How to Plan for $100K in Your Creative Business
Work Out Loud with Heather Davis
Annual planning doesn’t have to be scary or overly complicated. In this episode, I walk you through exactly how I plan my year financially, using my $100K revenue goal as a real, transparent example. We talk numbers, capacity, pricing, and why not choosing a revenue goal keeps so many creatives stuck reacting instead of building. If you’re ready to stop reacting and start planning, I’m currently booking VIP Vision Building Days. We’ll build your year together: Numbers, offers, and pacing included. You can learn more at
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You're Allowed to Have a Launch Party
Work Out Loud with Heather Davis
Women are only allowed to celebrate themselves publicly for a birthday, a wedding, a baby, or their own funeral. Gathering your community to mark a career shift, launch a business, or debut a rebrand, feels wrong, indulgent, or wildly premature. We’ve been trained to do less, stay grateful, and move on quietly, even when something big just happened! This episode is your green light to have whatever type of IRL launch gathering, event, banger, celebration, or bash that you desire without feeling like you’re doing too much or that you’re not enough.
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You’re the Destination: Inside Wild Botanical’s Rebrand + Bold New Collaborations
Work Out Loud with Heather Davis
To open 2026, I’m bringing you a conversation with an alumni client and artist who continues to inspire me all the time! I’m joined by Marah Frank, founder of Wild Botanical, to talk through the rebrand we shaped together: Moving her work out of shrink-to-fit expectations, and into a business that actually supports her life and creative instincts. We get into leaving unaligned wedding work behind, designing a brand shoot as a full sensory experience, expanding into culinary collaborations and large-scale installs, and learning how to follow the ideas that won’t leave you alone. For the...
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What to Do When Your Vision Is On Deck
Work Out Loud with Heather Davis
Is your vision built, but not live just yet? When your next chapter is real internally, but the outside world hasn’t seen it, you're on deck! This overlooked moment in a rebrand, launch, or debut can feel lonely, exciting, and weirdly heavy all at once. I'm taking about what’s actually happening during this integration stage, and what to do before you go public. Cheers to everyone waiting in the wings at the moment, and happy freakin' new year!
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Building a Story-Led Social Strategy
Work Out Loud with Heather Davis
What if Instagram didn’t have to feel like a constant sales pitch to actually work? Today I’m talking about how I’m approaching a story led social strategy going into 2026, and why connection and trust matter more than posting offers on repeat. I'm sharing why “everything is content” is flattening our feeds, how storytelling creates long term momentum, and what it really means to work out loud without oversharing. You’ll also hear the plot lines I’m using inside my own IG strategy so you can start shaping a social presence that feels recognizable, intentional, and...
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Stop Moving in Silence
Work Out Loud with Heather Davis
'Moving in silence' gets framed as discipline and power, but for creatives, it’s the opposite. I'm sharing how working out loud can lead you to better ideas, stronger community, and real movement forward. See what changes when you let your vision be seen before it’s finished: My next work out loud virutal mastermind is set for Jan. 8, 2026.
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The Cost of Becoming Your Future Self
Work Out Loud with Heather Davis
I just hit publish on my new website, visuals, offers, and direction, and I'm back with new episodes to finish 2025 as my most authethic self. To be honest, evolving is exhausting...and also expensive as hell! This episode is about what it actually cost to become the woman behind the mic today, and I've got a question for everyone listening: What creative risk is already paid for by future you? Let’s talk about affording the vision that keeps pulling at you, and why becoming your future self is always worth the investment. P.S. You're invited to build something stellar! My new...
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The Vision Shift: Supercut Creative Isn’t a “Content Creator” Anymore
Work Out Loud with Heather Davis
This week, I’m joined by my sister and filmmaker behind Supercut Creative, Hannah Dougherty-Gaden, to talk through the vision shift unfolding inside her business and life. Hannah has been known as the “content person” for a long time, but that’s not really what she wants to make anymore. She came into her VIP Vision Building Day and said she’d been feeling blah in her work...so we started there, and followed it straight to the real direction for Supercut Creative. Three hours later, her future was clear. When your work feels flat, you don’t have to force it. You’re allowed...
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Chat GPT is not your brand copywriter
Work Out Loud with Heather Davis
I asked ChatGPT to write my website copy and then compared it to my actual website copy, written by me: An acutal human copywriter. Hit play for my reasons why copy-pasting whatever ChatGPT writes for your Insgram caption, event page or website doesn't save you time or money...It just drains your originality.
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Launching to the Moon: The Vision Behind My Next Brand Shoot
Work Out Loud with Heather Davis
Curious about how to build something stellar? I'm about to tell you. I’m sharing the creative direction and the two visual concepts behind my next brand shoot that match where I’m headed with Heather Davis Inc. This episode is a live demo on trusting your own timing, releasing guilt for changing fast, and learning to evolve in public. I talk about how to know when your current visuals no longer fit, what it takes to rebuild them with intention, and why honesty in your brand creates the strongest connection. If your work has outgrown the version of you on your website, listen in!...
info_outlineI asked ChatGPT to write my website copy and then compared it to my actual website copy, written by me: An acutal human copywriter.
Hit play for my reasons why copy-pasting whatever ChatGPT writes for your Insgram caption, event page or website doesn't save you time or money...It just drains your originality.