Carl-Gould-#70secondCEO-Risk vs. Preservation: The Two Mindsets of a CEO
Release Date: 04/30/2025
Carl-Gould-#70secondCEO-Milestones Over Motion How Purpose-Driven Goals Set You Apart Part 1
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So we want to make sure that we're focusing on milestones, because milestones and favoring achievement over activity will help you eliminate the competition. Let the other quote, unquote busy companies compete against each other, be among the achievement minded businesses, focus on your milestones on your achievements in advance, and you'll be among the top percentage companies. And lastly, and certainly not least, is your purpose statement. The questions...
info_outline
Carl-Gould-#70secondCEO-Designing Your Mission Vision and Future
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. We talked about our outcome, what is our outcome for stage one? Our outcome is to design our future and we're going to do this using our 7 stage power tools, designing our mission, vision and values. Our purpose statement is that we're going to do our business plans, our marketing plans, our sales plans, our milestones, and planning in order to give ourselves the best chance of success. So how do we do, how do we design a mission statement? Well, our mission...
info_outline
Carl-Gould-#70secondCEO-When Your Business Starts to Walk on Its Own
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Every job starts to develop its own personality. That's how you know you're in stage four, where things happen without you, the pace of your business will actually slow a little bit, you'll come into the office and it'll seem calm, things are running smoothly, you may not be used to this, this is not the fast pace, go, go, go, go go of stage one and two, it has slowed down a little bit. Things have calmed a bit. It doesn't mean you're moving slower as a...
info_outline
Carl-Gould-#70secondCEO-Structure Before Systems The Entrepreneurs Balancing Act
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Hear what I'm saying now, because we're saying that there are no systems yet we do not want systems, it's too early. But we want a structure. And we need to be flexible. And we need to place trust in others, even when we watch and they are making mistakes. This is hard for an entrepreneur to do, especially when they're so technically savvy in their business. So self management becomes very, very important in this area. So we go on to stage four. If you make...
info_outline
Carl-Gould-#70secondCEO-The Trap of Potential vs. the Power of Performance
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Potential is a wonderful place to be. I got to tell you in potential, you are a legend. It's amazing–I can't believe how good I am. You know, in potential, I can make no mistakes every idea I have is freaking brilliant, right? And my god, I gotta tell you, not only am I charming and handsome, but boy I’m smart in potential, but performance is very messy. Performance is risky. You can get it wrong, or worse, you can get it right and be expected to repeat...
info_outline
Carl-Gould-#70secondCEO-Emotion First: Why We Really Make Decisions
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. You may process things logically, you might be an analyst, you might be a numbers person and you do that for emotional reasons. You've heard the saying many times we buy on emotion and we rationalize, intellectually or with logic, and that's true. And it all starts out with emotion. Humans have six basic categories of motivators, those categories you will place in a hierarchy in that hierarchy. When you are deciding as to how you are going to buy or do or not buy...
info_outline
Carl-Gould-#70secondCEO-Build the Team Before You Hire Match Roles to Strengths
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. When you create your organizational chart, you will be matching people with their styles. And that's step number one, most people are going to gravitate towards the jobs that they're good at already and we're gonna, when we talk about attributes, we'll talk about the skills and what they mechanically bring to the table already people gravitate towards certain roles, because people like what they're good at. So, when you ask somebody, when you're hiring...
info_outline
Carl-Gould-#70secondCEO-Why Building a Business Is Rocket Science And How to Launch Yours Part 3
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In order to get that maximum lift, in order for you to maximize the launch of your business, you want to become what we call an MVP organization. How do you do that? You complete the stage 1 planning that we’ve laid out for you, and you want to complete the stage 1 planning that we referred to in the coming chapters. Become an aligned, resolved organization based on your dreams, your vision, your mission, your values, and your purpose. The more aligned you are,...
info_outline
Carl-Gould-#70secondCEO-Why Building a Business Is Rocket Science And How to Launch Yours Part 2
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So, what is mass? Mass is the amount of internal strife or misalignment or lack of alignment in the business, meaning the more internal strife, the more in fighting, the less alignment it will create more weight or more mass and won’t allow for as much energy to go outward because if you have a lot of mass that means there’s a lot of internal energy and you want to minimize the internal energy so you can give the most energy outward towards your customers....
info_outline
Carl-Gould-#70secondCEO-Why Building a Business Is Rocket Science And How to Launch Yours
Carl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And that analogy is that business is rocket science. I was speaking once to a group of entrepreneurs and I did not realize we had a rocket scientist in the audience and I said “come on folks, this is not rocket science, building a business is very simple and systematic” to which the person raise their hands and said I have a correction for you, I am a rocket scientist and let me tell you that business very much is rocket science and building a business,...
info_outlineHi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
What happens in your career is, you know, when you're younger as a CEO or a founder, an entrepreneur, your risk tolerance tends to be higher.
You're willing to take more risks, you're willing to change more. You know, I say that CEOs fall in two categories. They fall in the category of, I wanna make a mark.
I wanna change the world. My product or service is amazing, I wanna do that. Or, I don't wanna screw it up.
I've had some success, I've got this good business. Maybe I inherited it, maybe I bought it, or maybe I bought out my partner. But however I got here, I've got this really good business.
I don't wanna screw it up, I don't want this to go bad because this is my annuity for the rest of my life. Maybe this is for the next generation. Maybe this is for, you know, my kids or whatever.
But I don't, you know, so I fall in one of these two buckets so early on, most of them are, I wanna make a mark, right? So they have a high risk tolerance. And so they're all over the place. But once you get to, I don't wanna screw it up, now you're in that place where you're not, you don't wanna change what you're doing as much.
You know, I don't understand this next generation, what is going on? You know, I hear that, I'm like, I don't care what you think, but they are the primary purchasing power and you sell to them now.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.