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Sustainability That Scales — Cleo Escarez on Clean Tech, Circular Jewelry, and Building Redyoos

The Jason Cavness Experience

Release Date: 07/20/2025

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Cleo Escarez is the founder of Redyoos, a company reimagining jewelry production through clean tech and circular economy principles. With past leadership roles at Starbucks, Williams Sonoma, and Gap Inc., and as former COO of Boma Jewelry, Cleo has dedicated her career to building ethical, sustainable operations that reduce waste and empower responsible consumption across fashion and manufacturing.

Episode Highlights
• Why Cleo founded Redyoos to make sustainability scalable
• Lessons from leading ethical operations at Boma Jewelry
• Plastic waste, bananas, and the behavioral challenge of sustainability
• Balancing idealism with practical, impact-driven solutions
• How to build relationships that scale environmental progress

Call to Action (CTAs)
Full archive and show notes: https://www.thejasoncavnessexperience.com
Invest in CavnessHR: https://wefunder.com/cavnesshr
Download 7 free startup eBooks: https://www.buildcavnesshr.com/ebooks
Join the Builders Club: https://www.buildcavnesshr.com/buildersclub

Guest Bio (Condensed)
Cleo Escarez is the founder of Redyoos, where she’s transforming jewelry production through clean tech innovation and circular economy principles. Previously the COO of Boma Jewelry, she led sustainable operations and built ethical supply chains that prioritize people and the planet. Her career spans leadership roles at Starbucks, Williams Sonoma, and Gap Inc., where she developed systems to reduce waste and drive responsible growth.

Guest Links
LinkedIn – https://www.linkedin.com/in/cleoescarez
Website – https://www.redyoos.com

Cleo’s Advice
“If we have any chance in how to get to a better place with this climate crisis, everybody has to do their part.”


Sponsors

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Mention The Jason Cavness Experience for a free upgrade from Breeze Solo to Breeze AI+ (valued at $6,000).
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CavnessHR: Seattle’s Got Tech — July 30
Join us at the Seattle Chamber of Commerce to see 16 early-stage startups demo their products — no slides, just real tech.
RSVP: https://lu.ma/v8ihldrg


Topics Discussed (for Libsyn Notes)
• Cleo’s journey from global brands to sustainability leadership
• Founding Redyoos and building circular production models
• Challenges and breakthroughs in sustainable jewelry manufacturing
• The psychology of behavior change in reducing waste
• Balancing motherhood, travel, and founder life
• Reflections from global experiences and cross-cultural lessons
• The real challenge of plastic waste and practical solutions
• Scaling sustainability through relationships and innovation
• The role of consumers and brands in driving systemic change