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Business Insights for Growth — with Catherine Maley, MBA (Ep. 323)

Beauty and the Biz

Release Date: 08/14/2025

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Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Catherine Maley, MBA talks about a much smarter way to think about growth in 2026 for your cosmetic practice. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. A...

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Business Insights for Growth — with Catherine Maley, MBA

Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.

Business Insights for Growth

Obviously, most surgeons excel in the operating room. However, many struggle to run their practice like a business. That’s why I discussed this with Candace Crowe on her “The Crowe’s Nest” podcast in the episode “Business and Marketing Strategies to Grow a Thriving Cosmetic Surgery Practice.”

What You’ll Learn in “Business and Marketing Strategies to Grow a Thriving Cosmetic Surgery Practice”

Specifically, this episode reveals proven business and marketing strategies that separate top cosmetic practices from the rest. Moreover, you’ll discover:

  • First, the mindset shift every surgeon must make to scale without burnout

  • Next, how to attract high-performing, committed staff

  • Then, why patient retention delivers a bigger ROI than new patient acquisition

  • Finally, how to turn one happy patient into a steady stream of quality referrals

Ultimately, if you’ve wondered how top surgeons grow without losing control, this interview has the answers. Furthermore, it shows you exactly how to build a practice that thrives.

Therefore, listen now to “Business and Marketing Strategies to Grow a Thriving Cosmetic Surgery Practice” and learn how to run your practice like a profitable business.

Special Message:
Importantly, your most loyal patients could become your biggest revenue source. Soon, it will take zero extra effort from your team. Next, I’ll unveil a done-for-you system that automates loyalty, referrals, and reviews. Finally, we’re launching with only 25 practices nationwide.

So, watch your inbox. 

Enjoy!

Catherine Maley, MBA

Practice Growth Resources:

Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!

Visit Candace Crowe's website

Catherine Maley, MBA:

Everybody that’s going to wrap it up for us today on Beauty and the Biz.

If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.

If you’ve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you don’t miss any episodes. And of course, please share this with your staff and colleagues.

And we will talk to you again soon. Take care.

"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.

So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. It’s guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything I’ve gleaned over the years into one playbook of the most successful practices and what they do to win.

Go to www.CosmeticPracticeVault.com and let’s grow your cosmetic revenue."

 

#candacecrowedesign #thecrowesnestpodcast #candacecrowe

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