Canned Wine Revolution: Winemaking Reinvented With Cory Assink and Zeke Blattler of Los Cuernos Wine
Release Date: 07/18/2024
Canned Wine Revolution: Winemaking Reinvented With Cory Assink and Zeke Blattler of Los Cuernos Wine
Legends Behind the Craft
Meet Cory Assink and Zeke Blattler, the visionary co-founders of Los Cuernos Wine. With a passion for wine and extensive experience in the industry, they're revolutionizing the market with premium canned wines. Their brand emphasizes quality, convenience, and accessibility, making great wine approachable for enthusiasts everywhere. Here’s a glimpse of what you’ll learn: Explore their entrepreneurial journey from sommeliers to founders of Los Cuernos Wine Gain insights into their innovative approach to wine packaging, why they chose cans, and the benefits this choice brings...
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Social Media Success for Wineries With Duncan Alney of Firebelly Marketing
Legends Behind the Craft
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Legends Behind the Craft
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Legends Behind the Craft
Meet Eamon McDonald, a seasoned entrepreneur who excelled in circuit boards and off-road race cars. Inspired by a Belgian customer, he ventured into the sangria business, importing and selling thousands of cases. Facing a change in partnerships, McDonald collaborated with a legacy winery in Spain to create Pasmosa Sangria. Now, as Pasmosa Sangria's President and CEO, McDonald's commitment to excellence and innovation sets his premium product apart in a competitive market. Here’s a glimpse of what you’ll learn: Explore the story behind Pasmosa Sangria's inception and the...
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Legends Behind the Craft
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Legends Behind the Craft
Reed Woogerd, the Director of Operations at Valdemar Estates, is a seasoned leader with a history of success in Ohio's hospitality scene. After venturing into markets like the Bay Area and Austin, Reed now oversees multi-site operations for Valdemar Estates in Walla Walla, WA. His journey began during a working holiday visa in Hawkes Bay, New Zealand, where he discovered his passion for wine. Despite a challenging start pruning vines, Reed's career took off when he managed a popular ale house. Back in the U.S., he excelled in nightclub management and later managed a restaurant company marked...
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The First Bourbon Crafted by an All-Female Team With Rachel Svoboda of Lynxx Spirits
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Meet Rachel Svoboda, the trailblazing founder of Lynxx Spirits, known for pioneering the first-ever bourbon crafted by an all-female team. With a background in running a successful marketing company, Rachel's journey into the liquor business began during a bike ride with her father, sparking the idea to create a bourbon tailored for women. Her vision led her to assemble a team of talented female experts, from master blenders to distillers, setting Lynxx Bourbon apart when it comes to taste and innovation. Today, Rachel Svoboda stands at the forefront of reshaping perceptions in the spirits...
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Legends Behind the Craft
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Edna Valley Winery and SIP-Certified Custom Crush Facility With Nathan Carlson of Center of Effort Wines
Legends Behind the Craft
Nathan Carlson, Winemaker and General Manager at Center of Effort Wines blends a family farming background with a passion for winemaking. From Sta. Rita Hills to Napa Valley, his career reflects a commitment to sustainability. Joining COE in 2010, Nathan oversees production, emphasizing site-specific techniques and cohesive teamwork. His influence extends beyond COE, with a role in industry research and global winemaking connections. In the heart of California wine country, Nathan Carlson shapes the legacy of Center of Effort Wines. Here’s a glimpse of what you’ll learn: ...
info_outlineMeet Cory Assink and Zeke Blattler, the visionary co-founders of Los Cuernos Wine. With a passion for wine and extensive experience in the industry, they're revolutionizing the market with premium canned wines. Their brand emphasizes quality, convenience, and accessibility, making great wine approachable for enthusiasts everywhere.
Here’s a glimpse of what you’ll learn:
-
Explore their entrepreneurial journey from sommeliers to founders of Los Cuernos Wine
-
Gain insights into their innovative approach to wine packaging, why they chose cans, and the benefits this choice brings to consumers
-
Dive into their strategic decision to go non-vintage
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Discover their inclusive marketing strategy, aimed at reaching wine enthusiasts across demographics and settings
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Gain practical advice on navigating the competitive world of wine shelf placement
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Learn about their collaboration with winemaker Gerardo Espinosa, blending traditional craftsmanship with modern innovation in every can
In this episode with Cory Assink and Zeke Blattler
Have you ever wondered how the convenience of canned beverages could revolutionize the wine industry?
In today’s episode of the Legends Behind the Craft podcast, Drew Thomas Hendricks is joined by Cory Assink and Zeke Blattler, co-founders of Los Cuernos Wine. Discover how these industry veterans are disrupting traditional winemaking with their innovative canned wines, bringing premium quality and convenience to wine lovers everywhere. From their serendipitous journey in the wine world to navigating the challenges of launching a brand, Cory and Zeke share their passion and vision for the future of wine. Whether you're a wine enthusiast or a budding entrepreneur, this episode promises a refreshing take on the world of wine.
Sponsor for this episode…
This episode is brought to you by Barrels Ahead.
Barrels Ahead is a wine and craft marketing agency that propels organic growth by using a powerful combination of content development, Search Engine Optimization, and paid search.
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