#1: Agility and the Composable Roadmap with Greg Kihlström, The Agile Brand
The Composable Roadmap with Chad Solomonson
Release Date: 07/22/2024
#5: Modernizing B2B: The Fast Track to Composable Commerce
The Composable Roadmap with Chad Solomonson
In this insightful podcast episode, host Chad Solomonson engages with Lance Owide, the General Manager of B2B at BigCommerce, to discuss the evolving landscape of B2B commerce. Lance shares his unconventional path from investment banking to leading B2B initiatives, emphasizing the vast growth potential in e-commerce, particularly as only a small percentage of B2B transactions currently take place online. The conversation highlights the concept of composable commerce, illustrating how integrating best-of-bre
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#4: Personalization Powered by AI: Transforming Financial Services with Jonathan Corley, Sitecore
The Composable Roadmap with Chad Solomonson
In this episode, host Chad Solomonson welcomes Jonathan Corley, the leader of the experience strategy practice at Sitecore, to discuss the evolving landscape of digital experiences, particularly in the financial services sector. Chad and Jonathan dive deep into the pressing trends shaping the industry, including the increasing demand for enhanced digital capabilities among younger consumers. Jonathan shares insights from the recent Digital Marketing for Financial Services Conference, highlighting that over
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#3: Mastering Composability: The Four Essential Pillars for Digital Transformation w/ Varun Nehra, Netlify
The Composable Roadmap with Chad Solomonson
Host Chad Solomonson and Netlify's Head of Value Engineering, Varun Nehra, discuss composability's four pillars for digital transformation and maximizing business value and ROI.
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#2: Winning As A Team With Composable Content with Barry D'Arcy from Storyblok
The Composable Roadmap with Chad Solomonson
Barry D'Arcy from Storyblock shares insights on the company's growth and the benefits of headless CMS. He explains that headless CMS allows for flexibility in front-end frameworks and content reuse across multiple channels.
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#1: Agility and the Composable Roadmap with Greg Kihlström, The Agile Brand
The Composable Roadmap with Chad Solomonson
Host Chad Solomonson welcomes guest Greg Kihlström of The Agile Brand to the show. Chad and Greg introduce the show and talk about the future of the marketing technology stack and how a composable approach makes sense for many organizations wanting greater agility and flexibility.
info_outlineHost Chad Solomonson welcomes guest Greg Kihlström of The Agile Brand to the show. Chad and Greg introduce the show and talk about the future of the marketing technology stack and how a composable approach makes sense for many organizations wanting greater agility and flexibility.
About Greg Kihlström
Greg Kihlström is a best-selling author, speaker, and entrepreneur, and serves as an advisor and consultant to top companies on marketing technology, marketing operations, and digital transformation initiatives. He has worked with some of the world’s top brands, including Adidas, Coca-Cola, FedEx, HP, Marriott, Nationwide, Victoria’s Secret, and Toyota.
He is a multiple-time Co-Founder and C-level leader, leading his digital experience agency to be acquired in 2017, successfully exited an HR technology platform provider he co-founded in 2020, and led a SaaS startup to be acquired by a leading edge computing company in 2021. He currently advises and sits on the Board of a marketing technology startup.
Resources:
Get the best-selling book The Composable Roadmap by Chad Solomonson and Greg Kihlström at https://amzn.to/3wuN9iR
RDA Website: https://www.rdacorp.com
Greg Kihlström: https://www.gregkihlstrom.com
The Composable Roadmap is part of The Agile Brand podcast network. Access all our shows at: https://agilebrandguide.com/