Year of Profit
Please hit Subscribe and tell a friend about the show. Anxiety isn’t a personal flaw—it’s a biological response that can be understood, trained, and managed. In this episode of Year of Profit, we explore how anxiety works inside the body and mind, and how learning to regulate both creates lasting calm under pressure. This episode begins by breaking down what anxiety really is: a survival system designed to protect you, not punish you. Joe explains why anxiety feels so physical—tight chest, racing heart, shallow breathing, digestive issues—and how these...
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Please hit Subscribe and pass the show on to Somone. https://a.co/d/cdYL3xo https://poshmark.com/closet/toledojoe Borrowed Confidence challenges the idea that confidence is something you’re either born with or not. In this powerful episode of Year of Profit, Joe Shortridge breaks down why confidence is often a learned behavior—and how borrowing it can help you step into strength long before you feel ready. Many people wait for confidence before they take action. They delay starting a business, speaking up, creating content, or stepping into leadership roles because they...
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Please hit subscribe and tell a friend about the show. How much mental energy are you losing to digital clutter you barely notice anymore? In this episode of **Year of Profit**, Joe Shortridge dives into a hidden drain on productivity, focus, and finances: **digital ghosts**—old emails, forgotten files, unused subscriptions, abandoned online accounts, and social media baggage that quietly follow us around every day. Digital clutter isn’t just annoying—it’s expensive. Unread emails create mental open loops. Disorganized files waste time and...
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Please Hit Subscribe and tell a friend about the show. https://a.co/d/cvV6gyo Every New Year brings fresh motivation—and familiar frustration. Gym memberships spike, routines start strong, and within weeks, many people fall back into old habits. In this episode of Year of Profit, Joe Shortridge breaks down why exercise so often fails as a New Year’s resolution—and how to finally make it stick. This isn’t a hype-filled fitness episode or a crash-course in extreme workouts. Instead, Joe reframes exercise as a long-term investment—one...
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Please Hit Subscribe and tell a friend about the show. https://poshmark.com/closet/toledojoe https://poshmark.com/closet/happie22 A new year brings a powerful opportunity: a clean financial slate. In this episode of Year of Profit, we walk through a New Year Financial Checklist designed to help you take control of your money, eliminate unnecessary stress, and create momentum toward real financial progress. Too many people drift into a new year hoping things will “work themselves out.” But hope isn’t a strategy. Clarity is. Whether you’re focused...
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Please Hit Subscribe and tell a friend about the show. https://www.facebook.com/profile.php?id=100076311491473 https://www.facebook.com/profile.php?id=100076311491473 https://a.co/d/fwIibHT https://poshmark.com/closet/toledojoe https://poshmark.com/closet/happie22 In this extended episode of Year of Profit, Joe Shortridge invites listeners to rethink one of the most overlooked tools in personal development: sleep. Far from being a luxury or something earned only after hard work, sleep is revealed as a foundational self-help practice that influences every area of...
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Please hit Subscribe and tell a friend about the show. https://www.facebook.com/profile.php?id=100076311491473 https://a.co/d/daOhMnN https://a.co/d/jauxQxq https://poshmark.com/closet/toledojoe In this transformative episode of The Year of Profit, Joe Shortridge dives deep into a powerful concept that affects nearly every listener: The Someday Drawer. It’s that place—physical or mental—where we store our dreams, goals, ideas, and intentions we swear we’ll get to “someday.” But as Joe explains, “someday” is not a date on the calendar. It’s a delay tactic that keeps...
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Please Hit Subscribe, and tell someone about the show. https://www.facebook.com/profile.php?id=100076311491473 https://a.co/d/1nZhNKO https://poshmark.com/closet/toledojoe https://poshmark.com/closet/happie22 In this episode of The Year of Profit, Joe explores one of the most underrated tools for improving mindset, confidence, and emotional resilience: humor. While most people try to fight or silence their negative self-talk, Joe reveals a surprisingly effective alternative — laughing at it. We all have an inner critic. That little voice in our head that judges our decisions,...
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Please hit subscribe and tell a friend about the show. https://www.facebook.com/profile.php?id=100076311491473 https://poshmark.com/closet/toledojoe https://poshmark.com/closet/happie22 In this episode of The Year of Profit, we dive into one of the most transformative forces in personal and professional growth: confidence. Confidence isn’t just a feeling — it’s a tool, a skill, and a mindset that can unlock opportunities, improve decision-making, and propel you toward the life you truly want. We explore how confidence is built, not born, and why it plays such a...
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Please hit Subscribe and tell a friend about the show. In this empowering episode of The Year of Profit, Joe Shortridge explores the mindset and habits that separate the truly successful from those still waiting for life to change. “How to Act Like a Millionaire” isn’t about faking wealth or pretending to be something you’re not — it’s about becoming the kind of person who naturally attracts success, opportunity, and abundance. Joe breaks down how small, intentional actions can rewire your confidence, focus, and even your...
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On today’s episode I talk about the lies of Debt and Credit cards.
The Year of Profit podcast, hosted by Joe Shortridge, is your go-to resource for transforming every aspect of your life. As a seasoned life and financial coach, Joe brings a unique blend of personal development and financial wisdom to each episode. This podcast is designed for anyone looking to improve their mindset, boost productivity, manage stress, and achieve financial success. Whether you're striving to overcome personal challenges, build better habits, or enhance your financial literacy, The Year of Profit offers actionable strategies to help you reach your goals.
Joe’s expert advice covers a wide range of topics, from mental wellness and time management to wealth-building techniques and entrepreneurial mindset. Each episode provides listeners with practical steps they can immediately apply to their daily lives, leading to long-term growth and fulfillment. Through relatable stories and proven strategies, Joe empowers you to take control of your life, create positive change, and maximize your potential.
If you're ready to take your life to the next level and start living with purpose, The Year of Profit podcast is the perfect place to begin. Tune in each week for new insights, motivation, and inspiration to start your journey toward lasting success and well-being.
Debt—it’s become as normal as waking up in the morning and brushing your teeth. But just because debt is “normal” doesn’t mean it’s good for you. The truth is, we hate debt around here because of all the problems it causes.
Debt robs your present and steals from your future. Debt keeps you stuck in a cycle that makes it impossible to build wealth. And debt can weigh you down so much you can’t see a way out.
But even though debt comes with all that baggage, people still make all sorts of excuses for staying in debt instead of taking steps to become debt-free. And spoiler alert, all of them are bogus. Don’t fall for any of these 12 lies that keep people in debt:
1. Lie: Debt is normal (or even helpful).
Like we said, it’s totally normal to have debt hanging around your neck. Don’t believe us? A shocking 77% of Americans have some type of debt—that’s nearly 8 out of every 10 people!1 And how many times have you heard one of these money myths:
Avoid the traps and manage your money the right way with Financial Peace University.
You need to have a good credit score! (No, you don’t.)
There are good debts—and tax benefits! (No, there really aren’t.)
It’s okay to have a car payment and student loans! (No, it’s not.)
Those are straight-up lies about money that the toxic culture is shoving down our throats. What’s so great about owing money to somebody? Nothing!
And if you think it’s easy to stay on top of your debt, our research shows that 1 in 5 Americans have fallen deeper into debt since June of 2022. That’s not staying on top. That’s being buried alive.
Living in debt kills the American Dream. Don’t you want to start living your dreams sooner?
Hey—here’s some honest-to-goodness good news: You can! Seriously. Just be ready to be different. If being in debt is normal, choose to be weird.
2. Lie: I have plenty of time to plan for my financial future.
It’s easy to tell yourself you have lots of time before you need to plan for your later years. But you shouldn’t put off being responsible with money or building a secure future. And when you’re in debt, you’re doing both of those things. As you continue to pay for your past, you can’t firm up your future—or even your present!
Stop saying “one day” and start moving forward—today! That means following the 7 Baby Steps. Get yourself $1,000 in the bank as a starter emergency fund. Then use the debt snowball method to pay off your debt once and for all! You’ll finally have your entire income back in your hands, to build security and wealth by saving up a full emergency fund, investing and paying off your mortgage.
Don't fall for the "I have plenty of time" lie. Start planning your financial future now so by Baby Step 7, you're living the life you've always wanted!
3. Lie: You don’t make enough money to live debt-free.
Whether it takes you six months or six years, paying off your debt is possible no matter what your income looks like. Of course, making more money will help you get out of debt faster. The great news is, you can increase your income right now,
These days, the options are pretty endless for bringing in extra cash. You could get a side hustle by driving for Uber or Lyft. Or deliver food through Grubhub or DoorDash.
Don’t have extra time? Go online and sell that extra television on Facebook Marketplace or Craigslist. Or dig through closets and sell unworn clothes on Poshmark or thredUP. You'll be clearing clutter and making money at the same time. A win-win!
Or maybe it’s time to get bold enough to ask for a raise or spruce up your resumé and start looking for a higher-paying job. Don’t let a few dollar signs come between you and being debt-free.
4. Lie: The sacrifices aren’t worth it.
Sometimes it’s not about making more—it’s about spending less.
We know, it’s hard to say no to eating at restaurants and going on vacation. But remember, it’s just a short-term sacrifice for long-term financial peace. And a lifetime of freedom from debt is worth it!
So, ask yourself: What am I willing to give up now so I can get out of debt forever?
Try a no-spend month where you don't buy any nonessential items.
Give up that daily Starbucks fix and brew your coffee at home—while you pack up your brown bag lunch.
Skip your expensive vacation at the beach and do a budget-friendly staycation. Or even better—skip vacationing altogether until you’re debt-free.
Sell your super nice car that comes with a monthly payment and pay cash for one you can afford. Right now.
Is this challenging? Yes! Is it temporary? Also, yes!
Once you’re debt-free, you can go back to hitting up the drive-thru for your half-caf, honey lavender latte with extra foam. Or not. Maybe you’ll prefer your home-brewed drip coffee by then. Either way, you’ll be calling the shots with your income without any debt holding you down.
5. Lie: Having a budget limit your freedom.
Some people in debt don’t even know how much debt they have (or how much it’s costing them), because they’re not keeping track of where their money goes each month.
Why? Well, a lot of people believe this lie that a budget squashes your freedom. But the truth is, a budget gives you freedom. A budget is a plan for your money. And when you have a plan for every dollar you make, you’ll finally be in control of your money instead of wondering why you’re so broke. People say budgeting makes them feel like they got a raise, because they “find” money they were wasting—because they didn’t have a plan for it.
6. Lie: You need to keep up appearances.
The neighbors down the street just redid their kitchen, so now you think yours needs an upgrade too. Your old friend from high school just posted a picture of her new BMW on Facebook, so now you feel like you need a flashy new car.
We hate to break it to you, but it’s a big old nope on both of those things.
This comparison game is known as the dreaded “keeping up with the Joneses” mindset. Everything on the outside might look shiny, but little do you know, the Joneses have a BMW with a monthly payment higher than their mortgage, and they took out a huge loan to renovate that kitchen.
If you want to stop being in debt, then don’t let people who are in debt be your role models.
7. Lie: “I want it, and I want it now!”
A lot of people in debt love material things (like those Joneses we talked about). The more you have, the more powerful and confident you feel—and you can never have it soon enough.
But it’s all fake. Here’s the deal: If you can’t pay cash for it, you can’t afford it. Buying stuff with debt will only weigh you down.
Between credit cards and buy now, pay later plans, our culture has twisted what it means to actually be able to afford something. Society screams, “Have it now, pay for it later!”
But that’s just another crooked lie about money that’ll send you straight into piles of debt and years of regret.
The reality is, you’ll end up spending more on monthly payments—plus interest—than you would have spent if you had just bought the thing outright. Oh, the irony.
Instead, don’t buy things you can’t pay for right now—ever.
8. Lie: Not using debt is a scary lifestyle change.
If you’ve always used a credit card and you’ve always had a car payment, it might be hard to imagine how you’ll get by without them. And let’s face it—being in debt can be comfortable. At first.
But it’s kind of like slowly cooking in a pot of boiling water. It’s warm and cozy at first, but before you know it, you’ve been boiled alive. Yikes!
The reality is, it’s just as easy to buy things without debt. A debit card works the same way a credit card does (yes, even for hotels and rental cars). And guess what? People still accept cash. Some even prefer it so they don’t have to deal with paying those transaction fees. (Because someone has to pay for your credit card rewards.)
9. Lie: Debt isn’t a big deal.
As long as I make the minimum payments every month, it’s not that big of a deal.
Uh . . . yes, it’s still a big deal—and an expensive one!
Your credit card has sneaky hidden fees and interest. Your student loans are growing bigger by the day. Your leased car is losing value as you read this sentence.
And if all that wasted money isn’t bad enough, think about all the potential money you’re wasting. For instance, the average monthly payment for a new car loan in 2022 was about $700 a month—ouch!2
If you took that monthly car payment and popped it into a good growth stock mutual fund at age 30, you could have around $4.3 million waiting for you when you retire. Don’t believe it? Try the investment calculator for yourself.
10. Lie: You don’t need your spouse to be on the same page.
Money and relationships can be tricky territory, but it’s even worse when a couple isn’t seeing eye to eye. Maybe one of you is fully on board with becoming debt-free but the other isn’t quite convinced that debt is all that bad.
And remember, it’s not my money or their money—it’s our money. Once you get married, your vocabulary needs to change. You’re on the same team, and you have to start acting like it if you want to get anywhere.
The same goes for your debt. It’s not my credit card debt and their student loans. It’s your joint debt together. And if you want to get rid of it, you need to tackle it as one team too.
11. Lie: You need a credit card for emergencies.
Getting out of debt is amazing. But if you keep that ol’ credit card around for “emergencies,” you’ll find that everything starts to become an emergency.
Car trouble? Emergency.
Out of groceries? Emergency.
Christmas toys? Emergency
. . . and the next thing you know, you’re back under a mountain of credit card debt.
Look, emergencies happen (Christmas is not one of them, FYI). But that’s why you need an emergency fund. Let a fat stash of cash be your safety net—not some overhyped piece of plastic that adds insult to injury by tacking on interest to your emergency. (BTW, the current average interest rate for credit cards is at an all-time high of 20.4%.3 It isn’t worth it!)
12. Lie: Getting out of debt just isn’t possible.
Yeah, getting out of debt isn’t easy. It takes a lot of hard work and discipline. But it’s not impossible.
People call in to The Ramsey Show every day to share and celebrate their debt-free victories—sometimes after paying off six figures’ worth of debt. And you can be next! All you need is a plan, and we’ve got one for you.
The debt snowball method (aka Baby Step 2) is the best way to get out of debt. Here’s how it works:
Start by listing out all your debts from smallest to largest (don’t worry about the interest rate).
Keep paying all the minimum payments on the debts like normal. But that lowest debt on your list gets special treatment—that’s the one you target first.
Attack that first debt with everything you’ve got! Any extra income, any time you come in under budget, and any and all extra cash you have goes here. Pay it off as fast as you can!
Once the smallest debt is gone and out of your life forever, take the entire amount you were paying on it and roll that over to the payment on your next-smallest debt.
Keep this up until you’ve knocked out every single debt on your list. Then, congrats—you’re debt-free!
Don’t Believe the Lies That Keep People in Debt
Look, we know trying to pay off a mountain of debt is challenging. There’s no sugarcoating that.
But remember this: Millions of people who were in your shoes are now living and giving like no one else because they followed the 7 Baby Steps. You’re. Next. It’s your turn to throw off the weight of debt and start building the life you’ve dreamed of. It’s so very possible. And you’re so very worth it.
You'll learn the best way to pay off debt and follow those Baby Steps with Financial Peace University (FPU). Hey, the average household pays off $5,300 of debt in the first 90 days of taking FPU. This stuff really works.
It’s time to stare all these deceitful myths right in the face and call them out for what they are: stone-cold lies.
Biggest Lies About Credit Cards
Credit Cards are the Way to Build Credit (LIE)
Keeping a Credit Card Balance is Healthy (LIE)
You Have to Make A Lot of Money to Have A Credit Card (LIE)
Credit Cards Are Necessary for Emergencies (LIE)
The More Credit Cards, The Better (LIE)
Average credit card debt in America