Creating Unique Wine Experiences Through Travel With Gail Sherman of Wine Lovers Travel
Release Date: 10/19/2023
Legends Behind the Craft
Meet Cory Assink and Zeke Blattler, the visionary co-founders of Los Cuernos Wine. With a passion for wine and extensive experience in the industry, they're revolutionizing the market with premium canned wines. Their brand emphasizes quality, convenience, and accessibility, making great wine approachable for enthusiasts everywhere. Here’s a glimpse of what you’ll learn: Explore their entrepreneurial journey from sommeliers to founders of Los Cuernos Wine Gain insights into their innovative approach to wine packaging, why they chose cans, and the benefits this choice brings...
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Meet Duncan Alney, the visionary Founder and CEO of Firebelly Marketing, leading the charge in social media innovation. With a passion for problem-solving and client satisfaction, Duncan sets the vision and values for the company. He believes in the power of social media as the frontline of communication, where content, conversation, community, and commerce converge. Here’s a glimpse of what you’ll learn: Learn about Firebelly Marketing and their expertise Explore the evolution of social media marketing for wineries and learn practical tips on tracking and measuring...
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Mary Pellettieri, Co-Founder and creative mind behind Top Note Tonic began her beverage industry journey as a homebrewer with a focus on craft beer. After gaining technical expertise at the Siebel Institute and making waves at Goose Island, she transitioned from larger breweries to launch her own venture. Top Note Tonic, born from her entrepreneurial spirit, explores innovative possibilities in tonic syrups, herbal beers, and tinctures, showcasing Mary's expertise and commitment to pushing and brewing boundaries. Here’s a glimpse of what you’ll learn: Mary Pellettieri's...
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Meet Eamon McDonald, a seasoned entrepreneur who excelled in circuit boards and off-road race cars. Inspired by a Belgian customer, he ventured into the sangria business, importing and selling thousands of cases. Facing a change in partnerships, McDonald collaborated with a legacy winery in Spain to create Pasmosa Sangria. Now, as Pasmosa Sangria's President and CEO, McDonald's commitment to excellence and innovation sets his premium product apart in a competitive market. Here’s a glimpse of what you’ll learn: Explore the story behind Pasmosa Sangria's inception and the...
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Meet Paul Weaver, The Head of Cannabis at the Boston Beer Company. With over a decade in the beverage industry, he started in Toronto's beer business before joining Canopy Growth Corporation in 2017. There, he led innovation, playing a crucial role in launching recreational cannabis in Canada. Paul's expertise in cannabis beverages brought him to the Boston Beer Company, where he continues to shape the future of this evolving market. Here’s a glimpse of what you’ll learn: Explore the decision-making process behind Boston Beer Company's entry into the cannabis beverage...
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Reed Woogerd, the Director of Operations at Valdemar Estates, is a seasoned leader with a history of success in Ohio's hospitality scene. After venturing into markets like the Bay Area and Austin, Reed now oversees multi-site operations for Valdemar Estates in Walla Walla, WA. His journey began during a working holiday visa in Hawkes Bay, New Zealand, where he discovered his passion for wine. Despite a challenging start pruning vines, Reed's career took off when he managed a popular ale house. Back in the U.S., he excelled in nightclub management and later managed a restaurant company marked...
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Meet Rachel Svoboda, the trailblazing founder of Lynxx Spirits, known for pioneering the first-ever bourbon crafted by an all-female team. With a background in running a successful marketing company, Rachel's journey into the liquor business began during a bike ride with her father, sparking the idea to create a bourbon tailored for women. Her vision led her to assemble a team of talented female experts, from master blenders to distillers, setting Lynxx Bourbon apart when it comes to taste and innovation. Today, Rachel Svoboda stands at the forefront of reshaping perceptions in the spirits...
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Nathan Carlson, Winemaker and General Manager at Center of Effort Wines blends a family farming background with a passion for winemaking. From Sta. Rita Hills to Napa Valley, his career reflects a commitment to sustainability. Joining COE in 2010, Nathan oversees production, emphasizing site-specific techniques and cohesive teamwork. His influence extends beyond COE, with a role in industry research and global winemaking connections. In the heart of California wine country, Nathan Carlson shapes the legacy of Center of Effort Wines. Here’s a glimpse of what you’ll learn: ...
info_outlineMeet Gail Sherman, the passionate Founder and CEO of Wine Lovers Travel. With a deep love for wine and travel, Gail has built a reputation for curating distinctive global excursions. Based in California's wine heartland, she nurtures personal ties with winemakers, offering unparalleled access to the industry. As a Wine Specialist recognized by WSET, Gail designs immersive land trips, ensuring clients experience the world's finest wineries and cultures. Her dedication guarantees travelers unforgettable, exclusive adventures, making Wine Lovers Travel a cherished choice for wine enthusiasts seeking unique journeys.
Here’s a glimpse of what you’ll learn:
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Gail introduces Wine Lovers Travel and its mission to create unforgettable wine-centric land trips
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Learn about partnerships, itinerary planning, and the balance between structured activities and free time
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Gail shares insights on the ideal group size and examples of their wine travel adventures
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Explore upcoming road trips and special events
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Gail reflects on the challenges of starting a travel company just before the pandemic
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Learn about airfare inclusions and options for Wine Lovers Travel trips
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Gail highlights what distinguishes Wine Lovers Travel from other travel companies, particularly their land-based approach
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Explore the benefits of wineries partnering with Wine Lovers Travel to connect with their clientele
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A discussion on wineries' participation and their role during trips
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Gail offers advice for wineries considering booking travel experiences for their club members
In this episode with Gail Sherman
Explore the fascinating world of wine-centered travel experiences. Gail Sherman provides insights into the heart and soul of Wine Lovers Travel, covering topics such as meticulously planned land trips, group sizes, and even an upcoming road trip with special surprises.
In today’s episode of the Legends Behind the Craft podcast, Drew Thomas Hendricks and Bianca Harmon are joined by Gail Sherman, Founder and CEO at Wine Lovers Travel. Discover their wine tasting experiences and itineraries and gain valuable advice on how wineries can leverage these trips for their clients. In addition, learn about Wine Lovers Travel's innovative approach to virtual wine tastings during the COVID-19 pandemic and what it's like traveling in 2023. Whether you're a wine enthusiast or a travel aficionado, this episode promises to quench your thirst for unique travel experiences centered around the love of wine.
Sponsor for this episode…
This episode is brought to you by Barrels Ahead.
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