If You’re Still Scared To Run Ads for Your Business… This Will Change Your Mind
Release Date: 04/01/2025
The Growth Game
Stop focusing on vanity metrics! Repeat after me - views aren’t everything! In this episode, I’m going to share the biggest thing that will help you convert followers into customers with your Instagram Stories. Listen in for tactics I’ve tried that skyrocketed my views but didn’t boost my sales, and the one thing I shifted my focus to that translated into real connection and real SALES. HIGHLIGHTS Why more views doesn’t always mean more sales. The 1 thing to focus on to increase sales with Instagram Stories. How to access your performance by reverse engineering your content...
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Answer this question honestly - is your content being driven by what you want or the desire to connect and serve? Not only will it be more fun and fulfilling to create from a place of service, but it’s actually the best business strategy. In this episode, I’m sharing the common mistake I see when people are creating content and how to refocus on offering value (creating the biggest win-win.) It’s time to stop worrying about every little hack to try and please the algorithm, which is only trying to identify human connection, and go out and connect! HIGHLIGHTS Why you...
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📖 Episode Summary: In this episode, Bree sits down with 7-figure messaging expert Hannah Marie Romero to break down the real reason your content might be falling flat — and it’s not your algorithm. From scaling to $100K months organically to selling out high-ticket offers from Instagram Stories alone, Hannah shares how she did it all without paid ads, a big team, or viral reach. The secret? Authority messaging. You’ll hear how mastering your words can flip your business from stuck to scalable, why confidence in your offer matters more than likes, and how one single word in your copy...
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After years of feeling stagnant in business I cracked the code and turned my vision board into reality. It all starts with a simple mindset shift. In this episode, I share how pushing forward through fear and embracing discomfort will transform your life and business. Listen in as I share how to create a vision that excites you and takes you from making decisions based on fear to being driven by your dreams. Including how I manifested my dream vacation. HIGHLIGHTS How to make decisions based on your dreams NOT your fears. The simple things that move the needle towards real results. The...
info_outlineThe Growth Game
Answer this question honestly - is your content being driven by what you want or the desire to connect and serve? Not only will it be more fun and fulfilling to create from a place of service, but it’s actually the best business strategy. In this episode, I’m sharing the common mistake I see when people are creating content and how to refocus on offering value (creating the biggest win-win.) It’s time to stop worrying about every little hack to try and please the algorithm, which is only trying to identify human connection, and go out and connect! HIGHLIGHTS Why you need to focus...
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I don’t care what your business model is - creating THIS will be a game changer! I’m talking about low ticket offers! As your new business bestie, I'm sharing how this strategy has transformed my path from struggling to selling high ticket items to becoming a seven-figure entrepreneur. We'll explore why low ticket products are the ultimate starting point for beginners and why even seasoned business owners should consider adding them to their product suite. With a low barrier to entry, minimal maintenance, and high profit margins, these digital products can create a steady stream of income...
info_outlineThe Growth Game
I had such a powerful conversation with Brooke Shelton that shifted how I view ads forever. She made it crystal clear that ads aren’t just for experts or people with huge budgets—anyone can start today and actually profit. Brooke shattered the myth that ads are too complicated and broke down why simplicity and patience are your biggest allies. We dove deep into mindset blocks, especially the fear that keeps people from even trying, and she reminded us that what we avoid most is usually what we need to face first. One of my favorite takeaways was her philosophy that your job is to stop...
info_outlineThe Growth Game
Hey, it’s Bri Groves here, and in my latest podcast episode, I’m spilling the tea on why it took me five years to build a seven-figure business—and how you can do it in just six months with the right roadmap. I just got back from a fabulous weekend in Beverly Hills celebrating my sister’s 30th, and while sipping poolside drinks, I made sales from my digital products without lifting a finger—talk about a gratitude moment! I used to hustle hard, throwing spaghetti at the wall with endless offers, but everything shifted when I went all in on one product and perfected its messaging and...
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If you’re waiting to feel “ready” before launching your digital product, you’ll be waiting forever. In this episode, I break down the biggest myths holding people back from starting and scaling their business. First, you don’t need a big audience to make money—some of my students launched with zero followers and still made sales. Second, feeling ready is a lie—successful entrepreneurs take messy action before they have everything figured out. And third, you don’t need to have your entire product built before you start selling—pre-selling is a game changer. If you want your...
info_outlineThe Growth Game
Building a successful business isn’t about having all the answers—it’s about taking action even when you don’t feel ready. I started my business with a three-year-old and a six-month-old, working late at night because I knew I had to change my life. At first, I focused too much on what others were doing, following all the “rules” instead of leaning into what I truly loved. But when I shifted my mindset, stopped chasing vanity metrics, and started showing up unapologetically as myself, my business went from making $12K to $1.4M in just one year. The truth is, success isn’t about...
info_outlineI had such a powerful conversation with Brooke Shelton that shifted how I view ads forever. She made it crystal clear that ads aren’t just for experts or people with huge budgets—anyone can start today and actually profit. Brooke shattered the myth that ads are too complicated and broke down why simplicity and patience are your biggest allies. We dove deep into mindset blocks, especially the fear that keeps people from even trying, and she reminded us that what we avoid most is usually what we need to face first. One of my favorite takeaways was her philosophy that your job is to stop micromanaging your ads and let Meta do the heavy lifting. If you’ve been holding back from running ads because it felt overwhelming, this episode will light a fire under you.
RESOURCES + LINKS
Join the community - Cash Flow Collective!
Create Your own Digital Product - get the Passive Profit Playbook!
Brooke Shelton IG - https://www.instagram.com/brookesheltonofficial/?hl=en
Brooke Shelton Linkedin - https://www.linkedin.com/in/brookeshelton/
FOLLOW
Brie Groves IG: @briegroves
Brie Groves Youtube: @briegroves
KEY MOMENTS
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Permission to Play with Ads (00:03:00 – 00:03:53)
Brooke breaks down the myth that ads are only for big brands or seasoned entrepreneurs and gives listeners a major permission slip: anyone can run ads at any stage of their business. -
Fear Is the Bottleneck (00:13:00 – 00:13:38)
Brooke challenges listeners to face the thing they’re avoiding most in business, claiming that the thing you fear most is probably your biggest bottleneck. -
Let Meta Do the Work (00:30:31 – 00:31:17)
She explains how constantly touching your ads is the most detrimental thing you can do—and why a “set it and forget it” approach actually wins. -
The Learning Phase Trap (00:32:03 – 00:32:15)
Brooke breaks down Meta’s “learning phase” and how constantly tweaking your ad sabotages its ability to optimize effectively. -
Your Ads Aren’t Failing—You’re Just Impatient (00:31:17 – 00:32:03)
She urges entrepreneurs to let ads run for at least 2–4 weeks before reacting, reinforcing the importance of patience and data. -
Million Dollar Ads on a Budget (00:37:08 – 00:37:50)
Brooke introduces her course, Million Dollar Ads, emphasizing a simplified, profitable approach that helps entrepreneurs without burning ad spend. -
Why Everyone Should Be Running Ads (00:42:30 – 00:42:50)
She makes a bold claim: if you can post on Instagram, you can post an ad—and it’s built to make you money, not just gain followers.