketing, and the impact of AI on the art world. Whether you're an aspiring artist or simply love art, this conversation is packed with valuable lessons and inspiration! (00:00) - Introduction to...
info_outlineThe Art Marketing Podcast
Join us in this episode of the Art Marketing Podcast as we dive into the crucial topics of consistency, motivation, and the importance of having a co-pilot in your creative journey. Discover staggering data that reveals how consistent marketing can dramatically impact your art sales, regardless of your current success level. We discuss the challenges artists face in maintaining consistency and share actionable insights to help you overcome self-doubt and get your work seen. Whether you're a seasoned artist or just starting out, this episode is packed with valuable strategies to elevate your...
info_outlineThe Art Marketing Podcast
In this episode of the Art Marketing Podcast, Nick and Pat dive deep into the ever-present challenge of confidence for artists and entrepreneurs. They discuss the importance of maintaining momentum during the summer selling season and how to leverage AI to enhance your art business. With practical tips and insights, they encourage listeners to take action, embrace new technologies, and prepare for the upcoming art selling opportunities. Tune in to discover how to boost your confidence and maximize your art sales this summer! (00:00) - Introduction and Overview (00:10) - The Reality of...
info_outlineThe Art Marketing Podcast
In this episode of the Art Marketing Podcast, we dive deep into the transformative power of AI for artists and creators. Discover how to leverage AI tools to streamline your art business, save time, and enhance your creative process. We share actionable prompts you can steal right now to elevate your marketing efforts and connect with your audience. Join us as we explore the future of AI in the art world and how you can stay ahead of the curve! (00:00) - Introduction to AI in Art Marketing (05:30) - The Future of AI and Its Impact (10:00) - Understanding Large Language Models (LLMs) (15:00) -...
info_outline The concept of being "too creative to ignore." I explore the origins of this phrase, share inspiring examples of artists who have successfully captured attention through their unique creativity, and discuss how we can leverage AI to enhance our social media presence.
(00:00:08) Introduction to Being Too Creative to Ignore
(00:00:21) What Does It Mean to Be Too Creative to Ignore?
(00:01:13) The Origin of the Concept
(00:02:48) Examples of Artists Who Are Too Creative to Ignore
(00:02:59) Spotlight on Andrew Scott
(00:04:44) Spotlight on Dave Pollitt
(00:06:09) Spotlight on Alejandro Cartagena
(00:07:55) The Impact of Being Too Creative to Ignore
(00:08:05) The Role of AI in Enhancing Creativity
(00:10:12) Early Days of AI Adoption
(00:11:48) The Transformative Power of AI
(00:12:09) Advocating for AI in Creative Businesses
(00:13:01) Making Your Social Media Posts Too Creative to Ignore
(00:14:05) Breaking Down the Concept for Action
(00:15:30) Creating Engaging Carousel Posts
(00:16:41) The Importance of Hooks in Social Media
(00:20:27) Crafting Creative Captions with AI
(00:24:09) Examples of Effective Social Media Posts
(00:26:17) Encouragement to Experiment with Creativity
(00:28:03) Conclusion and Call to Action
(00:28:35) Listener Appreciation and Feedback Request
Show Notes
Andrew Scott on IG
https://www.instagram.com/andrewscott_art
Dave Pollot on IG
https://www.instagram.com/davepollotart
Alejandro Cartagena
https://www.instagram.com/alexcartagenamex
Video on how to execute this tactic
https://www.instagram.com/p/DFYs0zhyCQQ/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
Signup for a free account on ArtHelper and use my jazzy coupon code which is POD. This will give you a free month of the Pro plan that has all the bells and whistles
Hooks for the first carousel slide
"The Last Person I Expected Just Critiqued My Art!"
"You’ll Never Guess Who Had Opinions About My Work!"
"My Art Got Critiqued by Someone Unexpected—Here’s What Happened"
"I Couldn’t Believe Who Shared Their Thoughts on My Art!"
"When [Insert a Famous Person’s Role/Name] Critiqued My Art, This Happened…"
"Guess Who Had the Nerve to Critique My Art!"
"This One Critique Changed Everything About My Art Journey"
"Someone Shocking Gave Me Art Feedback—And It Was Brutal!"
"My Art Was Critiqued by a Legend (Or So I Thought…)"
"What [Surprising Person] Said About My Art Will Leave You Speechless!"