209 | Get Free Funding for Your Business with Matthew Lesko
The Business of You with Rachel Gogos
Release Date: 03/11/2025
The Business of You with Rachel Gogos
LinkedIn is a powerful tool for your business–but only if you use it properly. Today’s guest will show you how to make the most of this platform with authentic, non-spammy connection strategies. Colin Hirdman started his first business a week after graduating from college with no background in business or marketing. He’s the co-founder of Monkey Island Ventures, along with two of his childhood best friends. Over the last 18 years, they’ve built over a dozen software and service businesses. Their newest venture, Rainmaker, helps people in sales roles build their network, leads,...
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Have you ever considered opening a franchise? Maybe you’re looking for a new investment opportunity, or you’re attracted to a business model where all the systems are already up and running. Today’s guest breaks down what you need to know beforehand, the best industries to invest in, and what separates successful owners from the rest. Jon Ostenson is the Founder and CEO of FranBridge Consulting, an Inc. 5000 company and a top 1% franchise consultant. He’s also the author of the bestselling book Non-Food Franchising. Jon draws on his experience as a former Inc. 500 Franchise...
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Does it feel like no matter how hard you work, there’s never enough time? As an entrepreneur, there’s always more work to do–but that doesn’t mean you can’t enjoy the process. Today’s guest will help you break free from the stress cycle and enjoy calmer, more peaceful productivity. Erin Harrington helps busy, overwhelmed high achievers align their work with their well-being, empowering them to integrate success across all areas of life and make time for what truly matters. Anchored in a lifelong passion for self-care and spirituality, Erin's journey began with balancing life...
info_outlineThe Business of You with Rachel Gogos
What’s the difference between a successful freelancer and one who struggles with feast or famine? It’s not how good you are at your craft, but how you position yourself to clients. Amy Posner is a seasoned online entrepreneur and business coach who helps digital creative freelancers build breakthrough businesses. Over her 30-year career, she’s launched six successful businesses (five of which are still in business today) and mentored thousands of freelancers to success. Now, Amy focuses on empowering freelancers to grow the business they want by teaching them the skills they need...
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Omar Alvarez is on a mission to reinvent how we connect—by bringing storytelling back to the heart of technology. With his startup KINNECT, he’s doing exactly that—creating a platform that helps people share their life stories, from past experiences to future dreams, in a way that’s meaningful, inclusive, and easy to use. Not only has he secured support for his vision, but he’s now poised to disrupt an outdated market and drive innovation, building a fresh space where technology meets human connection. With professional experience at some of the world’s most iconic storytelling...
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Ever wish there was a cheat sheet on exactly what to look for in your employees? Fred Meyers has cracked the code on how to hire, develop, and retain great team members. As the founder of Queensboro, Fred is an early pioneer and 40+ year veteran of the custom logo apparel business, selling directly to small and medium-sized businesses. As technology evolved, from 800 numbers and fax machines to personal computers, the internet, and mobile devices, Fred navigated each marketing shift. From small print ads and direct mail to catalogs and digital campaigns, he adapted using custom-built software,...
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Did you know your heart contains 40,000 neurons? Your heart can sense things that your logical brain simply can’t–and tapping into that intelligence can help you make better decisions for your business. Leyla Salvadé is a Heart Intelligence expert and founder of Standing Light™, a company empowering humanity through heart-centered education and events. As a Heartfulness Therapist at an exclusive clinic in Zurich, she guides royalty, billionaires, and visionaries on journeys of healing and self-regulation. Creator of The Standing Light Method™, the world's first heart...
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As any venture capitalist knows, not every investment pays off. Half of all new businesses fail within the first five years–but today’s podcast guest has learned to spot the winners. Brandon T. Adams is a 2X Emmy® Award-Winning Producer, Podcaster, Media Expert, Investor, and Advisor. In 2017, he founded Accelerant Media Group, an agency that produces commercials, social media content, and TV shows. Accelerant Media Group has produced TV Shows and Documentaries such as Ambitious Adventures, Success in Your City, Red Flags, and Beyond Small Town Dreams. Brandon is the Co-CEO and...
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Could your digital business benefit from more physical marketing? Mark Stern is reimagining direct mail with experiential boxes designed to set your customers up for success and extend lifetime value. Mark is a serial entrepreneur and founder of the Custom Box Agency, a design agency that specializes in optimizing the customer journey through direct mail. His innovative work caught the attention of Forbes, which featured him as one of the Next 1,000 Entrepreneurs redefining the American Dream. He was also highlighted in Joey Coleman's Wall Street Journal Bestseller, Never Lose an...
info_outlineThe Business of You with Rachel Gogos
Did you know that every year, the government gives small business owners millions of dollars in funding? Most entrepreneurs aren’t even aware that this type of assistance is available, let alone how to access it. Today’s guest shares an inside look at how you can secure funding for your business. Matthew Lesko is a well-known author, speaker, and advocate for government programs and benefits. He has dedicated his career to educating Americans about available government assistance, authoring over 20 books that have sold more than 4 million copies, including Get Government Money for Your...
info_outlineDid you know that every year, the government gives small business owners millions of dollars in funding? Most entrepreneurs aren’t even aware that this type of assistance is available, let alone how to access it. Today’s guest shares an inside look at how you can secure funding for your business.
Matthew Lesko is a well-known author, speaker, and advocate for government programs and benefits. He has dedicated his career to educating Americans about available government assistance, authoring over 20 books that have sold more than 4 million copies, including Get Government Money for Your Business.
Matthew gained national recognition through his engaging infomercials, which showcased various government grants and programs. He has made numerous appearances on popular television shows, including Oprah, Larry King Live, Good Morning America, and The Tonight Show with David Letterman.
In recent years, Lesko has transitioned to a community-focused model with his platform, Lesko Help, which connects individuals with resources and support for navigating government benefits. With a community of over 15,000 members, he continues to empower people to access legitimate government programs that can enhance their quality of life.
The Free Money Economy
Although about 60% of our economy is capitalism (companies that want to take your money), the other 40% is what Matthew calls the free money economy: organizations that want to give you money. These are government offices, grants, and nonprofit organizations.
As the American economy grows, 10% of the population benefits while 90% of people are getting a smaller and smaller share of the pie. Matthew’s mission is to help the 90% find and use the government assistance that’s already available.
How to Find Funding Opportunities
To look for funding opportunities, your first instinct might be to go to Google–but search engine rankings are determined by whoever is most effective at marketing.
Instead, search on government websites that end in .gov or nonprofit websites that end in .org. You can also try the database at sba.gov/local-assistance to search for more local opportunities. Another great resource for entrepreneurs is careeronestop.org. These job help centers often provide free training, grants, and even funding for you to grow and train your team.
Whenever possible, try to connect with a real human being rather than fill out an online application. The people who work for these organizations will be able to point you in the right direction.
Enjoy this episode with Matthew Lesko…
Soundbytes
9:28-9:48
“Once you're having fun, then I think that's where you find out what your superpowers are because you're what's special about you is usually what other people call weird. That's a clue, that's probably a superpower. You can do that better than anybody else.”
13:54-14:23
“About 60% of everything in our economy is capitalism. On the other side, that's what I call the free money economy. Give out money. These people want to take money. You want your money, right? These people want to give you money. These are government offices and nonprofit organizations. I had no idea about all that stuff, but it represents 40% of everything in our economy is giving away money.
Quotes
“The most important decisions are those that other people think you're hurting yourself, but you're not.”
“You make up reasons why it's okay not to follow your heart. And I just had to do it.”
“Your heart is smarter than your brain.”
“Those failures were a godsend. Because I wasn't having fun, I wasn't succeeding.”
“You have to fail to grow.”
“40% of everything in our economy is giving away money.”
Links mentioned in this episode:
From Our Guest
Website: https://www.free.lesko.com/leskohelp
Connect with Matthew Lesko on LinkedIn: https://www.linkedin.com/in/lesk0/
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