Carl-Gould-#70secondCEO-The Pandemic Excelorated What Was Already Coming in Business
Release Date: 07/31/2024
Carl-Gould-#70secondCEO When Calling you is Urgent
Carl Gould #70secondCEO
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Carl Gould #70secondCEO
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Overpaying Why do We do it? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Years ago, I took my daughter to a concert. She was so excited and she was just happy to get in the door and I remember calling up and getting the tickets and they said, Where do you want to sit? And I said, get me in the building. I don't care where we are. It's not gonna matter, just get me in the building. I wasn't all that hyped up, I was to hear the music and that turned out to be a great show. But I was in the nosebleed...
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Playing Above the Line Hi Everybody, Carl Gould here with your #70secondCEO - just 70 seconds a day for a lifetime of results. Today's topic is - Playing Above the Line - living, working, and playing above the line. What is the line? The line is your standard. You create your metrics, your dashboard, your goals your ranking, your score or rating that you give yourself. And once you agree on specific standards, you do not negotiate those standards. You can negotiate the terms and conditions, but never the standards. So, what is your standard that you're living by, and...
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Find Someone in The Room That Sells to Like Customers Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Find someone in the room who is not in the same business but sells to the same kind of customer. Who here sells any services to people who own homes? Raise your hand. Ma'am, what do you do? You're coaching. Okay, so she does cleaning. You do coaching. So let's just assume for a moment that her homeowner is your coaching client, right? So you would say, listen, as a value adds to those of you in my...
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How do You Become an Authority Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. You can't do that. You're a dentist. You can't pull that many teeth. If you're an attorney, you can't argue that many cases. You just couldn't do it. It's way too much volume. It's much easier for you to be the highest price. Okay. So if you are high-priced or low-priced, you are seen as the expert. Okay. So we're going to work on that. Like and follow this podcast so you can learn more. My name is...
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Carl-Gould-#70secondCEO-How do You Become an Authority Part 1
Carl Gould #70secondCEO
How do You Become an Authority Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Among the top priced in your niche, or among the lowest. Walmart is thought of as the best logistics company in the world. They charge the lowest amount, and they have taken most of the inefficiencies out of the supply chain. They're Walmart. They're brilliant at what they do. How do they get a $10 item from the other side of the world for $8, beat everybody out, and still? You ever read like the Forbes top...
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Carl-Gould-#70secondCEO-Perception of Quality
Carl Gould #70secondCEO
Perception of Quality Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. What are you getting for the other $9,900? Brand, ego, anything you can put in a wheelbarrow? It's all intangibles, right? Now, I gave this talk to a jewelry association, and I said, what was a better watch, Timex or Rolex? And what they said was, it went really quiet. I was like, what did I say? And they kind of played along. And then during the break, I'm like, what did I say? And they said, well, these are jewelers. They know Timex is a...
info_outlineThe Pandemic Excelorated What Was Already Coming in Business
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results.
So I said there's two dynamics that are coming out of the pandemic and in this season of winter that's really important to us.
One is those pesky pain in the ass requests that we got from our clients and that you gave your vendors during the pandemic are not temporary. They are permanent. All the pandemic did was accelerate what was already coming.
That was coming, curbside, same-day delivery, you know, same-day pickup, contact-free, you know, off-peak services and, you know, being able to pay a little more to cut the line. Those are all permanent. So if you offered something during the pandemic, but now you're like, ah, the world's fine now.
We're back to normal. We're not doing that. That was a pain in the butt telling you your clients want it, right? They want it and the company who's willing to offer these customized services to them is going to win.
And the company that does not will fall behind. Let's recognize that those were not temporary requests. They are permanent requests.
Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.