Cleaner Air from Better Plants: The Neoplants Story
Release Date: 03/01/2025
Investing in Biodiversity with Venture Capitalist Tom Quigley
Business for Good Podcast
Episode Summary: What if the next great venture opportunity isn't in AI or fintech but in protecting nature itself? In this episode of Business For Good, Paul Shapiro sits down with Tom Quigley, Co-founder of Superorganism, one of the first venture funds built entirely around biodiversity protection. With a freshly closed $26 million fund, Tom explains why over half of global GDP depends on healthy ecosystems, and why the degradation of those systems creates massive risk exposure for industries and supply chains worldwide. The conversation covers how biodiversity...
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Using Wildlife Intelligence to Prevent Animal Collisions with Sára Nožková
Business for Good Podcast
Episode Summary: What if AI could help prevent bird strikes, train collisions, and livestock attacks by communicating with wild animals in ways they already understand? In this episode of Business For Good, speaks with Sára Nožková, CEO and Co-founder of , about building AI systems designed to detect wildlife and guide animals away from danger. Sára explains how her company combines machine learning, wildlife science, and real-world infrastructure applications to reduce human-wildlife conflict across airports, train tracks, roads, farms, and other critical areas....
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Turning Green Leaves Into High-Performing Protein with Ross Milne
Business for Good Podcast
Episode Summary: What if the most abundant protein on Earth has been hiding in plain sight inside green leaves? In this episode of Business For Good, sits down with , CEO of , to explore how a new approach to food production could unlock massive amounts of high-quality protein directly from plants. Instead of feeding crops to animals or waiting for plants to produce seeds, Ross explains how his team isolates Rubisco, a highly digestible protein found in every green leaf, through mechanical fractionation processes that separate proteins, fiber, and carbohydrates. ...
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Vasectomies, Family Planning, and Environmental Pressure with Dr. Douglas Stein (The Vasectomist)
Business for Good Podcast
Episode Summary: What if one of the highest-leverage climate and poverty interventions isn’t a new technology, a policy mandate, or a venture-backed breakthrough, but simply making permanent contraception easier for men to choose? In this episode of Businesses For Good, host sits down with , a Florida physician known as “The Vasectomist,” who has performed 45,000+ vasectomies and taken his work internationally, including providing free procedures and (in some cases) small cash offsets for travel and missed wages. Their conversation moves beyond the clinic into...
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Feed the People Authors on Abundance, Food Policy, and Meat Demand
Business for Good Podcast
Episode Summary What if the global food system isn’t “broken” in the way sustainability debates usually claim, and treating it that way leads to worse decisions? Paul Shapiro sits down with Jan Dutkiewicz and Gabriel Rosenberg, authors of Feed the People, to unpack how industrial scale and trade created unprecedented food abundance, why “eat local” and small-farm nostalgia collapses at 8 billion people, and what practical policy levers can improve outcomes without fantasy. They explore a clear framework, more food, less feed, no fuel, why animal agriculture remains...
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Bruce Friedrich (Good Food Institute) on Taste, Price, and What It Takes to Scale Alternative Meat
Business for Good Podcast
Alternative meat looks like it is collapsing. Startups are shutting down, funding is drying up, and headlines are calling the category finished, but that reaction may reflect a misunderstanding of how technological revolutions actually unfold. Bruce Friedrich, President of the Good Food Institute and author of Meat: How the Next Agricultural Revolution Will Transform Humanity’s Favorite Food and Our Future, explains why most people will not change behavior for values alone, why price and taste are the real adoption gates, and why “only” $3 billion in cultivated meat funding is far...
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Modern Mill’s Chris Guimond on Upcycling Rice Hulls Into Low Maintenance Building Materials
Business for Good Podcast
Episode Summary A rice field does not look like the starting point for a scalable building materials company until you understand the economics behind it. In this episode of Business For Good, Paul Shapiro sits down with Chris Guimond, Founder and CEO of Modern Mill, to explore how discarded rice hulls are being transformed into ACRE, a wood like siding, decking, and trim product designed to replace old growth lumber. Chris explains why deforestation is a supply and demand problem, how Modern Mill cracked the manufacturing and adoption challenges that derail most composites, and...
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Deep Fission: Using Boreholes to Cut Nuclear Costs and Deliver 24/7 Clean Electricity
Business for Good Podcast
What if the fastest path to reliable clean electricity is not a new reactor design, but a new place to put one? In this conversation, Paul Shapiro speaks with Elizabeth Muller, CEO of Deep Fission, about a plan to place a conventional pressurized water reactor roughly a mile underground to use geology, gravity, and groundwater for containment, pressure, and emergency cooling, potentially cutting total nuclear costs by as much as 80%. They unpack how a narrow borehole reactor could serve always-on demand from data centers and industrial users, what “proven tech combined in a new...
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The Incredible, Edible… Pea? How Meala is Using Biotech to Render Eggs Obsolete
Business for Good Podcast
If you’ve ever checked the ingredients on a baked good, you know how ubiquitous eggs are. They bind, they lift, they emulsify, they hold moisture — they’re simply the structural engineers of cookies, cakes, and muffins everywhere. But they’re also volatile: prices spike, supply chains break, and for anyone with an egg allergy or who’s avoiding eggs for animal welfare or environmental reasons, eggs aren’t exactly a welcome ingredient to find on the ingredient deck. Enter Hadar Ekhoiz Razmovich, CEO and co-founder of , an Israeli startup that’s figured out how to make peas...
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From Oil Wells to Oak Trees: Ben Dell’s Half-Billion-Dollar Pivot to Carbon Offsetting
Business for Good Podcast
What if planting trees could be not just good for the planet, but also a profitable business? In this episode, I’m talking with Ben Dell, the founder and CEO of — a company that’s raised nearly $400 million, including $250 million of that in 2025, to turn farmland back into thriving native forests across the United States. And he’s already forging major carbon removal deals with the likes of Microsoft and Mercedes F1. Ben’s journey is a fascinating one: he began his career in oil and gas private equity, helping fossil-fuel companies optimize their operations. But during the...
info_outlineWe spend about 90 percent of our lives indoors, yet the air inside our homes and offices is often far more polluted than the air outside. Volatile organic compounds—better known as VOCs—are constantly emitted by furniture, cleaning products, and even the very walls around us. Formaldehyde, benzene, toluene—these chemicals sound like something you’d find in an industrial park, but they’re actually in the places where we eat, sleep, and work.
Well, what if nature could give us a hand here? What if plants, and even microbes, could be supercharged to clean our air at a level that truly makes a difference? That’s exactly the mission of today’s guest: Patrick Torbey, CEO and co-founder of Neoplants. His company is using synthetic biology to enhance houseplants and their soil microbes with built-in air purification superpowers.
Right now, they are offering microbial powders called Power Drops to mix with water and sprinkle onto the soil of your own houseplants to super-charge their air purifying capacity. I already ordered mine and am using them now.
They also offer Neo Px, which is their all-in-one plant and microbe duo, including a Marble Queen Pothos.
The bottom line is that they claim their technology can make plants up to 30 times more effective at cleaning the air in our homes and offices than the plants we currently have today. Their systems don’t just filter air pollution but actually metabolize it into harmless compounds.
In this episode, Patrick and I have a wide-ranging conversation about topics like synthetic biology, science fiction, nature vs. nurture, and of course, how his company’s tech will both make money and make the world a better place. Already the company has raised more than $20 million in venture capital, with more still yet to come.
So, if you’ve ever wondered how science, business, and sustainability can come together to solve a problem hiding in plain sight—or in this case, plain smell—you won’t want to miss this conversation.
Discussed in this episode
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You can order Neoplants’ microbes for your houseplants’ soil here.
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Our past podcast episodes with Pivot Bio (nitrogen-enhancing microbes) and Living Carbon (rapid-growth trees).
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Patrick discussed how reading Cosmos changed his life. There was also a 1980 TV Series by Sagan called Cosmos and an updated remake in 2014 by Neil deGrasse Tyson.
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Patrick discusses how China is planting forests outside cities to improve air quality.
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Patrick recommends reading science fiction, leading Paul to recommend a book he recently read, Childhood's End by Arthur C. Clarke.
More about Patrick Torbey
Patrick Torbey is the co-founder and CEO of Neoplants, a Paris-based synthetic biology startup, engineering plants’ genomes and microbiomes to have a positive impact on the air we breathe. Patrick has a PhD in genetic editing from ENS Paris, his expertise spans molecular biology, biotechnology, and entrepreneurship. He drove Neoplants R&D efforts for many years as CTO, and is now leading the company. Patrick is passionate about taking the “fi” out of “sci-fi.” He is fascinated by the potential of deep technologies to change the world for the better, and convinced that we need more and better GMOs to face the challenges of today in a sustainable way.