The Art Marketing Podcast
A listener said their life isn't dramatic enough for a story. This episode proves them wrong — with 4 AI prompts you can try today. Every artist has a story. Hopper painted his loneliness. Morandi painted the same bottles for 40 years. Your story doesn't need to be dramatic — it needs to be yours. These 4 prompts use AI to interview you, pull your story out, and save it so every caption, bio, and email already knows who you are. In this episode: Why you can't see your own story (and why that's normal) Real artists with "boring" lives who became legends 4 copy-paste prompts to pull your...
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The most powerful skill you can learn in 2026 isn't Photoshop or marketing — it's typing what you want into a chatbot. Here's how to actually make AI work for your art business. Most artists get garbage results from AI because they skip one critical step: context. In this episode, I break down exactly how to create context files that turn generic AI into your personal assistant — plus a prompt that lets AI interview you to build the file automatically. In this episode: Why AI gives you garbage answers (it's blind, not dumb) The 15 context files every artist should consider building The...
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INTRO It's January. Everyone's planning. But most artists are tracking the wrong numbers—followers, likes, email subscribers, website traffic. In this episode, we cut through the noise and focus on the ONE metric that actually predicts everything else in your art business: new customers acquired per year. We'll cover: Why this single number matters more than anything else The "lineup problem" that keeps most artists stuck at 7-8 customers per year The 10x challenge: compete against your 2025 self, not other artists The compounding math that turns 70 customers into 1,500+ over 10 years Why...
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In 2026, everything is fake — fake content, fake influencers, fake engagement. But here's what's always been true: story is what takes "not selling" to "selling." Van Gogh died unknown with 900 paintings worth nothing. Frida Kahlo was overshadowed by Diego Rivera for decades. The Impressionists were literally mocked. Same artwork. Different story. In this episode, we look at what changed — and how you can apply the same framework to your art in the age of AI. Links Mentioned:
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Northern California oil painter Terry Sauve joins the Art Marketing Podcast to share how she's crushing it in what many are calling a tough economic year. Terry breaks down her path to a record-breaking $276,000 in sales — including $28,000 from her website alone and $23,000 in print sales. She talks about starting over at 29 after her mom said "I always thought you'd be an artist," training at the Academy of Art in San Francisco with masters like Brian Blood and Craig Nelson, and the slow-and-steady grind that replaced her decade-long wait to "be discovered." Terry gets...
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In this episode, we sit down with the creative powerhouse couple Jency and Aaron Hogan, who've built a thriving art business from their Louisiana home. Discover how these two artists balance their individual creative practices while supporting each other's artistic journeys. From Jency's vibrant mixed media paintings that explore themes of mental health and personal growth, to Aaron's stunning wildlife photography captured across the country, learn how they've created a sustainable creative life together. Connect with The Hogans: 🎨 Jency Hogan (Mixed Media Artist) Instagram: Linktree: ...
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ou know how sometimes you discover something so powerful, so game-changing, that you almost want to keep it to yourself? That's exactly what I've been doing with today's topic. But recent developments have made it impossible for me to stay quiet any longer. Look, if you're an artist who's tired of posting on Instagram and feeling like you're shouting into the void... if you're frustrated with how hard it is to get people to actually click that link in your bio, or start a real conversation, or – heaven forbid – give you their email address... then you need to hear what I'm about to...
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Your emails are landing in spam. Or worse—the promotions tab where they go to die. You've tried everything: better subject lines, different send times, smaller segments. Nothing works. But here's what nobody's telling you: Gmail doesn't care about any of that. They care about replies. And today, I'm showing you exactly how to get them 100+ Email Reply Ideas - your sandbox Get an Instagram Audit - I will be sure to be gently Speech to Text Ai Apps - take the voicepill & you will never look back Wisper Flow - most call it "Flow" Willow
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Here's an engaging episode intro for your podcast show notes: Episode Intro: Q4 is coming fast, and just like elite surfers who train all year for that monster swell, creative entrepreneurs need to be ready when the holiday buying season hits. But here's the thing – while those surfers need to maintain peak physical condition year-round, your marketing prep is actually much simpler (and thankfully doesn't involve cold plunges or giving up carbs). In this episode, we're diving deep into the one marketing channel you actually own and control: your email list. While social media algorithms can...
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Coming up on today's Art Marketing Podcast, I'm talking with Kristen Harvey - an artist who went from designing video games for Sega to hand-making greeting cards that essentially run her local Arizona market. Not prints, not originals - greeting cards. She's cellophane-wrapping each one, taking custom orders from shops, running what amounts to a mini factory from her studio. And here's the kicker: she charges $3 wholesale because for her, it's not about the card money - it's advertising. She worked full-time for five to six years while building her art business on farmer's market tables that...
info_outlineComing up on today's Art Marketing Podcast, I'm talking with Kristen Harvey - an artist who went from designing video games for Sega to hand-making greeting cards that essentially run her local Arizona market. Not prints, not originals - greeting cards. She's cellophane-wrapping each one, taking custom orders from shops, running what amounts to a mini factory from her studio. And here's the kicker: she charges $3 wholesale because for her, it's not about the card money - it's advertising. She worked full-time for five to six years while building her art business on farmer's market tables that cost twenty bucks. Now she's teaching sold-out intuitive painting workshops where people aren't learning to paint like her - they're learning to find their own authentic voice.
What really got me was her Instagram strategy. She paints at night (because of course she's a night owl) and records it, then people wake up to see what she created while they slept. It's this whole community ritual. But she won't go live because she steps back from the canvas too much to contemplate. I spent half the interview trying to convince her to try live broadcasting - even offered her my Zoom account to test online workshops. Look, if you're juggling a day job, worried about finding your style, or trying to figure out galleries versus direct sales, this conversation hits different. Kristen's proof that you can start with nothing but shutters to hang art on and build something real.
00:00:00 - The Power of Live Demonstrations
Discussion on the impact of live painting on Instagram and connecting with audiences.
00:00:33 - Staying True to Your Authentic Voice
Advice for young artists on handling criticism and maintaining authenticity.
00:01:03 - Introduction to Kristen Harvey
Introduction of the guest artist, Kristen Harvey, and her background.
00:02:58 - Kristen's Artistic Journey
Overview of Kristen's transition from various creative fields to becoming a full-time artist.
00:04:52 - Transitioning to Full-Time Artist
Kristen shares her journey of leaving her corporate job to pursue art full-time.
00:05:13 - Relocation and Family Influence
Discussion on Kristen's move from California to Arizona and family dynamics.
00:06:06 - Balancing Art and Day Job
Kristen talks about her experience of juggling her art career with a full-time job.
00:07:50 - Farmers Markets as a Starting Point
Kristen explains how she began selling her art at local farmers markets.
00:08:29 - The Success of Greeting Cards
Kristen shares how creating greeting cards helped her gain recognition.
00:10:27 - Pricing and Sales Strategy
Discussion on pricing strategies for greeting cards and the importance of accessibility.
00:11:15 - The Importance of Diverse Revenue Streams
The value of having multiple income sources as an artist.
00:15:10 - Teaching Art Workshops
Kristen discusses her approach to teaching and the importance of interaction.
00:17:43 - The Challenge of Online Teaching
Kristen reflects on the difficulties of translating her teaching style to an online format.
00:19:07 - The Power of Live Broadcasting
Discussion on the benefits of live streaming art demonstrations.
00:20:48 - The Busker Analogy
Using the busker analogy to illustrate the power of live engagement on social media.
00:24:22 - Encouragement to Embrace Live Interaction
Encouragement for Kristen to embrace live broadcasts and connect with her audience.
00:30:14 - Navigating Gallery Relationships
Kristen shares her experiences with galleries and how she balances online sales.
00:31:14 - Advice for New Artists Seeking Gallery Representation
Key advice for emerging artists on finding their voice and opportunities.
00:34:31 - The Importance of Authenticity
Kristen emphasizes the need for authenticity in art and social media presence.
00:39:00 - Using AI for Artistic Support
Discussion on how Kristen utilizes AI tools for research and workshop preparation.
00:41:55 - The Promise of AI for Artists
Exploration of AI's potential to assist artists in their creative and business processes.
Kristens Website: https://www.kristinharveyart.com/shop-art
Her Instagram: @kristincre8s