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#424 - Fred Vallaeys gets REAL about how Optmyzr saves clients Millions in Pay Per Click Advertising

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Release Date: 03/21/2023

#445 - Jermane Cheathem gets REAL about Traveling the World & The Solopreneur Freedom Formula show art #445 - Jermane Cheathem gets REAL about Traveling the World & The Solopreneur Freedom Formula

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Life Is Too Short To Struggle To Get Clients.   Feeling frustrated? I’ve been there. You shouldn’t have to waste your life figuring it all out on your own. You were designed for more and you know it. You deserve a simple plan that works. Success is simpler than you think. – Jermane    

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#444 - Josh Fuller gets REAL abou DX + Brand + People show art #444 - Josh Fuller gets REAL abou DX + Brand + People

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After spending the last decade leading engagements with outstanding studios like Deloitte Digital and SpireDigital, and then moving into the startup world with groups like HumanCode and Helix, I’m thrilled to again be returning to my roots of independent product and creative consulting. Focusing on brand strategy and creation, digital product and design engagements.

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#443 - Milan Kordestani gets REAL about cultivating conscious capitalism and collaborative consensus to drive society forward show art #443 - Milan Kordestani gets REAL about cultivating conscious capitalism and collaborative consensus to drive society forward

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I'm a Gen Z entrepreneur, Wall Street Journal Best Selling author, and 4x startup founder with a distinct focus on driving social impact through business and technology. Starting off as the co-founder behind a range of startups including Audo, Nota, The Doe, and Guin Records, I soon realized the need for a unified platform to nurture these socially conscious projects. This led me to establish Ankord Labs, a venture studio designed to incubate my own startups as well as future conscious companies. Ankord Labs serves as the epicenter of my diverse portfolio, incubating transformative startups...

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#442 - Bob Donaldson gets REAL about The Lost Art of Collaboration show art #442 - Bob Donaldson gets REAL about The Lost Art of Collaboration

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✔️ To Book A Free Leadership Strategy Call & Get A Custom New Manager Training Blueprint https://calendly.com/manufacturing-leadership-strategy/free-leadership-strategy-session 𝙄𝙛 𝙮𝙤𝙪 𝙖𝙧𝙚: 👉 A senior Operations leader in manufacturing (𝘾𝙊𝙊, 𝙑𝙋, 𝘿𝙞𝙧𝙚𝙘𝙩𝙤𝙧, 𝙚𝙩𝙘.) looking to train new managers & supervisors into effective leaders with Millennial & Gen-Z focused leadership training. ✔️ 𝐖𝐡𝐨 𝐰𝐞’𝐯𝐞 𝐡𝐞𝐥𝐩𝐞𝐝: 👉 Organizations promoting technical workers into...

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#441 - Jim Kraus gets REAL about what influences Buyers most? show art #441 - Jim Kraus gets REAL about what influences Buyers most?

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**WHAT WE DO** We develop insights into what buyers need to know and experience before they will invest in your solution. These insights are 100% fact-based and developed through in-depth interviews with recent buyers. Buyer personas take all the guesswork out of marketing and sales by revealing your buyers: 1 - Priority Initiatives - what triggers buyers to look for your solution now 2 - Success Factors - results that buyers expect from their investment 3 - Perceived Barriers - purchase fears and concerns that they have 4 - Decision Criteria - criteria buyers use to evaluate their options 5...

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#440 - Shachar Meron gets REAL about Shaping brands and minds show art #440 - Shachar Meron gets REAL about Shaping brands and minds

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As a teacher: "Show up. On time. Ask questions. Take notes. Try." As a copywriter: "History is written by the writers." As a creative director: "I'll have a Jack on the rocks." As a strategist: "What's puzzling you is the nature of my game." As an agency owner: "Be who you say you are." As a cartoonist: "Thank you for your vote."   https://bluegreenbranding.com/

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#439 - Jen Heard gets REAL about Downsizing and Changing the World show art #439 - Jen Heard gets REAL about Downsizing and Changing the World

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Jennifer Heard is a founder of an app that helps people donate their unwanted items to charities, and a full-time organizational consultant for home and small businesses. She has an MBA from University of Detroit Mercy, a certificate in global leadership from Thunderbird School of Global Leadership, and is fluent in Spanish. With over 20 years of experience in the organizing and coaching field, Jennifer has a passion for helping busy families and professionals achieve their goals and optimize their time and resources. She has worked with diverse clients and industries, providing marketing and...

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#438 - David CM Carter gets REAL about How the Entelechy Academy Limited is changing the World  show art #438 - David CM Carter gets REAL about How the Entelechy Academy Limited is changing the World

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Entelechy Academy is the intentioned ‘entelechy’ of David’s career and life purpose – his mentoring legacy project – where he wants to make a positive difference to millions by supporting them (and himself) to actualise their potential and become the very best version of themselves. A 40+ year career has had a ‘red-thread’ of creating new business concepts and making them become a reality, despite being regularly told ‘that's not possible’. A tenacious visionary who bravely and courageously ‘gets stuff done’ that others often thought impossible. During his life, David has...

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#436 - Patrick Kelly gets REAL about Cloud Security & Cyber Tech for Business show art #436 - Patrick Kelly gets REAL about Cloud Security & Cyber Tech for Business

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Patrick is an Application Security Advisor, Cloud Security Architect, IAM Threat Detection & Response Consultant at Fannie Mae, a leading provider of mortgage financing in the US. He has over 20 years of technology, application security, artificial intelligence, data science, cybersecurity, fintech, machine learning, IoT and cyber physical security experience, spanning the full spectrum of securing the OSI Model. He is also a certified ScrumMaster (CSM) and a participant in the Constellation Network Flight Program, a blockchain-based platform for decentralized applications. Patrick has...

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#435 - Nelson Ho gets REAL about  Visual Design for Brands show art #435 - Nelson Ho gets REAL about Visual Design for Brands

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York & Chapel is an integrated Marketing Communications and Graphic Design agency with concentration in three core areas: Branding and Design, Marketing Communications and Internet Technology and Strategy. Our mission is to provide our clients with strategically-focused ideas and unexpected creative solutions that help to build their business. Specialties: Visual design, UI/UX design, branding, web development, SEO/SEM, environmental design, motion graphics, CD development, e-comm development, advertising, interaction design, installation, identity programs, brand and visual strategy. ...

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Frederick (Fred) Vallaeys is a Silicon Valley entrepreneur, author, and leading influencer in pay-per-click search marketing. One of Google’s first 500 employees, Fred quickly established a reputation as a pioneer in PPC marketing as the company’s first AdWords Evangelist. Today he serves as Co-Founding CEO of Optmyzr, a leading and multiple award-winning PPC management software system.    https://www.optmyzr.com/ 

Fred and the Optmyzr team are at the forefront of evolution in PPC marketing through Optmyzr’s deep automation, driven by machine learning and artificial intelligence. Optmyzr has evolved to become the PPC Expert’s Toolkit, empowering PPC pros to eliminate barriers in their search marketing programs and become much more strategic as effective marketers.

Optmyzr continues to expand its capabilities across multiple platforms, including Google, Microsoft, Amazon, and Facebook - expanding to other areas related to search marketing and eCommerce.

A sought-after industry thought leader, Fred is a fixture on the marketing conference circuit and blazed new trails with online industry learning through Optmyz’s bi-weekly PPC Town Hall web program. Journalists, writers, and podcasters routinely seek his industry insight and vision.

His forthcoming second book entitled “Unlevel the Playing Field” (launching spring 2021) provides deep insight for marketers to beat the competition by mastering PPC automations, rather than being mastered BY automations. The book comes on the heels of his 2018 debut book “Digital Marketing in an AI World.”

With operations on 4 continents, Optmyzr routinely earns industry accolades including multiple “Best PPC Management Suite” titles from the US Search Awards, UK Search Awards, and Canadian Search Awards.

Outside of his life as a marketing/tech pioneer, Fred enjoys time with his family and honing his photography skills in his adopted hometown in Silicon Valley.