Gina Knox Hit 7 Figures Thanks to Basic Image Ads
The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Release Date: 12/12/2025
The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Joe Sanok started a podcast in 2013, when almost nobody in his niche was doing it. Today, Practice of the Practice generates close to a million dollars a year through podcast sponsorships, a membership community, consulting, and done-for-you podcast launch services. In this episode, Joe breaks down how he validated one of his highest-ticket offers by asking 15 people three questions, then sending a single email that brought in nearly $80,000 in signed contracts within 24 hours—before he had even built the delivery team. This Week on the Get Paid Podcast: How Joe used 3 questions to...
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If you hired an ad agency to save time and make more money… but you’re still doing the creative, still managing the process, and still feeling unclear about what’s actually working? This episode is for you. In today’s episode, Claire shares five warning signs it might be time to cut ties with your ad agency or consultant — even if they’ve been with you for a while, even if you like them, even if they’ve “helped in past launches.” Some of these red flags are obvious. One of them is hiding in plain sight inside Ads Manager. And one of them is the reason a lot of businesses end...
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If you've ever looked at one number in your ad dashboard, felt your stomach drop, and turned the whole thing off — this episode might sting a little. In this solo episode, Claire breaks down what she calls made up funnel math — the sneaky way smart business owners decide their funnel is "dead" or "not profitable" based on vibes, one scary metric, or incomplete tracking. The worst part? It usually kicks off the same cycle: panic, shut it down, buy another training, start from scratch… even when the funnel was already making money or one tweak away from it. Claire walks through the...
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Chris Donohoe went from blue-collar Florida to Cornell on a diving scholarship — and then into the world of corporate consulting, where he realized the people making great money weren't superhuman. They just had a profitable skillset and a repeatable way to sell it. Now Chris helps consultants, freelancers, and coaches create real cashflow in their businesses. But when he decided to walk away from corporate revenue and go all-in on a scalable coaching offer, the transition was anything but smooth. In this episode, he shares how he turned a "Frankenfunnel" into a real sales system inside Get...
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Kathy Cruz is the founder of Savvy Shopkeeper, where she helps brick-and-mortar retail owners grow with stronger systems, clearer decision-making, and real financial confidence. In this episode, Kathy shares what happened when she joined Get Paid Marketing and finally started running ads with a real plan — starting with a time-sensitive planner launch that became her best one yet. We talk about what made the ads work (even when the creative wasn’t perfect), why she’s willing to break even on a front-end offer, and how one product can quietly become the trust-builder that drives bigger...
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Lindy Alexander avoided ads for years because they felt “icky”… until she joined Get Paid Marketing and realized her results didn’t require more complexity — they required less friction. In this episode, Lindy shares what shifted when she simplified how people bought (including one tiny change that made a bigger difference than she expected), and how GPM is different from any other program she joined. This Week on the Get Paid Podcast: The belief Lindy had about ads that kept her avoiding them (and what changed her mind) The small funnel adjustment that helped increase low-ticket...
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It’s a very good time to be running Facebook and Instagram ads! And if you’d like to replace one of your launches this year — without losing out on the revenue — this episode is for you. Today, I’m breaking down four ways you can generate launch-level income using ads and evergreen funnels. Some require paid traffic. Some don’t. All of them work — if you know what you’re doing. This Week on the Get Paid Podcast: Why the current ads algorithm is performing differently than in past years How to replace a $50K launch with a profitable evergreen funnel The simple math behind...
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Running ads is one thing. Scaling them without freaking out (or breaking what’s already working) is another. In this episode, financial coach Gina Knox shares what changed when she stopped dabbling, got serious about her funnel, and used a weekly webinar rhythm to create more consistent revenue—without needing a giant launch every time. This Week on the Get Paid Podcast: What clicked when Gina treated ads like a scaling tool (not “extra lead gen”) The surprising part of scaling spend that almost makes people quit too early Why weekly webinars can beat the “big launch” model...
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Claire was more than a little skeptical about AI for a long time. Now? She’s ON BOARD! And for very specific purposes. In this episode, she's sharing the three underused ways she's now using ChatGPT and Claude—and none of them have to do with writing captions or copy. This Week on the Get Paid Podcast: The use case that helped Claire make a major business decision How she cut her monthly software expenses by hundreds of dollars The new way she's building sales pages (that used to take her ages) Mentioned in This Episode: Brittany Long's AI Sales Page Design...
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It's that time. Claire sat down to look at everything that happened in 2025—the numbers, the team, the launches, the decisions. Some of it was hard to say out loud. 😳 This Week on the Get Paid Podcast: The full breakdown: revenue, expenses, what's left A team change Claire didn't see coming The pattern she finally broke Mentioned in This Episode: Millionaires of Color Conference (Claire is a speaker and sponsor): Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to to subscribe, rate, and leave your...
info_outlineWhat happens when you take a webinar that's already working… and put real traffic behind it?
In this episode, Gina Knox shares the moment she realized she didn't have a launch problem at all. She had a leads problem. And fixing that one bottleneck is what helped her rebuild momentum, grow her list to over 10,000 subscribers, and cross the million-dollar mark in cash collected this year.
This Week on the Get Paid Podcast:
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The simple decision that brought in thousands of new leads she wasn't getting organically
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Why running one webinar a week changed her entire sales rhythm
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What surprised her when one creative started outperforming everything else
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Exactly how a ~$2,000 ad spend turned into ~$17,500 in revenue with her first Absolute FB Ads campaign
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What she's learned about consistency vs. complexity now that she's hit seven figures
About Gina Knox:
Gina Knox is a financial strategist for small business owners with inconsistent income. A former QuickBooks researcher turned coach, she's helped clients save over $9 million and build 6 and 7-figure wealth portfolios. Gina is the creator of Small Business Money School and the 7 Figure Wealth Mastermind, where she teaches entrepreneurs how to stop panicking about cash flow and start growing lasting wealth. Her approach blends design thinking, financial strategy, and behavioral coaching, rejecting outdated advice like "just budget" in favor of money systems that actually work for business owners.
Mentioned in this episode:
Now it's time to GET PAID.
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