Marketing as a Profit Center with Richard Taubinger and Kylie Slavik
Release Date: 09/28/2023
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info_outlineWith digital marketing, you only need two minutes or less to convince your ideal client to buy your product. But with 60 billion pieces of content uploaded every day, how will you stand out from the noise?
Accelerate e-commerce sales by enhancing your self-liquidating funnel. There are different ways to make this model work for you and your business. Learn more about how you can harness the benefits of effective online advertising in the next 20 minutes!
Tune in to this new episode of The Conscious Marketer podcast — Marketing as a Profit Center with Richard Taubinger and Kylie Slavik.
Key points covered in this episode:
00:00:00 Introduction
00:05:42 Scale your self-liquidating funnel to convert more. If you spend $100 on ads and make 2x more, you want to do that as many times as possible. This model allows the customers to find you and instantly gain returns.
00:08:02 Every step of the funnel matters. Be clear with your offer that it targets your ideal client’s pain point. Maximize your ad copy, images, opt-in page, and other factors by working with an ad expert.
00:13:01 Set offers your audience wants and that allow for ascension. If you have won over your ideal client with your low-tier products and services, they are more likely to go after your premium ones as well.
00:15:57 Your best clients want (and are willing to pay) for the high-ticket offers. These are the people who understand how your service will transform their lives and want a personalized experience. Win their trust and build rapport with them.
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